SlideShare una empresa de Scribd logo
1 de 24
Get Better or Get Beaten in   Hedge Fund Marketing June 2010 Paul Das
Get Better or Get Beaten ,[object Object],[object Object],[object Object]
Get Better or Get Beaten ,[object Object]
Getting Beaten is the Last Step Hubris from  Success
Getting Beaten is the Last Step Hubris from  Success Undisciplined Pursuit of More
Getting Beaten is the Last Step Hubris from  Success Undisciplined Pursuit of More Denial of Risk and Excuses
Getting Beaten is the Last Step Hubris from  Success Undisciplined Pursuit of More Denial of Risk and Excuses Grasping for salvation
Getting Beaten is the Last Step Hubris from  Success Undisciplined Pursuit of More Denial of Risk and Excuses Grasping for salvation Beaten to irrelevance or death
Getting Beaten is the Last Step Hubris from  Success Undisciplined Pursuit of More Denial of Risk and Excuses Grasping for salvation Beaten to irrelevance or death
Getting Beaten is the Last Step Hubris from  Success Undisciplined Pursuit of More Denial of Risk and Excuses Grasping for salvation Beaten to irrelevance or death “ We lost the ability to ask questions and answer them truthfully” Mark Hurd HP Chairman of the Board, Chief Executive Officer and President  Hewlett-Packard Company
Get Better or Get Beaten ,[object Object]
Getting Beaten is the Last Step Hubris from  Success Undisciplined Pursuit of More Denial of Risk and Excuses Grasping for salvation Beaten to irrelevance or death
Getting Beaten is the Last Step Hubris from  Success Undisciplined Pursuit of More Denial of Risk and Excuses Grasping for salvation Beaten to irrelevance or death
Get Better or Get Beaten ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Evidence  that cannot be ignored
Evidence  that cannot be ignored ,[object Object]
Evidence  that cannot be ignored ,[object Object],[object Object]
Evidence  that cannot be ignored ,[object Object],[object Object],[object Object]
Evidence  that cannot be ignored ,[object Object],[object Object],[object Object],[object Object]
Evidence  that cannot be ignored ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Getting Beaten is the Last Step Hubris from  Success Undisciplined Pursuit of More Denial of Risk and Excuses Grasping for salvation Beaten to irrelevance or death
Redemption – The “ah-ha" Moment
Get Better … The Transition ,[object Object],[object Object],[object Object],[object Object]
Thank You ,[object Object]

Más contenido relacionado

La actualidad más candente

Marketing in Surprising Times: NAED ADventure Conference
 Marketing in Surprising Times: NAED ADventure Conference Marketing in Surprising Times: NAED ADventure Conference
Marketing in Surprising Times: NAED ADventure ConferenceLois Kelly
 
How to be an Effective Leader.
How to be an Effective Leader.How to be an Effective Leader.
How to be an Effective Leader.Christine Shen
 
Using NPS with HubSpot - Kalamazoo HUGS Feb 27, 2014
Using NPS with HubSpot - Kalamazoo HUGS Feb 27, 2014Using NPS with HubSpot - Kalamazoo HUGS Feb 27, 2014
Using NPS with HubSpot - Kalamazoo HUGS Feb 27, 2014Thomas M Schwab
 
LinkedIn Summer Sales Guide - B2B Sales Influencers #LISummerGuide
LinkedIn Summer Sales Guide - B2B Sales Influencers #LISummerGuideLinkedIn Summer Sales Guide - B2B Sales Influencers #LISummerGuide
LinkedIn Summer Sales Guide - B2B Sales Influencers #LISummerGuideLinkedIn Sales Solutions
 
Social Selling University - Selling to Crazy Busy Prospects - Jill Konrath
Social Selling University - Selling to Crazy Busy Prospects - Jill KonrathSocial Selling University - Selling to Crazy Busy Prospects - Jill Konrath
Social Selling University - Selling to Crazy Busy Prospects - Jill KonrathInsideView
 
Ideas for Leading Change: NHS The Edge Webinar Oct. 2, 2015
Ideas for Leading Change: NHS The Edge Webinar Oct. 2, 2015Ideas for Leading Change: NHS The Edge Webinar Oct. 2, 2015
Ideas for Leading Change: NHS The Edge Webinar Oct. 2, 2015Lois Kelly
 
How To Network Effectively And Create Genuine Connections
How To Network Effectively And Create Genuine ConnectionsHow To Network Effectively And Create Genuine Connections
How To Network Effectively And Create Genuine ConnectionsForbes
 
