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Educating Decision Makers  and Telling Our Story
Why should we get involved? If not now, when?  If not you, who?
 
“ ...speak with conviction.”
Steps to success... ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
A Framework for Changing Public Policy Good Public Policy Electoral Politics Base Building The Wellstone Triangle Wellstone.org
Advocacy lessons from the Emerald City.
Define Goals ,[object Object],[object Object],[object Object],[object Object]
Use your brain ,[object Object],[object Object],[object Object]
Use your heart ,[object Object],[object Object],[object Object]
The Action Connection 1. Your Desired  Action 2. Your Audiences 3. Their Desires 4. Overlap 5. Core   Message
Be courageous ,[object Object],[object Object],[object Object]
Identify your opponents  (and their weaknesses) ,[object Object],[object Object],[object Object]
Behind the curtain ,[object Object],[object Object],[object Object],[object Object]
There’s no place like home ,[object Object],[object Object],[object Object]
A Winning Team @ the Meeting ,[object Object],[object Object],[object Object]
Advocacy Lessons from 6 year old Pirates & Princesses... ,[object Object]
How to “Trick” Legislators Into Giving You What You Want! From Stephanie Vance, The Advocacy Guru ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
A snowflake is one of nature’s  most fragile things... ,[object Object]
FOR MORE INFORMATION: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Educating Decision Makers and Telling Our Story (aka Advocacy Lessons from the Wizard of Oz)

Notas del editor

  1. Put the right information into the hands of the right people to prompt an action we desire. 1: Identify the action desired. 2: Identify the target audiences. 3: Identify target audience desires. 4: Find the mutuality. 5: Write the message.