Functional Foods Weekly Vol 5 No 02

Volume 5, Issue 02 Monday, 01 March 2010 ISSN 1837-7971

Market intelligence and innovations in functional foods & nutraceuticals

Compiled from analysis of over 500 resources every week including media releases, Internet
searches, news wires, RSS feeds, magazines, research journals, patent sites etc.

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Web site: http://www.functionalfoods.com.au

Table of Contents
Business & Market Intelligence ............................................................................................................................... 2
Consumer & market Trends and Market Size.......................................................................................................... 5
Latest Market research Reports .............................................................................................................................. 8
Innovations, IP, New Products & Related News ...................................................................................................... 8
Regulations, Labelling, Health Claims & Related News ........................................................................................ 11
Nutrition, Health Benefits & Related Research ...................................................................................................... 12
Reviews, Comments, Opinions and Full-text Publications .................................................................................... 16
Webinars Worldwide.............................................................................................................................................. 19
Conferences & Meetings Worldwide ..................................................................................................................... 19
Disclaimer.............................................................................................................................................................. 20
Subscription conditions.......................................................................................................................................... 21

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ISSN 1837-7971 © 2004-2010 OzScientific® Pty Ltd 1

Business & Market Intelligence

Dannon to Pay $45M to Settle Yogurt Lawsuit
(Dannon/Danone must learn from this mistake that making health claims is not that simple)
For two years Dannon has been touting Activia and DanActive yogurt products as "clinically" and
"scientifically" proven to regulate digestion and boost immune systems. The company even launched a
glossy TV ad campaign featuring actress Jamie Lee Curtis, who calls the yogurt "tasty." Yet, despite the
claims, a judge in Cleveland this week says Dannon must pay consumers up to $45 million in damages
under the terms of a class action settlement, reached in federal court. The agreement also calls for
Dannon to change its health claims for Activia and DanActive . "This is victory for just about anyone who
benefits from accuracy in food labeling," Cleveland lawyer John Climaco told ABC News. Climaco and
fellow attorney Frank Piscitelli Jr., joined with attorneys from California and Florida in winning the
settlement, which was approved by U.S. District Judge Dan Polster. "The judge agreed that the
company was making claims it simply hadn't proven," says Climaco. DanActive was introduced in
January 2007. Activia has been sold nationwide since February 2006. No other Dannon products were
involved in the court action........... Read

Biogaia turns the corner - shows healthy profit for 2009
Biogaia showed profit this year
* Net sales amounted to SEK 203.5 million (145.2), an increase of SEK 58.3 million (40%).
* Operating profit was SEK 47.7 million (25.8), an improvement of SEK 21.9 million (85%).
* Profit before tax was SEK 53.1 million (24.0), an increase of SEK 29.1 million (121%).
* Due to the earlier cumulative loss carry forward, BioGaia pays no tax. The period's reported tax
expense of SEK 17.1 million refers to a change in the deferred tax asset. Profit after reported tax was
SEK 36.0 million (36.1), a decrease of SEK 0.1 million. Profit for the previous year included a deferred
tax benefit of SEK 12.1 million.
* Earnings per share after tax amounted to SEK 2.11 (2.10). Earnings per share before tax amounted to
SEK 3.09 (1.40).
* The year's cash flow from operating activities before change in working capital was SEK 52.6 million
(32.4). Total cash flow for the year was SEK 42.5 million (14.3). Cash and cash equivalents at 31
December 2009 amounted to SEK 100.3 million (58.1).
* The Board proposes to the upcoming AGM an ordinary dividend of SEK 0.90 and an extraordinary
dividend of SEK 0.60, amounting to a total dividend of SEK 1.50 per share.
.............. Read

BioGaia signs exclusive dealership agreement with Nippon Access
BioGaia has signed an exclusive dealership agreement with Japan's largest food and supplement
wholesaler NIPPON ACCESS, a subsidiary of Japan's 5th largest trading company, ITOCHU
Corporation. ACCESS will distribute all of BioGaia's existing own branded products, except for the
chewable tablet, in Japan and will develop and launch BioGaia branded products for dairy, functional
food, beverages, infant formula, baby food and food for elderly in collaboration with BioGaia Japan.
NIPPON ACCESS distribution network covers all retailers nationwide in Japan. ITOCHU and ACCESS
are focusing on the preventive health care business by building a supply chain in collaboration with
"convenience store" chains, day care centres and hospitals. The BioGaia products will be flagship
products in this business strategy. The ITOCHU Group, which was founded 1858, is a conglomerate
comprising 700 companies and 55,000 employees, with networks in every type of business. Part of their
holdings are two "convenience store" chains "Family Mart" and "Mini Stop" with more than 15,000
outlets. NIPPON ACCESS was founded 1958 and has 3,100 employees, with gross sales of 1.3 trillion
JPY (2009). ACCESS is the distributor in ITOCHU Group's food and drug business. It is the largest
general food wholesaler in Japan and Asia and covers all type of distribution........ Read


David Lord appointed CEO of Warrnambool Cheese & Butter (Australia)
WARRNAMBOOL Cheese & Butter has brought in industry veteran and former Parmalat Australia chief
David Lord to help with its defence from suitors Murray Goulburn Co-operative and Canada's Saputo.
Warrnambool ended almost a year of uncertainty today with Lord‘s appointment as managing director
and CEO after Neil Kearney stepped down last April. Interim CEO John McLean will hand over to Lord
in June and stay on as an associate director, the company said. But Warrnambool made no mention of
how Lord, who spent 14 years at Parmalat (seven as CEO), would play the takeover game, frustrating
both Saputo‘s adviser Rothschild and MG‘s KPMG and Corrs Chambers Westgarth. This is because
Gresham-advised Warrnambool, which again rebuffed MG‘s offer of $4.35 a share on Friday, has yet to
state a price or sit down and negotiate a deal to take Warrnambool‘s to shareholders....... Read

Avesthagen working on Rs 700-cr IPO plan (India)
Avesthagen is working up its Rs 700-crore public offer plan for the second half of this year but still
needs to raise € 22 million (around Rs 138 crore) in the interim, according to its Founder, Chairman and
Managing Director, Dr Villoo Morawala-Patell. ―[Last year] We needed € 40 million (around Rs 250 crore
by today's currency rates) till the IPO and some of it we have collected as debt and equity,‖ Dr Patell
said at a news conference called to announce a Nestle executive and two others joining the Avesthagen
board. In the coming months, the company planned to take in a private equity player, seeking project-
based funds and also ―do some more [research] licensing deals‖ to shore up its resources, Dr Patell
said. She would not divest in her 32 per cent stake during the public offer and did not favour pre-IPO
equity placements, she said........ Read

Carrefour to cut jobs, close stores in Belgium
Carrefour, the world's No. 2 retailer, said it would cut jobs and close stores in Belgium to restore
profitability in the country amid intense competition from local rivals. The plan calls for cutting 1,672 jobs
and closing 21 stores in Belgium by end-June, Carrefour Belgium said in a statement on Tuesday.
Belgian newspaper Le Soir, on its website, called the plan a "social earthquake" while Rudy Demotte,
the head of the Southern French-speaking region of Wallonia, said it was a "new shock" for the group's
staff. Carrefour maintained that the changes were needed to fix the Belgian operations, which it called
"structurally loss-making." The moves come a week after Carrefour said it was reviewing its Belgian
operations, which have struggled for years amid fierce competition from Belgian groups Delhaize and
Colruyt and discounters Aldi and Lidl. "We have performed less well than our competitors in Belgium
and have seen turnover at our hypermarkets (in Belgium) decline every year since 2004, at a time when
the market was growing", Gerard Lavinay, the CEO of Carrefour Belgium said at a news
conference........... Read

