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thinking outside the box
                                 about PLM




                                     1
Thursday, May 19, 2011
2
Thursday, May 19, 2011
Old Story about Standards...



                         3
Thursday, May 19, 2011
The US standard railroad gauge (distance between the
     rails) is 4 feet, 8.5 inches. Why was that gauge used?




                                4
Thursday, May 19, 2011
Imperial Roman chariots were made wide enough
      to accommodate the rear end of two war horses...




                              5
Thursday, May 19, 2011
So, why US railroad gauge is 4 feet, 8.5 inches?

          ✦Because that's the way they built them in England...
          ✦Because it was build by somebody who built pre-railroad tram rails...
          ✦Because they use the same tools and jigs they used for wagons that used
          the same spacing...

          ✦Because otherwise wagon wheels would break on some of the old, long
          distance road in England because of the spacing of wheel ruts...

          ✦Imperial Rome built the first long distance road in Europe and England...
          ✦Roman war chariots formed the initial ruts, everyone else had to match...
          ✦Roman war chariots were made to accommodate two horses asses :)...


                                              6
Thursday, May 19, 2011
Reflections




                             7
Thursday, May 19, 2011
PLM Challenges


                    • Cost of implementation is too high
                    • Cost of change is skyrocketing
                    • New platforms need to be validated
                    • Customers is demanding vertical solution
                    • PLM without PLM is getting some voices

                                         8
Thursday, May 19, 2011
---Your Product Data Management---
                                    Isn
                                        ’t c
                                             oo
                                                l....




                             9
Thursday, May 19, 2011
Data Inflation




                               10
Thursday, May 19, 2011
From Click to Tap?




                                 11
Thursday, May 19, 2011
Old Ways to Communicate




                                    12
Thursday, May 19, 2011
PLM Product Suites




                                 13
Thursday, May 19, 2011
Integration and Data Sharing Problem
             There is a growing demand for integrated solutions




                                       14
Thursday, May 19, 2011
PLM    Data Standards?




                               Company attitude to PLM
                               standards can be compared
                               with how they feel about their
                               toothbrush. Every company has
                               one and nobody wants to use
                               anybody else’s.



                                    15
Thursday, May 19, 2011
Technological Trends...



                                16
Thursday, May 19, 2011
IT Consumerization
                increased amount of consumer tech coming to IT




            Cloud          Mobile                Social

                                     17
Thursday, May 19, 2011
User Experience




      Touch



                                            Augmentation


                         Aggregation
                                       18
Thursday, May 19, 2011
Communication




              Free + Mobile          Online



                                19
Thursday, May 19, 2011
From PDM to PLM?



                                20
Thursday, May 19, 2011
PDM vs. PLM: Data Perspective

                                             PLM
          Engineering
                                                              Manufacturing

              Design
                                                                   Support


                         The Ugly Truth - It is all about the data (!)


                                               21
Thursday, May 19, 2011
PDM vs. PLM: Process Perspective

                    PLM expansion downstream and upstream




             Requirement                        Support / Service
                                  Engineering

                                       22
Thursday, May 19, 2011
PDM vs. PLM: Integration Perspective




                                               Source PTC. 2009



                         Extended Enterprise
                                  23
Thursday, May 19, 2011
PDM vs. PLM: Integration Perspective




                          24
Thursday, May 19, 2011
Additional Reflections...



                            25
Thursday, May 19, 2011
ROI Balance: Benefits need to be real




                          26
Thursday, May 19, 2011
Service Extensive Business: Pros/Cons




                                                                            In 2010:


                                                                           60.4%
            http://www.cimdata.com/newsletter/2007/14/02/14.02.01.htm

                                                                        Services Revenues
                                                                        in cPDM business

                                                            27
Thursday, May 19, 2011
Move to Open Systems




                                  28
Thursday, May 19, 2011
PLM - Back to the future?


                    • Cloud / SaaS innovation
                    • MCAD Innovation
                    • Challenge the conventional thinking
                    • Who PLM is competing with?