The 4 Fears Stopping Your Team's Digital Growth
The 4 Fears Stopping Your Team's Digital Growth The 4 Fears Stopping Your Team's Digital Growth
The 4 Fears Stopping Your Team's Digital Growth James Robert Lay
 
Paul Kenny (Founder, OceanLearning) - Developing Sales Talent
Paul Kenny (Founder, OceanLearning) - Developing Sales TalentPaul Kenny (Founder, OceanLearning) - Developing Sales Talent
Paul Kenny (Founder, OceanLearning) - Developing Sales TalentBusiness of Software Conference
 
Psychological Insights Into the Brain That Will Improve Your Marketing
Psychological Insights Into the Brain That Will Improve Your MarketingPsychological Insights Into the Brain That Will Improve Your Marketing
Psychological Insights Into the Brain That Will Improve Your MarketingSelf-employed
 
Craft Your Marketing To-Do List Like a Growth Hacker
Craft Your Marketing To-Do List Like a Growth HackerCraft Your Marketing To-Do List Like a Growth Hacker
Craft Your Marketing To-Do List Like a Growth HackerIntelligent_ly
 
How to make customers love you social
How to make customers love you socialHow to make customers love you social
How to make customers love you socialSocial Media Today
 
Social Selling - An Introduction
Social Selling - An Introduction Social Selling - An Introduction
Social Selling - An Introduction Sani Leino
 
Rethinking Marketing: Earning vs. Buying Attention With Inbound Marketing
Rethinking Marketing: Earning vs. Buying Attention With Inbound MarketingRethinking Marketing: Earning vs. Buying Attention With Inbound Marketing
Rethinking Marketing: Earning vs. Buying Attention With Inbound MarketingIvan Hernandez
 
How To Build Confidence and Lead Yourself to Career Success
How To Build Confidence and Lead Yourself to Career SuccessHow To Build Confidence and Lead Yourself to Career Success
How To Build Confidence and Lead Yourself to Career SuccessForbes
 
How To Fix A Broken Sales Team EO
How To Fix A Broken Sales Team EOHow To Fix A Broken Sales Team EO
How To Fix A Broken Sales Team EODavid Steel
 
Socialize: Monetizing Social Media - Ian Schafer
Socialize: Monetizing Social Media - Ian SchaferSocialize: Monetizing Social Media - Ian Schafer
Socialize: Monetizing Social Media - Ian SchaferMediabistro
 
The Challenger Customer: How to Identify and Engage the Right Customers
The Challenger Customer: How to Identify and Engage the Right CustomersThe Challenger Customer: How to Identify and Engage the Right Customers
The Challenger Customer: How to Identify and Engage the Right CustomersLinkedIn Sales Solutions
 

La actualidad más candente (20)

Social Selling Breakfast - Melbourne
 Social Selling Breakfast - Melbourne  Social Selling Breakfast - Melbourne
Social Selling Breakfast - Melbourne
 
Marketing in Surprising Times: NAED ADventure Conference
 Marketing in Surprising Times: NAED ADventure Conference Marketing in Surprising Times: NAED ADventure Conference
Marketing in Surprising Times: NAED ADventure Conference
 
How to be an Effective Leader.
How to be an Effective Leader.How to be an Effective Leader.
How to be an Effective Leader.
 
Using NPS with HubSpot - Kalamazoo HUGS Feb 27, 2014
Using NPS with HubSpot - Kalamazoo HUGS Feb 27, 2014Using NPS with HubSpot - Kalamazoo HUGS Feb 27, 2014
Using NPS with HubSpot - Kalamazoo HUGS Feb 27, 2014
 
LinkedIn Summer Sales Guide - B2B Sales Influencers #LISummerGuide
LinkedIn Summer Sales Guide - B2B Sales Influencers #LISummerGuideLinkedIn Summer Sales Guide - B2B Sales Influencers #LISummerGuide
LinkedIn Summer Sales Guide - B2B Sales Influencers #LISummerGuide
 
Social Selling University - Selling to Crazy Busy Prospects - Jill Konrath
Social Selling University - Selling to Crazy Busy Prospects - Jill KonrathSocial Selling University - Selling to Crazy Busy Prospects - Jill Konrath
Social Selling University - Selling to Crazy Busy Prospects - Jill Konrath
 