Goodman Fielder profit jumps by 25% (H1), however shares fall amid uncertainty (Australia)
Goodman Fielder Ltd., Australia‘s largest baker, said first-half profit rose 25 percent after cutting
manufacturing expenses and adding new bread brands. Less volatile commodity prices, which reduced
the need to change selling prices, stoked profitability in baking as the company added new bread
products such as Helga‘s Seed Sensations. The company is focusing on branded products for
consumers after last year agreeing to sell its commercial oils unit to Cargill Inc. amid increased
wholesale competition. ―The business is continuing to perform solidly into the second half of the
financial year and is experiencing a more moderate commodity cost environment,‖ the company said.
The company didn‘t issue a forecast for annual earnings. The shares dropped 6.5 Australian cents, or
4.2 percent, to A$1.48 as the close of trading in Sydney. The stock gained 23 percent last year, its first
annual gain in three years...... Read

Land O'Lakes Sales Down 14% in 2009
Land O‘Lakes 2009 sales totaled $10.4 billion, down 14 percent from 2008‘s record $12.0 billion. The
2009 decline was largely due to lower commodity prices nearly across all businesses, and the impact of


the recessionary economy on consumer and customer purchasing decisions. Record-high net earnings
of $209 million for 2009 were up 31 percent from 2008. Earnings for 2009 benefited from $37 million of
unrealized hedging gains (as of year-end 2009) versus $52 million in unrealized edging losses (as of
year-end 2008). Company officials noted that unrealized hedging is more an indicator of market
conditions at a given time than of performance. If the impact of hedging were factored out, 2009‘s net
earnings would be second only to 2008....... Read

DSM Books Q4 Net Loss, Gives No Clear Outlook
Dutch life and materials sciences group Koninklijke DSM NV Wednesday gave no clear outlook for 2010
when posting a fourth-quarter net loss--hit by exceptional items related to disposals and impairments--
but did forecast modest sales growth this year in Europe and North America and strong expansion in
Latin America and Asia, especially China. "Whilst recognizing the uneven nature of the current
economic recovery, we are cautiously optimistic over 2010," DSM Chief Executive Feike Sijbesma said
in a statement without giving details. He said the company's sales growth this year will be in line with
economic growth. Chief financial officer Rolf-Dieter Schwalb said that if the current economic climate
continues through the course of the year, DSM will not achieve its earnings before interest, tax,
depreciation and amortization, or Ebitda margin targets. DSM in 2007 said it aims to achieve an Ebitda
margin of at least 18% for its Nutrition activities, at least 19% for its Pharma activities, and an Ebitda
margin of at least 17% in Performance Materials. "We will achieve the margin target for the Nutrition
activities," Schwalb said Wednesday. Investors didn't like DSM's cautious outlook and sent its share
price lower. At 1330 GMT the shares were down 5.0% at EUR31.12. The stock has risen 72% in value
over the past 12 months, however. Board Member Nico Gerardu Wednesday said he is still confident
DSM can divest its non-core business unit Base Chemicals and Materials, which includes its Agro,
Melamine and Elastomers activities this year. "The acquisition of Yara International (YAR.OS) last week
by Terra Industries (TRA) indicates M&A activity in the chemicals sector is picking up again, which
bodes well for the selling price of our Chemicals and Materials activities," Gerardu said....... Read

Cargill sells interest in PNG oil palm plantations
CTP Holdings, a Cargill majority owned company, announced that it has signed a sales agreement to
sell its interest in oil palm plantations it owned and operated in Papua New Guinea to New Britain Palm
Oil. The sale price for the PNG plantations is US$175 million plus certain adjustments for stocks and
capital expenditure. The sales agreement covers only CTP‘s oil palm assets in PNG. CTP Holdings
continues to own and operate two oil palm plantations in Indonesia. Cargill senior vice president Paul
Conway stated, ―The strategic decision to sell our PNG assets is to allow CTP to focus its resources on
sustainably growing our Indonesian oil palm plantations. We believe there is more value for our
shareholders and customers in focusing on Indonesia. Our PNG oil palm plantations are the only
investment we have in PNG. Since no other Cargill business is actively investing in PNG at this time, we
did not have any internal synergies to increase the value of this investment.‖ New Britain Palm Oil
(NBPOL) is the largest oil palm plantation owner and operator in PNG. All of NBPOL‘s oil palm
plantations are certified by the Roundtable on Sustainable Palm Oil (RSPO). The CTP properties that
NBPOL has agreed to buy also are in the process of earning RSPO certification. ―We are committed to
being a major player in the global palm oil supply chain. We are currently working with small holders and
sustainably developing degraded land in Indonesia to grow our origination capabilities. Combined with
our global trading arm and refining capacity, we will be able to meet our customers‘ palm oil products
needs,‖ said Conway.
(Source: Cargill)

Arla Foods reports better than expected results
2009 – a difficult year for Arla‘s farmer owners but a strong performance in the last quarter delivers profit
above budget Earnings for Arla Foods amba‘s owners reduced to an unsustainably low level during
2009 due to the global recession that impacted the entire dairy industry. However, the company‘s
successful cost reduction programme and a rise in the price for bulk industrial products at the latter end


of the year resulted in Arla‘s profit being slightly ahead of budget. Arla Foods‘ annual profits for 2009
totalled DKK 971 million, DKK 71 million higher than budget, exceeding the expectations of the
business. ‖As a business our profits were better than we anticipated when we posted the results for the
first half year,‖ says Arla Foods CEO Peder Tuborgh. ‖But with a strong final push, we outperformed our
budget.‖........... Read

Coca-Cola to Take Over North American Bottling Operations
The Coca-Cola Company and Coca-Cola Enterprises Inc. announce that they have entered into
agreements that will strategically advance the Coca-Cola system in North America and drive long-term
value for all shareholders. In addition, the parties have an agreement in principle to expand CCE‘s
European business. "Our 2020 Vision calls for decisive and timely action to continuously improve and
evolve our global franchise system to best serve our customers and consumers everywhere. Consistent
with the 2020 Vision, our roadmap for winning together, we act today as an aligned system" said The
Coca-Cola Company‘s Chairman and Chief Executive Officer Muhtar Kent. "We are not acquiring CCE,
rather we are acquiring their North American operations, and they remain one of our key bottling
partners with world-class management, financial and operational capabilities. We have a strong and
unrelenting belief in our unique and thriving global bottling system. Our new North American structure
will create an unparalleled combination of businesses, which will serve as our passport to winning in the
world‘s largest nonalcoholic ready-to-drink profit pool. This transaction offers compelling value to both
The Coca-Cola Company and CCE shareowners and will create substantial and sustainable benefits for
both companies‘ stakeholders"........... Read

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Consumer & market Trends and Market Size

The European Prebiotics Market to Reach $1.17 Billion by 2015
The European and the US market for prebiotics is projected to reach $1.17 billion and $225.31 million
respectively by the year 2015. While the European market is driven by the expansion of prebiotic
ingredient manufacturers into new application areas such as meat and snack products, the US market is
driven by continued demand for Fructans, which is the largest product segment in the US prebiotic
market. With consumers now sure of the relationship between safe health and nutrition, and focusing
more on the need for essential ingredients in diet for improved health, and reduced risk to disease, the
market for functional foods is rapidly on the rise, especially with prebiotics segment being the essential
growth driver. The future outlook for Prebiotics market is highly encouraging given that several food
ingredient manufacturers and food processors continue to seek ways to capitalize on the growing
demand for health-oriented foods. Prebiotics is rapidly rising in popularity within the functional food
market, thanks to its vast applications in dairy products, health drinks, nutrition bars, breakfast cereals,
beverages, bakery products, meat products, mineral supplements, weight loss products, green foods,
infant food, and pet food. Concerning global health trends such as rise in number of cases such as
obesity and other ailments related to digestive system, bones and joints are fast encouraging
consumers to focus on low-carb, well-balanced and healthy diet, which in turn is driving the
unprecedented demand for prebiotics at an international level....... Read


