1. Case study on Q magazine

2. Q magazine Q magazine first launched in 1986, Q has been recognised as the most successful monthly subscription magazine. With its unrivalled access it has delivered the world. It has managed to give the biggest storys on the biggest stars every month and has rarely failed. Q has also started to widen it’s horizons by covering more than just music, although it still covers music it has moved onto things like sport, and even politics. Although the magazine is the main use of income Q also has it’s on radio station and TV shows.

3. Publishers The founders of Q magazine are Mark Ellen and David Hepworth. Mark Ellen Graduated from Oxford university and wrote for Record Mirror, NME and Time Out. David Hepworth also had a hand in working for NME and launched Q. You can tell from the backgrounds that both Ellen and Hepworth have they are very educational and on the higher side of the class system, this can be reflected in the elegance of Q and the vast majority of readers who are of a higher class. Hepworth is the only person to have won both the Periodical Publishers Association's writer of the year and editor of the year award. They have both had hands in launching magazines like More (1987), Empire (1988), Mojo (1993), Heat (1999), and The Word (2003). He is currently director of the magazine publishing company Development Hell with Mark Ellen

4. Any links to be taken from any of the magazines? The magazines that the publishers have had hands in including More (1987), Empire (1988), Mojo (1993), Heat (1999), and The Word (2003). Seen to have a recurring theme of being leaning more towards the side of the higher class and reflecting Ellen's and Hepworth's characters. However, in the case of the magazines like More and Heat they seem to be reaching out to females and giving stories that they find interesting and enjoy reading. I feel they are trying to reach out to a wider range of audiences and raising awareness of there magazines and also profits.

5. Criticisms of Q magazine. Readers and critics say the magazine seems to have lost its edge and playing it “safe” on who it reports and what it covers. It seems to also focus more on the band itself rather than the music. Seems to be more generous to British artists and the top 100 is usually the same approved favourite artists. However I feel that Q can only do so much and what they do is very appealing, consistently good and stories are put together well.