Ideas for Leading Change: NHS The Edge Webinar Oct. 2, 2015
Ideas for Leading Change: NHS The Edge Webinar Oct. 2, 2015Ideas for Leading Change: NHS The Edge Webinar Oct. 2, 2015
Ideas for Leading Change: NHS The Edge Webinar Oct. 2, 2015
 
How To Network Effectively And Create Genuine Connections
How To Network Effectively And Create Genuine ConnectionsHow To Network Effectively And Create Genuine Connections
How To Network Effectively And Create Genuine Connections
 
The 4 Fears Stopping Your Team's Digital Growth
The 4 Fears Stopping Your Team's Digital Growth The 4 Fears Stopping Your Team's Digital Growth
The 4 Fears Stopping Your Team's Digital Growth
 
Paul Kenny (Founder, OceanLearning) - Developing Sales Talent
Paul Kenny (Founder, OceanLearning) - Developing Sales TalentPaul Kenny (Founder, OceanLearning) - Developing Sales Talent
Paul Kenny (Founder, OceanLearning) - Developing Sales Talent
 
Psychological Insights Into the Brain That Will Improve Your Marketing
Psychological Insights Into the Brain That Will Improve Your MarketingPsychological Insights Into the Brain That Will Improve Your Marketing
Psychological Insights Into the Brain That Will Improve Your Marketing
 
Craft Your Marketing To-Do List Like a Growth Hacker
Craft Your Marketing To-Do List Like a Growth HackerCraft Your Marketing To-Do List Like a Growth Hacker
Craft Your Marketing To-Do List Like a Growth Hacker
 
How to make customers love you social
How to make customers love you socialHow to make customers love you social
How to make customers love you social
 
Social Selling - An Introduction
Social Selling - An Introduction Social Selling - An Introduction
Social Selling - An Introduction
 
Rethinking Marketing: Earning vs. Buying Attention With Inbound Marketing
Rethinking Marketing: Earning vs. Buying Attention With Inbound MarketingRethinking Marketing: Earning vs. Buying Attention With Inbound Marketing
Rethinking Marketing: Earning vs. Buying Attention With Inbound Marketing
 
How To Build Confidence and Lead Yourself to Career Success
How To Build Confidence and Lead Yourself to Career SuccessHow To Build Confidence and Lead Yourself to Career Success
How To Build Confidence and Lead Yourself to Career Success
 
How To Fix A Broken Sales Team EO
How To Fix A Broken Sales Team EOHow To Fix A Broken Sales Team EO
How To Fix A Broken Sales Team EO
 
Socialize: Monetizing Social Media - Ian Schafer
Socialize: Monetizing Social Media - Ian SchaferSocialize: Monetizing Social Media - Ian Schafer
Socialize: Monetizing Social Media - Ian Schafer
 
The Challenger Customer: How to Identify and Engage the Right Customers
The Challenger Customer: How to Identify and Engage the Right CustomersThe Challenger Customer: How to Identify and Engage the Right Customers
The Challenger Customer: How to Identify and Engage the Right Customers
 
10 Ridiculous Hacks to 5X Click-Through Rates
10 Ridiculous Hacks to 5X Click-Through Rates 10 Ridiculous Hacks to 5X Click-Through Rates
10 Ridiculous Hacks to 5X Click-Through Rates
 

Destacado

Asset Management and Social Media: A Guide to Social Marketing
Asset Management and Social Media: A Guide to Social MarketingAsset Management and Social Media: A Guide to Social Marketing
Asset Management and Social Media: A Guide to Social MarketingCorporate Insight
 
Google DoubleClick Rich Media Fundamental - Ashish Kumar Jain
Google DoubleClick Rich Media Fundamental - Ashish Kumar JainGoogle DoubleClick Rich Media Fundamental - Ashish Kumar Jain
Google DoubleClick Rich Media Fundamental - Ashish Kumar JainAshish Kumar Jain
 
Tea Forte 2016
Tea Forte 2016Tea Forte 2016
Tea Forte 2016new_code
 
Reconception - Intelligent Asset Management for Shopping Centres
Reconception - Intelligent Asset Management for Shopping CentresReconception - Intelligent Asset Management for Shopping Centres
Reconception - Intelligent Asset Management for Shopping CentresSCG International
 
Building an Asset Protection Brand
Building an Asset Protection BrandBuilding an Asset Protection Brand
Building an Asset Protection BrandAlchemy Systems
 