Diabetes could put enormous burden on poor countries
Diabetes and its complications -- such as strokes and heart disease -- will place an enormous financial
burden on poorer countries in years to come, researchers warned in a report published Tuesday.
"Diabetes is moving from being a disease of developed countries to a disease in developing countries
like India and China, and this could put pressure on healthcare systems through rising healthcare
costs," said Philip Clarke, associate professor at University of Sydney's School of Public Health. Clarke
and his colleagues examined records of 11,140 patients with severe diabetes in 20 countries, including
the complications they suffered, money spent and length of hospital stays; and they found diabetes hit
healthcare costs more severely in poorer countries........ Read

Online grocery sales boom in US & UK
The UK and US are forecast to remain at the centre of the growing global market for online grocery
retailing, new research has shown, as new technology continues to change the way consumers shop. A
report published this week by just-food.com shows the UK will remain Europe‘s largest market by some
distance. By 2014, market value is forecast to reach GBP20.1bn (US$30.9bn), having more than tripled
on the levels seen in 2009. During this time, the online sector‘s share of the retail food and drinks
market is expected to increase to 4% in 2010, reaching 9.5% by 2013 and then exceeding 12% by
2014. The US market, by comparison, is expected to reach a value of US$13.55bn, which represents an
increase of almost 75% compared with levels in 2009, the report said. Although the market is forecast to
continue to experience double-digit growth rates in the region of 11-12% per year, its share of the US
retail grocery market is unlikely to rise above 2% during this time, the report claimed. Much of the
projected growth within the US market is expected to come from the anticipated spread of broadband
access across the country. The online market may also benefit from the increasing tendency of
shoppers to research products prior to purchase....... Read

Brazil, India ―key to Fairtrade‘s future‖
Brazil, India and South Africa will be central to the future growth of Fairtrade, the executive director of
UK-based charity The Fairtrade Foundation has told just-food. Harriet Lamb said a combination in those
countries of farmers selling Fairtrade produce and of a growing, more affluent middle class made such
markets key to the development of the business. Awareness of the Fairtrade mark is growing in the UK,
on the back of high-profile moves from Cadbury, Nestle and Unilever to switch to Fairtrade certification
on products like Dairy Milk, KitKat and Ben & Jerry‘s. In an exclusive interview with just-food, Lamb said
there was ―huge potential‖ for Fairtrade outside of Europe and insisted there would be ―an explosion‖ in
the mark in the US in the years ahead....... Read

Healthy spreads company Smart Balance reports reduced sales but increased profit
For the fourth quarter, the Company reported net sales of $58.9 million, a decrease of 10.1% compared
to last year, and earnings per share of $0.00, compared to a loss of $0.04 per share in 2008. The fourth
quarter of 2009 included $1.5 million ($0.9 million after-tax) or $0.01 per share, of after-tax impact of
one-time costs related to the refinancing of the Company's debt. Fourth quarter net sales decreased in
2009 compared to 2008 due to higher promotion spending and a 1.5% volume decline in case
shipments. The improvement in earnings per share was due to increased gross profit and lower interest
expense and related costs, partially offset by the one-time impact of the Company's 2009 debt
refinancing. The Company increased market share in its core category of spreads by 0.2 points to
13.6% in the fourth quarter versus the same quarter in 2008, representing the 31st consecutive quarter
of market share growth, according to Information Resources, Inc. (IRI) food channel data. For the year,
the Company's market share in spreads increased 1.0 points to 14.6%. Fourth quarter gross profit
increased 8.1% to $29.2 million in 2009 versus the prior year. Gross profit margin for the quarter
improved to 49.6% versus 41.3% for the fourth quarter of 2008, due to lower commodity costs partially
offset by higher promotion expenses..... Read

US functional beverage growth slows: Mintel


A cooling in the market for energy drinks and fortified waters have contributed to a growth slowdown in
the $8.6bn US functional beverages market, according to market researcher Mintel. Mintel said the
$762m fortified waters category was the hardest hit, recording a eight percent decline from 2008 (but
still up 267 percent on 2004). Energy drinks had also seen a cooling in demand, but had been bolstered
by the rise of energy shot drinks. Mintel forecast the whole functional beverages sector would grow 19
percent in current prices and 7 percent in inflation-adjusted prices between 2009 and 2014. Although
growth in fortified waters and energy drinks had slowed a little, Mintel noted that segments, along with
functional teas, had tripled in growth since 2004. ―The sales downturn, which hit enhanced water harder
than any other segment, was triggered by a convergence of negative factors, including growing concern
over the high sugar content of many functional beverages, frugality motivated by the economic
downturn, and a flood of new product activity that peaked in 2008 and has made choice in the beverage
aisle even more complex just as more consumers are opting to cut back,‖ Mintel said. Mintel includes
$5bn worth of juice drinks and fruit juices in its $8.6bn figure, but noted high sugar levels and lack of on-
pack information have crimped sales. Yogurt drinks and smoothies dropped 10 percent in 2009, with
only probiotic yogurt drinks showing growth.......... Read

More Canadians favour local food over imported, dietitians survey reveals
Knowing where food comes from and how it is grown and harvested as well as how to choose foods for
optimum nutrition is the focus of March's national Nutrition Month campaign. The theme this year is
"Celebrate food ... from field to table!" and a survey released in time for the annual campaign sponsored
by the Dietitians of Canada shows that Canadians favour food produced in this country. Of all the foods
produced in Canada, the most popular identified by respondents were beef, cheese, corn on the cob,
potatoes, apples and maple syrup. The online Ipsos Reid/Dietitians of Canada survey of 2,201
Canadians conducted from Nov. 25 to Dec. 8, 2009, also found 86 per cent of respondents feel
confident the food they eat in Canada is safe....... Read

IFI seminar on bakery trends and innovation
Download presentations from this seminar (recommended... Ed)
Bakery Mega Trends........ pdf, 23 slides............ Read
Importance of sustainable innovation........... pdf, 7 slides..... Read
Bakery innovation via open innovation.......... pdf, 23 slides..... Read

Kids‘ food trends in the spotlight
Some major trends in children‘s eating habits could change as the economy recovers – but foods
marketed as natural and healthful are here to stay, according to a senior analyst at Mintel.There is
growing concern about children‘s health in many parts of the western world, particularly in terms of
rising obesity rates, but what are children actually eating – and what influences their choices? Bill
Patterson, a senior analyst at the market research organization Mintel, told FoodNavigator-USA.com
that children have become more independent in their food choices, but what is available to them is
changing. ―There‘s a huge amount of activity in terms of foods being promoted directly to kids,‖ he said.
―…But particularly with candy and soda, what‘s available to kids has changed.‖ In schools, there has
been a huge effort to reduce children‘s access to less healthy foods and drinks. As a result, sales of
sugary soft drinks have dropped from 33 percent of vending machine drinks sales in 2003 to 20 percent
today, while bottled water sales have risen, and candy is down from 22 percent to 15 percent........ Read



Latest Market research Reports

Title Price Publisher
Key Players and Innovative Start-Ups in Nutraceuticals USD 4795 Business
Emerging strategies in ingredients, pharma, food and drinks Insights
Driven by increasing consumer demand, Nutraceuticals are
estimated to be worth US$4bn in 2009. Over the past decade,
consumers have become more concerned for their health and
are increasingly inclined to self-medicate. Interestingly, growth is
also being incited by healthcare providers who are keen to shift
some of the burden of healthcare costs to individuals and
recognize that functional foods may provide alternatives to
medications......... Read

