3. OUR NEW HEROES
Movies,TV shows,commercials,
Magazines, computergames,
Music-videos.
WWF
And so on…
4. POPULAR HOBBIES
3-8 years: One hour TV every day
45% of the nineyearold boys have a cell-
phone.
9-15 years : Computers are more popular
than any other activity!
Teenagers: surf the Internet apprx. 40
minutes a day.
United Kingdom:: kids under five: 30%
have a TV set in their bedrooms
5. AN IMPORTANT MEMBER OF
THE FAMILY
We design our livingroom based on where
the TV will be put !
We call the children in when it’s TV time!
”Important” TV events overrides any
other activity
TV is used as a reward and as punishment
Kids know how to….
Kids decide what to …
9. ACTIONHEROES
The heroes are bullies
Charming and funny
The cops can kill without facing the
consequenses
10. ACTIONHHEROES
Unfortunately – they contribute to the
build-up of stereotypes.
The ”bad” guys are almost always
stupid,ugly,unshaven and colored !
The ladies rescued by the heroes are
much too often blondes and VERY
stupid !!!
Above all: VIOLENCE is always the
solution.
11. CHILDRENS TV HEROES
Kids prefer cable and channels like
Fox Kids
Violent heroes are ALWAYS heroes
Pòkemon – Pocket Monsters
Digimon
12. New tech
Realistc and virtual characters and
environments
Fact and fiction – where’s the red
line ???
Violence is more explicit
New types of violence (”The Matrix”)
15. EVOLUTION
The first
computergame
with defined
violence was
WOLFENSTEIN”
(1988)”
These are
screenshots from:
Return to… !
16. Active ?
YOU are the shooting hero !
”Virtual Reality” – inside the world of
the computer
Unfortunately - you respond with
much moore violence than what is
needed!
17. The new computergames
The new
computergames
- you’re using
your entire body
while playing
You’re using it
to hurt others!
18. Popular violent games
”real” characters
”…like playing the
lead role in a film !”
(”Max Payne”)
Grand Theft Auto 3
20. CHILDRENS GAMES……..
”Aladdin – Nasiras revenge” –
6 years
”Action Man - Jungle Storm” –
4 years
All Pokemon og Digimon games
..etc…
21. CHILDRENS GAMES……
Here’s a challenge! – Can any of you
name of a violence-free game
designed for children
REMEMBER: To a three year old
child loud NOISE is violence !!!!
22. Thrilling reviews !!!!!
Carmageddon: ”….the old ladies are
just begging to be run down by you
car !….”
Hitman: ”..even here the game is
impressing! The body is extremely
natural…………………!”
25. WHAT DO KIDS
UNDERSTAND?
1-3 : ”Anything ”live” is real ”
3-7 : ”most of what’s on TV is true”
7-10 : ”may be true”
Puberty: ”it’s just a fictionary
version of the truth!
26. Factors that are shaping the
kids
Upbringing
Friends
Seen violence – (eg domestic v.)
Agressive in nature
Mediaviolence
27. Violence on the screen
Kids get more afraid.
Reality becomes more threatening
- ”it probably can happen here too!!”
- 1 out of 5
teenagers are ARMED
Less empathy when confronted with
tragedies
Violent computergames are more
damaging than violent movies.
28. Violence on the screen
” Violent computergames are more
damaging than violent movies.”
WHY ?????
Because of the interaction and the fact
that the child is controlling development
and content
29. AGGRESSIVENESS
-Mediaviolence > violent behaviour
Smoking > lung cancer
Children becomes less aggressive –
the less they watch TV
(Stanford University)
30. ROLEMODELS 1
Kids copy violent heroes.
They kick the one lying down
Youth pick up ”tricks” from games
and action movies
Violence has been made ”harmless”
- ”it’s only a movie……”
Violence becomes the logical way to
solve disputes.
31. ROLEMODELS 2
Children are learning the
patterns of sex roles.
Kids experience the uptight
everyday life.
When seeing their rolemodels on TV
the effect is enhanced
32. ROLEMODELS 3
Kids copy violent heroes.
They kick the one lying down
Youth pck up ”tricks” from games
and action movies
Violence has been made ”harmless”
- ”it’s only a movie……”
Violence becomes the logical way to
solve disputes.
33. Violence in society:
The increase in facial damages –
that needed medical treatment:
1960: 3%
1995: 45%
34. .