Ultimate Fighting Championship
Ultimate Fighting ChampionshipUltimate Fighting Championship
Ultimate Fighting Championshipcoddington19
 
UFC - ultimate fighting championship
UFC - ultimate fighting championshipUFC - ultimate fighting championship
UFC - ultimate fighting championshipCamille TAPER
 
Branding and Asset Management: Research Findings
Branding and Asset Management: Research FindingsBranding and Asset Management: Research Findings
Branding and Asset Management: Research FindingsDeSantis Breindel
 
Financial Services - Asset Management - Events Marketing Planning - June 2011
Financial Services - Asset Management - Events Marketing Planning - June 2011Financial Services - Asset Management - Events Marketing Planning - June 2011
Financial Services - Asset Management - Events Marketing Planning - June 2011S.P.CHATELAIN LTD
 

Destacado (11)

Asset Management and Social Media: A Guide to Social Marketing
Asset Management and Social Media: A Guide to Social MarketingAsset Management and Social Media: A Guide to Social Marketing
Asset Management and Social Media: A Guide to Social Marketing
 
Google DoubleClick Rich Media Fundamental - Ashish Kumar Jain
Google DoubleClick Rich Media Fundamental - Ashish Kumar JainGoogle DoubleClick Rich Media Fundamental - Ashish Kumar Jain
Google DoubleClick Rich Media Fundamental - Ashish Kumar Jain
 
Tea Forte 2016
Tea Forte 2016Tea Forte 2016
Tea Forte 2016
 
Reconception - Intelligent Asset Management for Shopping Centres
Reconception - Intelligent Asset Management for Shopping CentresReconception - Intelligent Asset Management for Shopping Centres
Reconception - Intelligent Asset Management for Shopping Centres
 
Building an Asset Protection Brand
Building an Asset Protection BrandBuilding an Asset Protection Brand
Building an Asset Protection Brand
 
UFC Presentation
UFC PresentationUFC Presentation
UFC Presentation
 
Ultimate Fighting Championship
Ultimate Fighting ChampionshipUltimate Fighting Championship
Ultimate Fighting Championship
 
UFC - ultimate fighting championship
UFC - ultimate fighting championshipUFC - ultimate fighting championship
UFC - ultimate fighting championship
 
Ldmh Communication Plan 2012
Ldmh Communication Plan 2012Ldmh Communication Plan 2012
Ldmh Communication Plan 2012
 
Branding and Asset Management: Research Findings
Branding and Asset Management: Research FindingsBranding and Asset Management: Research Findings
Branding and Asset Management: Research Findings
 
Financial Services - Asset Management - Events Marketing Planning - June 2011
Financial Services - Asset Management - Events Marketing Planning - June 2011Financial Services - Asset Management - Events Marketing Planning - June 2011
Financial Services - Asset Management - Events Marketing Planning - June 2011
 

Similar a Get Better Or Get Beaten Marketing

Sales 101 For Your Start Up
Sales 101 For Your Start UpSales 101 For Your Start Up
Sales 101 For Your Start UpMark LaRosa
 
How to sabotage your sales with bad assumptions.docx
How to sabotage your sales with bad assumptions.docxHow to sabotage your sales with bad assumptions.docx
How to sabotage your sales with bad assumptions.docxMaha Researchlabs
 
How to Uncover Golden Opportunities and Important Risks in your Sales and Mar...
How to Uncover Golden Opportunities and Important Risks in your Sales and Mar...How to Uncover Golden Opportunities and Important Risks in your Sales and Mar...
How to Uncover Golden Opportunities and Important Risks in your Sales and Mar...Contrary Domino ®, Inc.
 
5 Undeniable Truths of Successful Fundraising
5 Undeniable Truths of Successful Fundraising5 Undeniable Truths of Successful Fundraising
5 Undeniable Truths of Successful FundraisingLaura Waller Miller
 
Why Your Saas Marketing Sucks (and how to fix it)
Why Your Saas Marketing Sucks (and how to fix it)Why Your Saas Marketing Sucks (and how to fix it)
Why Your Saas Marketing Sucks (and how to fix it)Rand Fishkin
 
Selling Yourself In An Interview
Selling Yourself In An InterviewSelling Yourself In An Interview
Selling Yourself In An InterviewKelley Robertson
 
Selling yourself in an interview complied by dr. refaat bushra megalli
Selling yourself in an interview complied by dr. refaat bushra megalliSelling yourself in an interview complied by dr. refaat bushra megalli
Selling yourself in an interview complied by dr. refaat bushra megalliRefaatmegalli
 