The Top 10 Soft Drinks Companies USD 2875 Business
Consumer drivers, SWOT analysis and format and flavor trends Insights
The global soft drinks market is forecast to grow at a CAGR of
3.4% during 2009–13 to reach $550bn in 2013....... Read

The Top 10 Food and Drinks Ingredients Companies USD 2875 Business
Emerging R&D strategies, geographic expansion, portfolio Insights
alignment and SWOT analysis. The value of global food and
drinks ingredients market is expected to grow at a CAGR of
2.8% during 2008–13 to reach $42bn in 2013. This report
profiles the major players in the global food and drinks
ingredients industry and the issues affecting their
performance....... Read

Innovations, IP, New Products & Related News

CLA Yogurt launched in U.S.
Old Home Foods has launched Safflower Power™
Yogurt, enhanced with Clarinol® CLA from Lipid
Nutrition, in the United States. The yogurt is available in
the refrigerated section of Minnesota grocery stores
beginning in early March in eight varieties: Strawberry,
Black Cherry, Blueberry, Banana-Mango, Marionberry,
Peach, Pomegranate-Blueberry, and Red Raspberry.
All varieties offer the benefits of yogurt, plus the health
benefits of conjugated linoleic acid, which include
reducing body fat and increasing lean muscle. In
addition to being the first and only yogurt incorporating
conjugated linoleic acid on the U.S. market, the yogurt
is gluten-free and high-fructose corn syrup-free, and has 160 calories per cup. Dr. Marianne O‘Shea,
Director in North America for Lipid Nutrition states: ―Safflower Power™ Yogurt was developed to provide
a great tasting and uniquely nutritious yogurt to females and males that is highly differentiated from all
the rest of the yogurts in the marketplace. With the recent GRAS approval for Clarinol® CLA, Lipid
Nutrition was able to help Old Home Foods capitalize on the marketable claims around reducing body
fat and increasing lean muscle that resonate well with their target consumers, provide application


support and help them provide a delicious yogurt while incorporating a health functional ingredient like
Clarinol® CLA.‖........ Read

Healthier Blood Sugar Now Available Via Pasta
U.S. importer-producer of branded and private label Italian foods,
Racconto Imported Italian Food Products (Melrose Park, Ill., and
Naples, Italy) introduces Essentials Glycemic Health Pasta so
consumers can help maintain healthy weight, healthy blood sugar
levels and energy balance. Available in three varieties: penne rigate,
rotini and rigatoni, the natural pastas are enriched with Hi-maize
resistant starch, a natural dietary fiber from corn, courtesy of
Bridgewater, N.J.-based National Starch Food Innovation. Rich in
whole grains (48g of whole grain per serving), the pastas are an
excellent source of fiber (11g of dietary fiber per serving) -- significantly
more than the 2g of fiber in standard white pasta or 5g in whole-wheat
pasta. And there are only 170 calories per serving. "Essentials
Glycemic Health is designed to help consumers achieve their health and wellness goals while still
enjoying the great taste and enjoyment of authentic Italian pasta," says Rod Bambach, vice president of
sales for Racconto........ Read

Omega-3 Snacks launched by Seapoint Farms
For the countless millions of Americans who have long craved a snack that's as fun as it is satisfying
and as nutritious as it is delicious, the wait is finally over.
Huntington Beach, Calif.-based Seapoint Farms, a leading
manufacturer of edamame snacks, introduces KooLoos, a
wholly original snack that packs in the powerhouse taste
sensations of organic roasted soybeans and organic ground
flaxseed but leaves out the guilt generally associated with
snacking. Each 30g serving of KooLoos provides 600mg of
Omega 3's from ground flaxseed and 7g of soy protein, 3g of
dietary fiber (more than 10 percent of the DV) and 20mg of
isoflavones. The snack is heart-healthy, cholesterol-free and
trans Fat-free. Available in three distinct flavors, Original,
Honey B.B.Q. and Salsa, KooLoos are a crunchy all-natural
snack seasoned and baked to perfection. They can be
enjoyed on their own or added to soups, salads or your favorite snack mix......... Read

U.S. Patent and Trademark Office Issues Patent Covering POMELLA® Pomegranate Extract
Verdure Sciences, Inc., a leading manufacturer of standardized botanical extracts, has announced that
the patent covering its POMELLA® Extracts (the proprietary, clinically researched pomegranate extract)
has been issued by the U.S. Patent Office. U.S. Patent 7,638,640, titled ―Purifications of Pomegranate
Ellagitannins and Their Uses . . .,‖ describes novel compositions and uses for the pomegranate
ellagitannins, in particular the punicalagins. The patent, based on an invention developed at the
University of California – Los Angeles (UCLA) and issued to its Regents, covers a variety of
compositions and uses for pomegranate ellagitannin-based products. ―Verdure Sciences believes that
this patent, covering our POMELLA® Extracts and other pomegranate ellagitannin compositions,
strengthens the POMELLA® brand and our role as innovator in the dietary supplement industry,‖ said
Ajay Patel, President and CEO of Verdure Sciences, Inc. ―The significant investments we have made in
research and intellectual property rights we hope will continue to add value for our POMELLA®
customers over the long term.‖........ Read

Swedish firm to launch Yerba Mate with stevia in France


A Yerba Maté beverage is set to be one of the first products on French shelves sweetened with stevia-
derived rebaudioside-A (Reb-A), recalling a traditional use of the plant by Guarani Indians in Paraguay.
The French government approved the use of Reb-A in food and beverages last September, taking
advantage of a two-year window before anticipated EU-wide approval. In January it increased the
permitted levels in a number of categories, and allowed it to be used in table top sweeteners for the first
time. Now a Swedish company, Liv Natur, is preparing to launch a Yerba Maté beverage with Reb A
supplied by Granular. Yerba Maté is made from the leaves of the Ilex paraguariensis tree which, like the
stevia rebaudiana plant, is native to Paraguay. According to a spokesperson from Granular, stevia
leaves have been used by the Indians in Paraguay to sweeten mate, which have a naturally slightly
bitter taste. The product will be sold as Live Maté in France from April. It is thought to be the first
beverage launched anywhere to be sweetened with Reb-A alone. Other beverages introduced in the US
and other markets have combined stevia-sweeteners with other sweeteners to ensure the best taste
profile. Formulated without the use of flavour-maskers to cover off-notes that can, in some cases, occur
with stevia, Liv Maté product does have a small number of calories (9.1 kcal per 100ml), but these come
from the fruit juices with which it is formulated........... Read

Tahitian Noni redefines flagship drink, launches new products
Tahitian Noni International on Thursday launched several new dietary supplements made with nutrients
it claims have a longer shelf life and are more potent than most of its rivals' products -- a move it says
will transform the health supplements industry and rev up sales. The company's flagship supplement,
the Tahitian Noni drink, is made with the tropical noni fruit, which is said to contain a high number of
iridoids that promote such health benefits as supporting the immune system, neutralizing cancer-
causing free radicals, boosting energy and balancing cholesterol levels. "We're walking away from the
superfruit juice space and creating a new one called bioactive beverages," said Jeff Wasden, vice
president of global marketing for the Provo-based nutritional supplements direct seller. "This gives us a
way to tell our story that's different from other competitors trying to copy what we have." "Our
competitors create beverages from food plants like the mangosteen that are high in flavonoids and
carotenoids, but tend to lack medicinal bioactives or phytochemical compounds that improve the health
and function of your body's systems," Wasden said........ Read