THIS IS FROM A NORWEGIAN
NEWSPAPER – ”TRIED TO KILL USING A
”SCREAM” MASK
36. TRY TO TALK WITH YOUR
FRIENDS
How do YOU feel about what your child is
watching on the tube?
What computergames do fascinate your
children?
Why do you think kids are drawn towards
actiongames ??
What do you do when the child is saying: ..
But all the other boys……
How do we take care of our children?
38. THE BIRTH OF AN IDEA
John de Mole from the Netherlands
Scientists in a greehouse
Big Brother-premiere fall 1999
39. REALITY-TV
The guy who:lies, bluffs, cheats, -
and is truly an unlikeable person is
highly rewarded . Gets millions of
fans, hundreds of newpaperarticles
and several websites !!!
He is the TV hero of today !
40. REALITY TV
”Cops” Maybe the reason why
street viloence is so common in the
USA ???
(The show is not shown in Canada - a
country with a very low frequency of
violent acts.)
41. Lots of kids are watching:
SOAP
NEWS
Every hour of the day !
42. New approaches
”Our attitudes have been turned – so
that we now rejoice seeing other
people in agony – when we should
feel this as horrible!
Mike Presdee
43. THE PARENT-ROLE
The less visible we are – the more
visible is the action hero
Or : to ask a critical question : Why
do we have children ????
44. New shows
”Temptation Island”
Nanny patrol
The Firm
”I want to have a baby with you”-TV
Millionaire
45. Kids are busy bees - as it comes
to surfing the Internet
46. SECRET LANGUAGUE
:-) Happy
:-D Very happy
DRQL That’s cool
PRW Parents are watching
RUGTDT Are You Going To
Drink Today?
47. NOTE FROM A MOTHER IN
SHOCK
(b14) Do you want to?
(g12) no
(b14) are you a sissy ?
(g12) no
(b14) You have to undress first
(g12) dunno
(b14) Trust me – it’s great !….
48. PORN-SITES – FOR KIDS ???
Using brand names – like
Barbi,Muppets etc. (Barbie,
Muppets)
URL’s on ”safe” sites – are
hyperlinks to x-rated sites-
Porn-sites often add a meta-tag that
will take the child who is searching
for – lets say – harry potter – to a
porn site.
49. WEB-SITES FOR KIDS
www.nrk.no
www.tv2.no
www.juniorlinken.com
www.mzoon.no
www.popit.no
THESE ARE ALL Norwegian sites –
(but all countries have a lot of safe-
sites.)
50. NETFILTERS
Net”nannies”….
Family filters :Can easily be disabled
……. !
Watch out for URL’s
Kids a masters at code-cracking!
Filter must NEVER replace the adult
responsibility to be present.
51. USE COMMON SENSE !
Never give up personal informations
on the net
Don’t ever make a net- appointment
ALONE!
Leave a chatroom when you suspect
foul play
Always – tell an adult about what has
happened.
53. How to….? By :
Hide the accesscode to the internet
- Do not ever write it down under the
mouse-mat!!!!!!!
Be a concerned parent !
Take the initiative !
Make one day a week a family night !
Talk about your feelings !
Be honest - and set the standards !
54. Health-damage
- one out of every ten eightgrader
have troubles with their backs
(Behavioural pshycologists
Marit Boysen)
- Third graders are showing signs of
stress and are more proned to
injuries than before..
(physioterapist Ingeborg Laugrand)
55. KIDS ARE BEEING
STRESSED !!!
An active and very qick editing of
the pictures in a cartoon causes
stress.
1997: 700 japanese kids were
diagosed TV-epileptics –as a result
of Pòkemon
56. TAKE CARE OF YOUR
CHILDREN!
Be a MODEL
Learn the techniques
Create alternatives
Tell the truth
Talk to other parents !!!!
Be responsible
57. XENA
80% of the sponsors
to this series were
shocked to see the
violence here !! As a
result of one man
efforts -
The show was the
first – ever – to be
moved from daytime-
screening to late
night ( 04.00)
59. WHAT CAN YOU DO ????
Be alert !
Report findings to the authorities
Take action
Become a member of a non violent
organisation
Involve the schools in issues
concerning MediaViolence !
60. Researchers claim:
A fairytale about a little boy- about to be
fried – is of course awful for the child to
hear – But –because it’s read on a
warm grandmothers lap , The child will
get much less afraid than if it had
watched the same story on a COLD TV-
screen