5 emotions that evoke customer action
5 emotions that evoke customer action5 emotions that evoke customer action
5 emotions that evoke customer actionSkipio
 
The Circuit - The Market Has Changed...Have You?
The Circuit - The Market Has Changed...Have You?The Circuit - The Market Has Changed...Have You?
The Circuit - The Market Has Changed...Have You?The Circuit
 
What are the keys to success
What are the keys to successWhat are the keys to success
What are the keys to successAbhishek Saha
 
Five Common Job Change Mistakes
Five Common Job Change MistakesFive Common Job Change Mistakes
Five Common Job Change MistakesDavidWright2009
 
Sales Strategies- Introduction To Selling
Sales Strategies- Introduction To SellingSales Strategies- Introduction To Selling
Sales Strategies- Introduction To SellingJerome Dees
 
What SMBs are Neglecting
What SMBs are NeglectingWhat SMBs are Neglecting
What SMBs are NeglectingBase CRM
 
Closing the Customer Gap--Growth Answers Meet the eXpert
Closing the Customer Gap--Growth Answers Meet the eXpertClosing the Customer Gap--Growth Answers Meet the eXpert
Closing the Customer Gap--Growth Answers Meet the eXpertJ Mark Walker
 

Similar a Get Better Or Get Beaten Marketing (20)

Sales 101 For Your Start Up
Sales 101 For Your Start UpSales 101 For Your Start Up
Sales 101 For Your Start Up
 
How to sabotage your sales with bad assumptions.docx
How to sabotage your sales with bad assumptions.docxHow to sabotage your sales with bad assumptions.docx
How to sabotage your sales with bad assumptions.docx
 
Marketing Makeover: Better Marketing Through Better Insights - Kamie Turner, ...
Marketing Makeover: Better Marketing Through Better Insights - Kamie Turner, ...Marketing Makeover: Better Marketing Through Better Insights - Kamie Turner, ...
Marketing Makeover: Better Marketing Through Better Insights - Kamie Turner, ...
 
Be a sales super star ppt
Be a sales super star pptBe a sales super star ppt
Be a sales super star ppt
 
How to Uncover Golden Opportunities and Important Risks in your Sales and Mar...
How to Uncover Golden Opportunities and Important Risks in your Sales and Mar...How to Uncover Golden Opportunities and Important Risks in your Sales and Mar...
How to Uncover Golden Opportunities and Important Risks in your Sales and Mar...
 
5 Undeniable Truths of Successful Fundraising
5 Undeniable Truths of Successful Fundraising5 Undeniable Truths of Successful Fundraising
5 Undeniable Truths of Successful Fundraising
 
Why Your Saas Marketing Sucks (and how to fix it)
Why Your Saas Marketing Sucks (and how to fix it)Why Your Saas Marketing Sucks (and how to fix it)
Why Your Saas Marketing Sucks (and how to fix it)
 
Maria Umbach Ppt
Maria Umbach PptMaria Umbach Ppt
Maria Umbach Ppt
 
Selling Yourself In An Interview
Selling Yourself In An InterviewSelling Yourself In An Interview
Selling Yourself In An Interview
 
Selling yourself in an interview complied by dr. refaat bushra megalli
Selling yourself in an interview complied by dr. refaat bushra megalliSelling yourself in an interview complied by dr. refaat bushra megalli
Selling yourself in an interview complied by dr. refaat bushra megalli
 
5 emotions that evoke customer action
5 emotions that evoke customer action5 emotions that evoke customer action
5 emotions that evoke customer action
 
The Circuit - The Market Has Changed...Have You?
The Circuit - The Market Has Changed...Have You?The Circuit - The Market Has Changed...Have You?
The Circuit - The Market Has Changed...Have You?
 