Argentina testing production of super-milk
Argentina‘s National Institute of Agro-technology (INTA) is looking to produce milk which could prevent
diseases. The INTA project started six years ago and is based on modifying the feed of dairy cows to
alter the composition of the milk produced. Scientists working on the project managed to reduce the
cholesterol fraction and increase the presence of two acids, which would prevent diabetes and tumours
and strengthen the immune system, the Argentinean media reported. ―The key to the super-milk is the
strict protocol in the handling of feeding the cows, which includes supplementation with products from
the oil industry, and a small concentration of fishmeal,‖ Argentinean health publication M24 Salud
reported INTA as saying. ―Pre-commercial products have already been evaluated, such as yogurt, butter
and cheese, obviously with the properties of the super milk.‖ ........ Read

Preparation of high viscosity beta-glucan concentrates
United States Patent 7,662,418
This invention relates to methods for secondary processing of plant material and in particular for the
recovery of valuable products such as fiber including beta-glucan, starch, and ethanol solubles from
plant material containing starch and fiber. In particular, the invention relates to the preparation of high
viscosity beta-glucan products through methods involving sonication/sonification and enzymes.......
Read

Sucralose-containing composition and edible products containing the composition
United States Patent 7,662,419


A composition which is obtained by causing a specific compound to be present together with sucralose.
The composition provides a sucralose in a stable form, more particularly, a sucralose which is still stable
and thus is significantly suppressed with respect to the decrease in sweetness and discoloration
(browning, blackening), even when it is subjected to a warming treatment under a condition wherein
temperature is high and especially water content is low and/or pH is low. The stabilized sucralose-
containing composition can be used as a sweetener by itself and as a compound with a food or a
drug....... Read


Regulations, Labelling, Health Claims & Related News

UK introduces pork country-of-origin labelling
The UK government on 23 February launched plans to state the origin of pork in processed products
comes in a bid to promote ―clear, honest labelling‖. The Department for the Environment, Food and
Rural Affairs unveiled a ―code of practice‖ to oversee how pork and pork products are labelled. ―I expect
all major retailers to sign up and join those who have already decided to end the confusion for shoppers.
If they don‘t, their customers should ask them why they‘re not in favour of clear, honest labelling,‖ said
Environment Secretary Hilary Benn. Companies that sign up to the new code will label their products as
―produced in the UK‖ but ―using pork from country x.‖....... Read

Australia to have independent review of food labelling law and policy
The Committee conducting the Independent Review of Food Labelling Law and Policy is about to
embark on the planned second round of public consultations in Australia and New Zealand. This
Review, chaired by Dr Neal Blewett AC, is being conducted at the request of the Council of Australian
Governments and the Australia and New Zealand Food Regulation Ministerial Council, representing
Australian and New Zealand Governments. This public consultation period is an important opportunity
for people to provide the Review Committee with specific information about ways to improve food
labelling in Australia and New Zealand. The Food Labelling Review Issues Consultation Paper
summarises the issues that have been raised in the first round of submissions to the Review, as well as
issues in the literature and media in recent years. This Paper elaborates on the Review‘s Terms of
Reference and has been prepared to stimulate thinking and debate. It is important to now take the next
step in the Review process and begin thinking about the range of solutions and ideas to improve food
labelling. The Food Labelling Review Issues Consultation Paper will be released on 5 March 2010 via
the website (www.foodlabellingreview.gov.au). The closing date for written submissions is 14 May
2010. Submissions that add to the deliberation and discussion (and meet the submission guidelines)
will be made publicly available on the website......... Read

Nutrition experts call for ban on front-of-pack label claims
The Food and Drug Administration (FDA) should consider an outright ban on front-of-pack labeling
claims, say two nutrition experts in a Journal of the American Medical Association commentary. The
FDA launched a review on the use of front-of-pack labeling in October, suggesting the eventual use of
standardized, science-based criteria on which any front-of-pack health claims would have to be based.
But nutrition experts Marion Nestle and David Ludwig wrote in a JAMA commentary that ―such
standards are inevitably arbitrary and subject to manipulation.‖ They wrote: ―Front-of-package labels
may so thoroughly mislead the public that another option deserves consideration – eliminate all nutrition
and health claims from the front of processed food packages while strengthening the Nutrition Facts
Panel.‖ In particular, they advocate a revision of portion size information on the Nutrition Facts panel, in
order to better reflect actual consumption of a product, and better nutritional education encouraging


people to eat whole and minimally processed foods. One of their concerns is based on FDA research
suggesting that people are more likely to ignore the Nutrition Facts panel when front-of-pack labeling is
present........ pdf, 3 pages..... Read

EFSA mass rejects probiotics and antioxidants as article 13.1 batch two published
The European Food Safety Authority (EFSA) has issued negative opinions to ‗most‘ of 416 health claim
dossiers including submissions linking health benefits to vitamin D, probiotics, green tea, black tea,
lutein, beta glucans, meso-zeaxanthin, alpha-lipoic acid and melatonin. EFSA‘s Panel on Dietetic
Products, Nutrition and Allergies (NDA) also found causality for various health benefits had not been
demonstrated for peptides, xanthan gum, sugar-free gum, guar gum, gamma-linolenic acid (GLA),
fermented whey and linoleic acid (LA). The NDA‘s latest raft of opinions will come as a massive blow to
the European and international functional foods and nutraceuticals industries, especially the herbal
antioxidant and probiotic sectors, which have yet to see a positive NDA opinion. ―This proves that the
article 13.1 list was only ever suitable for vitamins and minerals,‖ said Nigel Baldwin, the senior scientific
and regulatory consultant and EU manager at claims consultancy, Cantox Health Sciences
International........ Read

FSANZ receives an application for food derived from SDA Soybean Line MON 87769
to seek permission for food derived from soybean genetically modified to contain stearidonic acid
(SDA), an alternate source of omega-3 fatty acid [Applicant: Monsanto Australia Limited]........... Read

US court allows suing company for weight-loss and energy-boosting claims
A federal judge in San Diego allowed a consumer to sue Vital Pharmaceuticals for allegedly making
bogus claims about the weight-loss and energy-boosting benefits of its Redline energy drinks and
fraudulently concealing the dangers of some of its key ingredients. Zack Aaronson launched a five-
pronged attack on Vital Pharm, asserting two claims based on the drinks' alleged dangers and
deceptive marketing, a claim for fraudulent concealment of the risks and two breach-of-warranty claims.
U.S. District Judge Thomas J. Whelan allowed all but the first two claims to survive, saying Aaronson
presented enough evidence at this stage to proceed. However, Whelan deferred to the Food and Drug
Administration on the safety claims, saying the agency "has both the expertise and the authority to
determine whether Redline is safe.".......... Read

Microwave sterilisation approved by US regulators
A revolutionary microwave sterilisation processing technique that dramatically extends food shelf life
while preserving its nutrients, taste and texture has been approved by US regulators. The new
technology, developed at Washington State University (WSU), has already attracted the attention of the
US military, a host of major food companies and could be used to preserve food for frontline soldiers
and astronauts on deep space missions, said the team. Scientists involved in the project believe it could
revolutionise how food is preserved and processed. The Microwave Sterilization Process has been
developed over a 13-year period by WSU professor Juming Tang and a team of university, industry and
US military scientists. The technology received Food and Drug Administration (FDA) clearance late last
year to process mashed potato and the group is currently working on authorisation for other foods. The
system also has huge potential to be developed as a pasteurisation tool for such items as frozen
products, Tang told FoodProductionDaily.com........ Read


