How MedTech Companies Get Paid: Understanding Reimbursement Basics and How Startups Successfully Navigate the US Medical System

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Join Zack Miller, Head of the Investor Community at OurCrowd, and Fauzea Hussain, VP of Avalere Health, a leading advisory company focused on healthcare business strategy and public policy, as they address the opportunities and challenges of reimbursement in the MedTech industry. When we invest in a medtech startup, investors frequently ask about the probability of getting a device approved and reimbursed for in the US. Join us to learn about: Reimbursement basics: what is coding, coverage and payment? Differences by setting of care: devices to be used inpatient vs devices to be used outpatient Trends in collection of evidence and health economic data ACA (Obamacare) trends relevant for medical device manufacturers

Economía y finanzas

How MedTech
Companies Get Paid
Understanding reimbursement basics and how
startups successfully navigate the US medical
system

Your Hosts
Zack Miller
Partner, Investor community
OurCrowd
Fauzea Hussain
Vice President
Avalere Health

Avalere Health /
2014 Outlook
March 2014
avalerehealth.net

Avalere Provides A Comprehensive Perspective
Through our engagement with every sector of the healthcare
marketplace, we can support your business goals in an increasingly
integrated and financially-constrained environment.

Healthcare Reform Increases Covered Lives and Focuses on
Shifting Incentives in Care Delivery
FEE-FOR-SERVICE (FFS) – THE TRADITIONAL APPROACH TO PAYMENT –
VIEWED AS INSUFFICIENT AT CONTAINING COSTS
PAST:
Rewards Volume
FUTURE:
Rewards Quality and
Efficiency
• Siloed FFS
• Volume-based
rewards
• Limited coordination
or shared risk
• Value-based purchasing
• Public reporting
• Bundled payments
• Direct link between
payment and outcomes
• Greater focus on care
coordination and
prevention

Historical Paradigm
Research & Development Commercial
Development
Commercialization
Inline
PRODUCT LIFE CYCLE

New Paradigm Required
Development
Commercialization
Inline
PRODUCT LIFE CYCLE
Commercial
Research & Development

For more information /
Please contact:
Debbie Garner | EMEA Regional Director
dgarner@avalerehealth.net
+972-54-945-6260
Fauzea Hussain | Vice President Reimbursement and
Product Commercialization
fhussain@avalerehealth.net
202-207-3802

Zack Miller
OurCrowd
+972-2-636-9000
+1-917-617-1026
zack@ourcrowd.com
www.ourcrowd.com
Fauzea Hussain
Avalere Health
+1-202-207-3802
FHussain@AvalereHealth.net
www.avalerehealth.net
Thanks for joining us!

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How MedTech Companies Get Paid: Understanding Reimbursement Basics and How Startups Successfully Navigate the US Medical System

1. How MedTech Companies Get Paid Understanding reimbursement basics and how startups successfully navigate the US medical system

2. Your Hosts Zack Miller Partner, Investor community OurCrowd Fauzea Hussain Vice President Avalere Health

3. Avalere Health / 2014 Outlook March 2014 avalerehealth.net

4. Avalere Provides A Comprehensive Perspective Through our engagement with every sector of the healthcare marketplace, we can support your business goals in an increasingly integrated and financially-constrained environment.

5. Healthcare Reform Increases Covered Lives and Focuses on Shifting Incentives in Care Delivery FEE-FOR-SERVICE (FFS) – THE TRADITIONAL APPROACH TO PAYMENT – VIEWED AS INSUFFICIENT AT CONTAINING COSTS PAST: Rewards Volume FUTURE: Rewards Quality and Efficiency • Siloed FFS • Volume-based rewards • Limited coordination or shared risk • Value-based purchasing • Public reporting • Bundled payments • Direct link between payment and outcomes • Greater focus on care coordination and prevention

6. Historical Paradigm Research & Development Commercial Development Commercialization Inline PRODUCT LIFE CYCLE

7. New Paradigm Required Development Commercialization Inline PRODUCT LIFE CYCLE Commercial Research & Development

8. Connect with Avalere

9. For more information / Please contact: Debbie Garner | EMEA Regional Director dgarner@avalerehealth.net +972-54-945-6260 Fauzea Hussain | Vice President Reimbursement and Product Commercialization fhussain@avalerehealth.net 202-207-3802

10. ’s MedTech portfolio companies

11. Zack Miller OurCrowd +972-2-636-9000 +1-917-617-1026 zack@ourcrowd.com www.ourcrowd.com Fauzea Hussain Avalere Health +1-202-207-3802 FHussain@AvalereHealth.net www.avalerehealth.net Thanks for joining us!

How MedTech Companies Get Paid: Understanding Reimbursement Basics and How Startups Successfully Navigate the US Medical System

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How MedTech Companies Get Paid: Understanding Reimbursement Basics and How Startups Successfully Navigate the US Medical System