                                         29
Thursday, May 19, 2011
What is my conclusion?



                           30
Thursday, May 19, 2011
Factors Impacting PLM Industry


                 • Market Growth
                 • Vertical Industries
                 • Integration with other business systems
                 • Mid-market
                 • M&A

                                       31
Thursday, May 19, 2011
Thank you!
                         Please, talk to me. I’m available online.




                                                             Oleg Shilovitsky
                                                                http://beyondplm.com/




                                            32
Thursday, May 19, 2011

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Thinking outside the box about PLM

  • 1. thinking outside the box about PLM 1 Thursday, May 19, 2011
  • 3. Old Story about Standards... 3 Thursday, May 19, 2011
  • 4. The US standard railroad gauge (distance between the rails) is 4 feet, 8.5 inches. Why was that gauge used? 4 Thursday, May 19, 2011
  • 5. Imperial Roman chariots were made wide enough to accommodate the rear end of two war horses... 5 Thursday, May 19, 2011
  • 6. So, why US railroad gauge is 4 feet, 8.5 inches? ✦Because that's the way they built them in England... ✦Because it was build by somebody who built pre-railroad tram rails... ✦Because they use the same tools and jigs they used for wagons that used the same spacing... ✦Because otherwise wagon wheels would break on some of the old, long distance road in England because of the spacing of wheel ruts... ✦Imperial Rome built the first long distance road in Europe and England... ✦Roman war chariots formed the initial ruts, everyone else had to match... ✦Roman war chariots were made to accommodate two horses asses :)... 6 Thursday, May 19, 2011
  • 7. Reflections 7 Thursday, May 19, 2011
  • 8. PLM Challenges • Cost of implementation is too high • Cost of change is skyrocketing • New platforms need to be validated • Customers is demanding vertical solution • PLM without PLM is getting some voices 8 Thursday, May 19, 2011
  • 9. ---Your Product Data Management--- Isn ’t c oo l.... 9 Thursday, May 19, 2011
  • 10. Data Inflation 10 Thursday, May 19, 2011
  • 11. From Click to Tap? 11 Thursday, May 19, 2011
  • 12. Old Ways to Communicate 12 Thursday, May 19, 2011
  • 13. PLM Product Suites 13 Thursday, May 19, 2011
  • 14. Integration and Data Sharing Problem There is a growing demand for integrated solutions 14 Thursday, May 19, 2011
  • 15. PLM Data Standards? Company attitude to PLM standards can be compared with how they feel about their toothbrush. Every company has one and nobody wants to use anybody else’s. 15 Thursday, May 19, 2011
  • 16. Technological Trends... 16 Thursday, May 19, 2011
  • 17. IT Consumerization increased amount of consumer tech coming to IT Cloud Mobile Social 17 Thursday, May 19, 2011
  • 18. User Experience Touch Augmentation Aggregation 18 Thursday, May 19, 2011
  • 19. Communication Free + Mobile Online 19 Thursday, May 19, 2011
  • 20. From PDM to PLM? 20 Thursday, May 19, 2011
  • 21. PDM vs. PLM: Data Perspective PLM Engineering Manufacturing Design Support The Ugly Truth - It is all about the data (!) 21 Thursday, May 19, 2011
  • 22. PDM vs. PLM: Process Perspective PLM expansion downstream and upstream Requirement Support / Service Engineering 22 Thursday, May 19, 2011
  • 23. PDM vs. PLM: Integration Perspective Source PTC. 2009 Extended Enterprise 23 Thursday, May 19, 2011
  • 24. PDM vs. PLM: Integration Perspective 24 Thursday, May 19, 2011
  • 25. Additional Reflections... 25 Thursday, May 19, 2011
  • 26. ROI Balance: Benefits need to be real 26 Thursday, May 19, 2011
  • 27. Service Extensive Business: Pros/Cons In 2010: 60.4% http://www.cimdata.com/newsletter/2007/14/02/14.02.01.htm Services Revenues in cPDM business 27 Thursday, May 19, 2011
  • 28. Move to Open Systems 28 Thursday, May 19, 2011
  • 29. PLM - Back to the future? • Cloud / SaaS innovation • MCAD Innovation • Challenge the conventional thinking • Who PLM is competing with? 29 Thursday, May 19, 2011
  • 30. What is my conclusion? 30 Thursday, May 19, 2011
  • 31. Factors Impacting PLM Industry • Market Growth • Vertical Industries • Integration with other business systems • Mid-market • M&A 31 Thursday, May 19, 2011
  • 32. Thank you! Please, talk to me. I’m available online. Oleg Shilovitsky http://beyondplm.com/ 32 Thursday, May 19, 2011