Nutrition, Diets, Health Benefits & Related Research

Pine Cone Extract Shows Anti-Allergy, Immune-Enhancing Benefits: Mouse Study


Consumption of pine cone extract may reduce the levels of circulating IgE in the blood, and provide a
means of reducing the risk of allergies and enhance the specific immune response to foreign proteins,
say the results of a mouse study. The potential immune effects of pine cone extract (called PPC in the
scientific literature) are linked to the polyphenol-lignin content, which may affect the action of various
proteins involved in regulating the immune response, according to findings published in BMC
Complementary and Alternative Medicine. Allergic disease is the 5th leading chronic disease in the U.S.
among all ages, and the 3rd common chronic disease among children under 18 years old. The costs
associated with allergic disease are estimated to be about $7.9 billion per year, of which $4.5 billion was
spent on direct care and $3.4 billion on indirect costs, related primarily to lost work productivity. IgE-
mediated allergies affect more than 50 million people in the United States and represent a huge burden
on the health care system. Since numerous studies have demonstrated a strong correlation between
the reduction of serum IgE levels and noticeable improvement in the well being of people suffering from
IgE-mediate allergies, strategies to specifically reduce IgE levels in allergy sufferers is desirable.
Unfortunately, there are currently no orally- active and FDA-approved products capable of reducing IgE
levels and alleviating symptoms for these patients. However, preliminary results obtained from animal
and human pilot studies suggest that oral administration of a pine cone extract can modulate the
immune response in such a way as to reduce serum levels of IgE. If further studies, particularly in
humans, support the potential benefits of pine cone extract, it could be an important addition to the
market.......... Read

Low-carb diet can increase bad cholesterol levels
Cutting down on carbs may help people lose weight, but it may not be so good for lowering cholesterol,
new research shows. People who ate a diet low in carbohydrates but relatively high in fat lost the same
amount of weight over six weeks as those who consumed a high-carb diet. But levels of low-density
lipoprotein (LDL) or "bad" cholesterol increased significantly in the low-carb group, while they fell in the
high-carb group. High LDL levels are a risk factor for heart disease because they are linked to clogged
arteries. Low-carb diets have become increasingly popular in recent years, and proponents claim they
may be more effective for reducing diabetes risk and cholesterol levels, Dr. Teri L. Hernandez of the
University of Colorado at Denver in Aurora and her colleagues write in their report in the American
Journal of Clinical Nutrition...... Read

High-fat diets raise stroke risk in women
A moment on the lips, forever on the hips? A bad figure is hardly the worst of it. Eating a lot of fat,
especially the kind that's in cookies and pastries, can significantly raise the risk of stroke for women
over 50, a large new study finds. We already know that diets rich in fat, particularly artery-clogging trans
fat, are bad for the heart and the waistline. The new study is the largest to look at stroke risk in women
and across all types of fat. It showed a clear trend: Those who ate the most fat had a 44 percent higher
risk of the most common type of stroke compared to those who ate the least. "It's a tremendous
increase that is potentially avoidable," said Dr. Emil Matarese, stroke chief at St. Mary Medical Center in
Langhorne, Penn. "What's bad for the heart is bad for the brain." He reviewed but did not help conduct
the research, which was presented Wednesday at an American Stroke Association conference. It
involved 87,230 participants in the Women's Health Initiative, a federally funded study best known for
revealing health risks from taking hormone pills for menopause symptoms...... Read

Ketogenic Diet Has No Major Long-Term Adverse Effects
Years after discontinuing the ketogenic diet (KD), most families have few regrets about their child being
treated with this high-fat diet to control epilepsy symptoms and would recommend it to other parents.
The first study to report on the long-term effects of the KD after it has been stopped appears to also
confirm anecdotal evidence that the diet, which has been around for 80 years, probably will not cause
cardiovascular problems, said lead author Eric H. Kossoff, MD, associate professor of neurology and
pediatrics and medical director of the KD program at Johns Hopkins Hospital, Baltimore, Maryland. Lipid
levels that were elevated during the diet returned to normal a median of 6 years after discontinuation.


"Before, when parents asked whether their child was going to have a heart attack, my answer was 'I
don‘t think so,'" Dr. Kossoff told Medscape Neurology. "Now it's, 'I'm pretty sure they won't.'" The study
also suggests that patients following the KD continue to maintain or improve seizure control and that
their growth improves....... Read

Bitter Melon Extract May Slow, Stop Breast Cancer
A popular nutritional supplement -- extract of bitter melon -- may help protect women from breast
cancer, researchers say. Bitter melon is a common vegetable in India, China and South America, and its
extract is used in folk remedies for diabetes because of its blood-sugar lowering capabilities, according
to the researchers. "When we used the extract from that melon, we saw that it kills the breast cancer
cells," said lead researcher Ratna Ray, a professor of pathology at Saint Louis University. But their work
was done in a laboratory, not in humans, she noted. The bitter melon extract killed only the cancer cells,
not the healthy breast cells. "We didn't see any death in the normal cells," she said. However, these
results are not proof that bitter melon extract prevents or cures breast cancer. "I don't believe that it will
cure cancer," Ray said. "It will probably delay or perhaps have some prevention." The report was
published online Feb. 23 in advance of print publication March 1 in Cancer Research. For the study,
Ray's team treated human breast cancer cells with bitter melon extract, which is sold in U.S. health food
stores and over the Internet............ Read

Eating Out Leads to Weight Gain
Americans spend a large share of their food budget (42 percent) on food away from home (FAFH),
which has been found to be less nutritious than food prepared at home. For the average consumer,
eating one meal away from home each week increases daily intake by about 134 calories and translates
to roughly two extra pounds each year, according to a new study from the USDA‘s Economic Research
Service. Using data from 1994-96 and 2003-04, the study applied fixed-effects estimation to control for
such unobservable influences and found that, for the average adult, FAFH increases daily caloric intake
and reduces diet quality. The effects vary depending on which meals are consumed away from home.
On average, breakfast away from home decreases the number of servings of whole grains and dairy
consumed per 1,000 calories and increases the percent of calories from saturated and solid fat, alcohol,
and added sugar (SoFAAS) in a day. Dinner away from home reduces the number of servings of
vegetables consumed per 1,000 calories for the average adult. Breakfast and lunch away from home
increase calories from saturated fat and SoFAAS on average more among dieters than among non-
dieters............. Read

High Trans Fat Diets Increase Women's Stroke Risk
A new study presented Wednesday at the American Stroke Association International Stroke Conference
2010 found that high fat diets, particularly those high in trans-fatty acids, can significantly raise the risk
of stroke for women over 50. Dr. Emil Matarese, stroke chief at St. Mary Medical Center in Pennsylvania
reviewed research involving over 87,000 participants in the Women‘s Health Initiative that found that
those who ate the most fat had a 44% higher risk of the most common type of stroke compared to those
who ate the least. The study was conducted by Dr. Ka He, a nutrition specialist from the University of
North Carolina at Chapel Hill. Female participants aged 50-79 filled out detailed surveys on their diets.
They were followed up after seven years and of the group who had the highest intakes of total fat, an
average of 85-95 grams a day, 288 had an ischemic stroke, the kind caused by blockages in the blood
vessels that supply the brain....... Read

No benefits of soy for Type 2 diabetes
Researchers found no benefits of soy products or isoflavone intake with respect to risk of type 2
diabetes in either men or women in a recent Japanese study (J Nutr. 2010;140(3):580-586). A total of
25,872 men and 33,919 women, aged 45 to 75 years, participated in the second survey of the Japan
Public Health Center-Based Prospective Study and had no history of diabetes. Soy product and
isoflavone intakes were ascertained using a 147-item FFQ. A total of 1,114 new cases of type 2


diabetes were self-reported. Intakes of soy products and isoflavones were not significantly associated
with type 2 diabetes in either men or all women. However, among overweight women (BMI 25 kg/m2), a
higher intake of soy products was associated with a lower risk of type 2 diabetes;....... Read