What are the keys to success
What are the keys to successWhat are the keys to success
What are the keys to success
 
Five Common Job Change Mistakes
Five Common Job Change MistakesFive Common Job Change Mistakes
Five Common Job Change Mistakes
 
Strengths
StrengthsStrengths
Strengths
 
Sales Strategies- Introduction To Selling
Sales Strategies- Introduction To SellingSales Strategies- Introduction To Selling
Sales Strategies- Introduction To Selling
 
6 secrets for introverts
6 secrets for introverts6 secrets for introverts
6 secrets for introverts
 
What SMBs are Neglecting
What SMBs are NeglectingWhat SMBs are Neglecting
What SMBs are Neglecting
 
Closing the Customer Gap--Growth Answers Meet the eXpert
Closing the Customer Gap--Growth Answers Meet the eXpertClosing the Customer Gap--Growth Answers Meet the eXpert
Closing the Customer Gap--Growth Answers Meet the eXpert
 
18
1818
18
 

Último

FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756dollysharma2066
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayNZSG
 
Monte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMMonte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMRavindra Nath Shukla
 
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment (COD) 👒VIP Call Girls In Saharaganj ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒anilsa9823
 
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan CommunicationsPharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communicationskarancommunications
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxAndy Lambert
 
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyThe Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyEthan lee
 
Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Roland Driesen
 
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Delhi Call girls
 
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesMysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesDipal Arora
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...Aggregage
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Dipal Arora
 
John Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdfJohn Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdfAmzadHosen3
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsP&CO
 
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Dave Litwiller
 
Call Girls in Gomti Nagar - 7388211116 - With room Service
Call Girls in Gomti Nagar - 7388211116  - With room ServiceCall Girls in Gomti Nagar - 7388211116  - With room Service
Call Girls in Gomti Nagar - 7388211116 - With room Servicediscovermytutordmt
 
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...rajveerescorts2022
 

Último (20)

FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
 
Mifty kit IN Salmiya (+918133066128) Abortion pills IN Salmiyah Cytotec pills
Mifty kit IN Salmiya (+918133066128) Abortion pills IN Salmiyah Cytotec pillsMifty kit IN Salmiya (+918133066128) Abortion pills IN Salmiyah Cytotec pills
Mifty kit IN Salmiya (+918133066128) Abortion pills IN Salmiyah Cytotec pills
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
 
Monte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMMonte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSM
 
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment (COD) 👒VIP Call Girls In Saharaganj ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
 
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan CommunicationsPharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communications
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptx
 
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyThe Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
 
Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...
 
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
 
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesMysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
Forklift Operations: Safety through Cartoons
Forklift Operations: Safety through CartoonsForklift Operations: Safety through Cartoons
Forklift Operations: Safety through Cartoons
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
 
John Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdfJohn Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdf
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and pains
 
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
 
Call Girls in Gomti Nagar - 7388211116 - With room Service
Call Girls in Gomti Nagar - 7388211116  - With room ServiceCall Girls in Gomti Nagar - 7388211116  - With room Service
Call Girls in Gomti Nagar - 7388211116 - With room Service
 
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
 

Get Better Or Get Beaten Marketing

  • 1. Get Better or Get Beaten in Hedge Fund Marketing June 2010 Paul Das
  • 2.
  • 3.
  • 4. Getting Beaten is the Last Step Hubris from Success
  • 5. Getting Beaten is the Last Step Hubris from Success Undisciplined Pursuit of More
  • 6. Getting Beaten is the Last Step Hubris from Success Undisciplined Pursuit of More Denial of Risk and Excuses
  • 7. Getting Beaten is the Last Step Hubris from Success Undisciplined Pursuit of More Denial of Risk and Excuses Grasping for salvation
  • 8. Getting Beaten is the Last Step Hubris from Success Undisciplined Pursuit of More Denial of Risk and Excuses Grasping for salvation Beaten to irrelevance or death
  • 9. Getting Beaten is the Last Step Hubris from Success Undisciplined Pursuit of More Denial of Risk and Excuses Grasping for salvation Beaten to irrelevance or death
  • 10. Getting Beaten is the Last Step Hubris from Success Undisciplined Pursuit of More Denial of Risk and Excuses Grasping for salvation Beaten to irrelevance or death “ We lost the ability to ask questions and answer them truthfully” Mark Hurd HP Chairman of the Board, Chief Executive Officer and President Hewlett-Packard Company
  • 11.
  • 12. Getting Beaten is the Last Step Hubris from Success Undisciplined Pursuit of More Denial of Risk and Excuses Grasping for salvation Beaten to irrelevance or death
  • 13. Getting Beaten is the Last Step Hubris from Success Undisciplined Pursuit of More Denial of Risk and Excuses Grasping for salvation Beaten to irrelevance or death
  • 14.
  • 15. Evidence that cannot be ignored
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21. Getting Beaten is the Last Step Hubris from Success Undisciplined Pursuit of More Denial of Risk and Excuses Grasping for salvation Beaten to irrelevance or death
  • 22. Redemption – The “ah-ha" Moment
  • 23.
  • 24.