Even though LinkedIN has been around for over a decade and its high quality membership spams over 150 million members, we noticed that LinkedIN is still not well understood by many executives. They barely fill up their profiles, do not expand their network regularly, do not post articles and / or relevant discussions in groups and not position their company on this unvaluable platform. The majority of them justify their inactivity by lack of time to learn how to handle this tool and to acquire the healthy habit of using it. Thinking in that particular audience, we created LinkedIN Now service, in which we manage client´s profile while executives remain focused on their daily professional activities. Looking forward to serving you soon TEN Digital - http://www.topexecutivesnet.com

1. “LinkedIN Now”
Profile Management & Network Expansion

2. Who we are
One of the most connect and senior members with 30.000 contacts
TEN – Top Executives Net
Group very active and
expanding daily
Highly qualified team

3. Scenario
Executives focused on
their professional activities
No time to manage their
presence on LinkedIN
Need to expand network
constantly

4. Objectives
1. DAILY PROFILE MANAGEMENT WHILE CLIENTS FOCUS ON THEIR DAILY
BUSINESS ACTIVITIS;
2. REGULAR PARTICIPATION IN GROUPS OF INTEREST;
3. RELEVANT POSTINGS ABOUT CLIENT´S BUSINESS AND/OR EXPERTISE;
4. CONTINUOUS NETWORK EXPANSION IN A SPECIFIC AND SEGMENTED
MANNER.

5. Benefits
1. DAILY SEGMENTED AND SPECIFIC NETWORK EXPANSION;
2. HIGHER ATRACTIVITY AND PERCEIVED VALUE;
3. HIGH LEVEL AND TANGIBLE DATABASIS OF CONTACTS;
4. EXCELLENT ARGUMENT WHEN TALKING TO CONTACTS (“ARE YOU ON
LINKEDIN TOO? LET´S CONNECT THERE”) ;
5. PROFESSIONAL IS WELL PERCEIVED AS TRUSTWORTHY & TRANSPARENT;
6. LINKEDIN PROFILE WILL BE QUITE REACHEABLE VIA SEARCH ENGINES;
7. INCREASE SUCCESS RATE IN BUSINESS & CAREER;
8. EASYNESS TO ATTRACT GOOD TALENTS TO YOUR COMPANY;
9. BUSINESS OPPORTUNITIES WORLDWIDE;
10. EXCELLENT RETURN OF INVESTMENT.

6. Practical Example
30m-PLAN FOR 22 WORKING DAYS/MONTH:
•
•
•
EVERYDAY > 20 NEW INVITATIONS
TOTAL 440 NEW INVITATIONS/MONTH
IF WE HAVE JUST 15% CONVERSION RATE > 66 NEW CONTACTS/MONTH
POTENTIAL 1:2:1 MEETINGS
•
3 MEALS/DAY (ISSO SEM ENTRAR NA AGENDA EXECUTIVA)
•
66 NEW TOTAL OPPORTUNITIES/MONTH (= NUMBER OF NEW CONTACTS!)
•
POTENTIAL 66 NEW MEETINGS/MONTH
CONVERSION RATE 10%
•
66 MEETINGS LEAD TO 6-7 NEW BUSINESS IN 30 DAYS
•
NOT CONSIDERING:
•
FOLLOW-UPS IN THE NEXT MONTHS
•
NETWORK WILL INCREASE CONSTANTLY
•
SUCCESS CASES LEAD TO NEW AND SPECIFIC LEADS
•
REPETITIVE BUSINESS WITH SAME CLIENTS
•
REMARKS: NOT TO MENTION THAT NUMBERS MAY BE MUCH BIGGER THAN
THIS DUE TO ACTION ON GROUPS AND COMPANY PROFILE MANAGEMENT
TOO.

7. How do I start?
1. PLANS (For individuals)
•
30 minutes / day
•
1 h / day
•
1h30 / day
•
Customized (mainly, in the case of companies)
2. STARTING: 24h AFTER PAYMENT
3. PAYMENT: ANTECIPATED AND MONTHLY
4. MINIMUM PERIOD: 3 MONTHS

8. Remarks
1. CLIENT WILL COMPLETE PROFILE AND WILL KEEP IT UPDATED REGULARLY;
2. WE WILL MANAGE PROFESSIONAL PROFILE. COMPANY ONE IS OPTIONAL;
3. CLIENT WILL INFORMAR LOGIN & PASSWORD;
4. ACTIVITY DURING WORKING DAYS ONLY;
5. VIRTUAL SERVICE;
6. EVENTUAL INTERACTION WITH CLIENT ON SKYPE / GOOGLE HANG OUT;
7.
ALL COMMUNICATION WILL BE DOCUMENTED ON G DRIVE;
8. THE CLIENT IS RESPONSIBLE FOR TRANSFORMING CONTACTS INTO
BUSINESS;
9.
EMAIL MARKETING CAMPAIGNS MAY COMPLEMENT THIS SERVICE.

9. Now imagine....
1. THE ECONOMIC VALUE OF EACH HIGH LEVEL CONTACT?
2. AT CORPORATE LEVEL, IF A GROUP OF EXECUTIVES FROM THE SAME
COMPANY MAY HIRE THIS SERVICE?
3. THAT THIS TIME IS INCREASED FROM 30M/DAY TO 2H/DAY PER EACH
EXECUTIVE?
4. COMPANY KEEPS THIS WORK CONTINUOUSLY AND FOR SEVERAL YEARS?
5. COMPANY HAS A FULL TIME AND DEDICATED CNO – CHIEF NETWORKING
OFFICER?
6. THAT ALL THESE CONTACTS ARE INSERTED INTO A TOTALLY INTEGRATED
DATABASIS?
7. THIS CONSOLIDATED DATABASIS WILL GENERATE SEVERAL CAMPAIGNS
THROUGH A SRM – STAKEHOLDER RELATIONSHIP MANAGEMENT TOOL,
TOTALLY INTEGRATED WITH MAIN SOCIAL NETWORKS?
8. THE COMPANY HAS PROMPT ACCESS TO KEY DECISION MAKERS OF ANY
SPECIFIC INTEREST?

10. Contact
Octavio Pitaluga Neto
TEN – Top Executives Net
Chief Networking Officer
octavio@topexecutivesnet.com
Tel: +55 21. 2235-8721
Cel: +55 21. 9 8829-4933
Skype: octaviopitaluga
G Hang Out: opitaluga@gmail.com
@topexecutives