Soyfoods Aid Those with Lactose Intolerance
Nutrition experts and physicians who participated in the NIH Consensus Development Conference on
Lactose Intolerance and Health released an important report that concluded individuals who ingest
inadequate amounts of calcium and vitamin D because of real or perceived lactose intolerance need
dietary advice to ensure appropriate intake of missing nutrients. The Soyfoods Association of North
America welcomes the opportunity to work with nutrition and medical groups to develop the type of
dietary advice that can help all Americans with lactose intolerance to find the right food choices to meet
their own nutritional needs and personal preferences. "It is important for all individuals who suffer
discomfort from the inability to digest lactose be given information about all sources of calcium, dairy
and non-dairy, available to them, so individuals can develop a plan that meets not only their
requirements for calcium, vitamin D, vitamin A, potassium, and magnesium, but also their cultural,
religious, and ethical preferences without exceeding calorie, sugar, and saturated fat," highlighted
Nancy Chapman, RD, MPH, Executive Director of the Soyfoods Association of North America....... Read

High calcium intakes may improve male survival: Study
Intakes of calcium above the recommended daily levels may reduce the risk of dying from heart disease
and cancer by 25 per cent, says a new study from Sweden. Average daily intakes of 1,953 m of the
mineral were also associated with a non-significant lower risk of mortality from only heart disease,
compared to average daily intakes of 990 mg per day, according to findings published in the American
Journal of Epidemiology. Recommended daily intakes of calcium for people between 19 and 50 years of
age are 1,000 mg for both men and women, according to the US National Institutes of Health (NIH). On
the other hand, intakes of magnesium were not associated with mortality from all-causes, heart disease
or cancer, report researchers led by Alicja Wolk from the Karolinska Institutet. Wolk and her co-workers
analysed data from 23,366 Swedish men aged between 45 79, non of whom used dietary supplements.
Between 1998 and the end of 2007, they documented 2,358 deaths from all causes, which included 819
deaths from cardiovascular disease and 738 from cancer. The highest average intakes, almost double
the recommended levels, were associated with a 25 per cent reduction in so-called all-cause mortality,
compared with the lowest average intakes, said the researchers........ Read

Green Tea May Ward Off Eye Disease
Substances found in green tea work their way into the tissues of the eye and could protect against
common eye diseases like glaucoma, researchers say. The findings, published in the current issue of
the Journal of Agricultural and Food Chemistry, suggest that the substances, known as catechins, are
absorbed by the lens, retina and other parts of the eye. Catechins are antioxidants thought to protect
the body against damage from oxygen. According to Chi Pui Pang and colleagues from the department
of ophthalmology and visual sciences at the Chinese University of Hong Kong, it wasn't known if
catechins make their way from the mouth to the gastrointestinal system to the eyes........ Read

Coffee Drinking May Lower Stroke Risk
Regular coffee drinking appears to reduce the risk of stroke, a new study indicates. The study of 23,000
men and women who were followed for an average of 12 years found that "self-reported coffee
consumption was inversely related to stroke risk," said study leader Yangmei Li, an epidemiologist at
the University of Cambridge in England. Li was to present the findings Thursday at American Stroke
Association's annual stroke conference, in San Antonio. Overall, people who reported any intake of
coffee had a 27 percent lower risk of stroke than those who said they never drank java, the researchers
reported. Drinking more coffee was not associated with a greater reduction in stroke risk. "This
association was consistent in subgroup analyses stratified by sex, age, social class, educational level,


smoking status, alcohol drinking, tea drinking, physical activity, plasma vitamin C and diabetes status,"
Li said........... Read



Reviews, Comments, Opinions and Full-text Publications

Nutraceutical Science Must Innovate or Die
―Invest in your brand even in hard times.‖ ―Don‘t cut communication budgets.‖ These are statements one
often heard during the downturn. A third might be, ―Don‘t cut research budgets in hard times.‖
Innovation helps in building brand value. Any communication without something solid to offer to the
consumer may fall flat. Research provides facts (content) and communication provides the form
(wrapper/packaging). Solid brands need first solid research and true innovation, and then high-quality
communication. Good marketing brings the first sale, whereas product value brings repeat
business........ Read

Playing the Field—The Growing Market for Sports Nutrition
―The sports nutrition and weight-loss category is one of the biggest and fastest growing categories
according to Nutrition Business Journal, which recently reported the category grew at 7.6 percent to
$2.7 billion in sales for 2008,‖ said Scott Steil, president, Nutra Bridge. ―Given the upward shift in both
health education and individual responsibility for maintaining one‘s own health, consumers have clearly
made living a healthy, active lifestyle a priority. The robust growth in the sports nutrition market proves
supplements are a core part of such a commitment.‖ NMI‘s 2009 Health & Wellness Trends Database
reported 22 percent of consumers indicated they use sports nutrition products (amino acids, creatine,
protein powders, sports hydration drinks, sports nutrition bars and sports nutrition supplements).
According to Mintel, the sports and energy drink segment gained 164 percent in sales during 2002 to
2007, due in part to the launch of numerous line extensions from Gatorade in the sports drinks sub-
segment...... Read

Scaling Up: Meeting the Demand for Local Food
Robust local food systems offer social, environmental and
economic benefits. Increasingly, wholesale buyers are demanding
locally grown food and growers are looking for new regional
markets. In order to meet the demand for locally and regionally
grown food and move significant quantities of this food into
markets such as restaurants, mainstream grocery stores and
institutions, local food systems need to be scaled up or expanded
from farmer-direct sales of small quantities of product to wholesale
transactions. By scaling up, local food systems have the potential
to borrow some of the economic and logistical efficiencies of the
industrial food system while retaining social and environmental


priorities such as sustainable agricultural practices and profitability for small- and mid-scale family farms
and businesses........... pdf 40 pages....... Read

Food Miles are a ―myth‖ – Canadian report
Buying fresh produce in farmers market and socializing with
one‘s neighbours may be good reasons to buy locally
produced food, but saving the planet, or improving the local
economy, are not. The movement promoting the purchase
of locally produced food has grown in influence in recent
years, in Quebec as in the rest of the world. Beyond the
traditional economic arguments based on a protectionist
approach, it is the environmental aspect which seems
nowadays to motivate the support of groups and citizens in
favour of reducing ―food miles.‖ It is argued that by
discouraging consumers from buying food transported from
distant locations, less energy – and ultimately less
greenhouse gas – is being expanded, thus contributing to the fight against environmental
degradation...a report from Montreal Economic Institute ...... .pdf 4 pages....... Read

UK dairy companies‘ strategy and performance report
DairyCo has just released a report on strategies and performance of major UK dairies
Arla Foods - Arla Foods amba can demonstrate good performance against its strategy to date,
a sound financial position and a profit record sufficient to support continued investment in
facilities and process. Overall Arla Foods amba is an ambitious and profitable business with
significant growth in turnover in recent years and the ratio analysis does not highlight any real
concerns. Arla‟s UK expansion plans are coupled to growing a broader and bigger business. It
seeks to achieve increasing quality in milk supply and improve its performance in low cost
production methods, waste reduction and sustainability. Its past track record would indicate that
there is no reason why this cannot be achieved.

Dairy Crest - Dairy Crest seeks to build market leading positions for existing brands and added
value markets. This could lead to increases in its milk pool, and it also aims to increase the
proportion of milk from direct suppliers to 85% from the current 70%. It is committed to its
current farm suppliers of milk and work with them to develop supply chain efficiencies through
Dairy Crest Direct. It has developed significantly in recent times and delivered to its plans in that
time. Future success will be influenced both by external factors and its success in maintaining
and growing current sales to major retailers and of doorstep deliveries.

First Milk - The emphasis is upon growing the business by adding value wherever appropriate,
ensuring maximum efficiency in its operation and re-building financial reserves by enhanced
profit levels. It does not seek to enter new markets but consolidate and build upon existing ones
making use of targeted investment policies.

Meadow Foods - Meadow Foods have an excellent track record in achieving its stated
strategies. Its future plans focus on continued growth, growing its current milk field and
providing high levels of customer service.

Milk Link - Milk Link have been involved in a series of strategic changes in the last two years
and have re-aligned and refocused in terms of structures and processes to put their business in
the very best position going forward. Whilst seeking growth, their emphasis going forward is on


delivering security and business stability. They have strong emphasis on continuing to drive up
customer service and efficiency of operation.

Mueller - The strategy is one of continued growth in its existing market place by selling more to
existing households and increasing penetration. The business has invested to increase its
capability to service its UK market from Shropshire which provides further opportunity for milk
suppliers to grow their contracts.
........................ pdf, 160 pages...... Read

IOM proposes A Population-Based Policy and Systems Change Approach to Prevent and Control
Hypertension
Hypertension, also known as high blood pressure, is one of the nation‘s leading causes of death,
responsible for roughly one in six deaths among adults annually. Nearly one in three adults has
hypertension, which places huge economic demands on the health care system, estimated at $73.4
billion in direct and indirect costs in 2009 alone. In this report, the IOM recommends that the CDC as
well as state and local health jurisdictions focus on population-based strategies that can reach large
numbers of people and improve the well-being of entire communities. Behavioral and lifestyle
interventions--reducing sodium intake, increasing consumption of fruits and vegetables, and increasing
physical activity--are among the best examples. The report also highlights the need to improve
providers‘ adherence to the treatment guidelines for hypertension, especially in the elderly population,
and to encourage patients to take medication consistently by reducing or eliminating the cost of
antihypertensive medication........ read the report online....... Read

UK Food 2030 strategy
This new strategy for food has been drawn up
following the publication of the Cabinet office
strategy Unit‘s report in July 20081. Food
Matters called for better integration of food
policy across Government and highlighted two
challenges: climate change and obesity. 2008
also saw food prices rising sharply for the first
time in a generation, provoking riots in some
parts of the world. In August 2009 published
our assessment of UK food security and set
out what we need to do to maintain it. This
document brings all of the challenges together
for the first time. It is now clear that we face a
big challenge in feeding the world. With a growing population, climate change and the pressure we are
putting on land, we will have to produce more food sustainably. We also need to provide the right
information for people to make more informed choices about what they eat. Diet will have a huge impact
not only on our health and our economy, but most importantly on sustainability............ pdf, 84 pages.....
Read



Webinars Worldwide
Webinars or Web seminars often provide a free or cost effect way of enhancing knowledge or help stay
on top of market trends and opportunities.

This Section is continuously updated. Please recommend a webinar to Functional Foods Weekly
Date What Presenter Timing* Price
Mar 18 The Power of Omega-3s............ Read NPI 2 PM EDT Free
Mar 23 Gluten-free products: Market Trends and Prepared Foods 3 PM EDT Free
Regulations........ Read
Mar 24 From Babies to Baby Boomers – What You Should IFT 12:45PM USD 79
Know About DHA and Cognition.......... Read CST
* For your local time, please check the US Time Zones or US Live time (for US based seminars)
and then use the Time Zone Converter



Conferences & Meetings Worldwide
This Section is continuously updated. Please recommend a food-related conference to Functional Foods Weekly
When What Where

2010
Mar 2 Salt, sugar and fat: reformulation, marketing and health..... Read London
Mar 2-3 12th Annual Dairy Ingredients Symposium......... Read San Francisco, US
Mar 2-3 ABARE Outlook.......... Read Canberra, Australia
Mar 9 Food for Kids Conference........ hRead London, UK
Mar 9-10 Grain Foods: Sustaining the Future, Sydney, Australia
the Inaugural Go Grains Health & Nutrition Industry Conference............
Read
Mar 9-11 InnoBev Global Soft Drinks Congress...... Read Istanbul, Turkey
Mar 9-11 US Ireland Functional Foods Conference 2010.............. Read Cork, Ireland
Mar 10-11 Nutracon.......... Read Anaheim, US
Mar 10-11 Soyfoods2010: Anticipating Potential for Growth........ Read Anaheim, US
Mar 11-14 Natural Products Expo West........ Read Anaheim, US


Mar 17-18 Food & Beverage Innotech Asia 2010............ Read Bangkok, Thailand
th
Mar 19-21 The 8 China Nutrient and Healthy Food & Organic Products.......... Read Guangzhou, China
Mar 23-25 Food Ingredients China............ Read Shanghai, China
Mar 29-30 Australian Obesity Summit......... Read Sydney, Australia
Apr 16-17 IPA (International Probiotics Association) World Congress......... Read Miami, US
Apr 20-21 Food Futures – An Australian Approach......... Read Canberra, Australia
Apr 26 Antioxidants 2010 – Science, Testing and Regulations.......... Read Brussels, Belgium
Apr 27-29 Fourth Global Dairy Congress........ Read Salzburg, Austria
Apr 28-29 NutraFormulate............ Read Coventry, UK
Apr 29-30 Natural Health Conference and Expo.......... Read Brisbane, Australia
May 5-7 Health Grain Conference........... Read
May 18-20 Vitafoods 2010.............. Read Geneva, Swiss
May 25-26 Beverage Forum 2010.......... Read New York, US
May 25-27 Food Ingredients Central and East European....... Read Warshaw, Poland
th
May 27-29 Dietitians Association of Australia 28 National Conference.......... Read Melbourne, Australia
May 30-Jun 2010 CIFST/AAFC Conference...... Read Winnipeg, Canada
01
Jun 1-10 3rd International Symposium on Propionibacteria and Bifidobacteria: Oviedo, Spain
Dairy and Probiotic Applications.......... Read
Jun 11 Probiotics: From Bench to Market....... Read New York, US
Jun 15-17 International Scientific Conference on Probiotics and Prebiotics - IPC Kosice, Slovakia
2010............ Read
Jun 17 Food security, innovation and research......... Read London, UK
Jun 20-25 NanoAgro 2010........ Read São Carlos, SP, Brazil
Jun 29 Food packaging and waste - innovation, anaerobic digestion and London, UK
nanotechnology......... Read
Jul 17-21 IFT Annual Meeting & Food Expo.......... Read Chicago, US

Jul 25-27 AIFST Annual Conference – Creating the Future of Foods.......... Read Melbourne, Australia
Aug 11-12 Dairy Microbiology - the good, the bad, the issues.......... Read Melbourne, Australia
Aug 18-19 Higher Valued Foods – FIESTA 2010; 5th Innovative Foods Melbourne, Australia
Conference........ Read
Aug 22-26 IUFOST 2010 CONGRESS........ Read Cape Town, South Africa
Sep 7-9 The 3rd Australian Food Safety Conference.......... Read Melbourne, Australia
Sep 12-15 ABIC 2010: Bridging Biology and Business........ Read Saskatoon, Canada
Sep 22-24 InterBev 2010............. Read Orlando, US
Oct 17-20 Food Microbiology Symposium.......... Read Wisconsin, US
Oct 28-29 6th International Symposium Probiotics and Health: Key Findings and Montreal, Canada
New Directions........ Read
Nov 8-11 IDF World Dairy Summit 2010 …….. Read Auckland, New Zealand
Nov 16-18 Hi Europe……. Read Madrid, Spain


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