SlideShare una empresa de Scribd logo

Introduction to effective social media marketing

•Descargar como PPS, PDF•
•
PCM creative
PCM creative

Presentation to the Chartered Institute of Marketing first delivered on 23 September 2009. An Introduction to Social Media

Desarrollo personalEmpresarialesNoticias y política
1 de 34
Marketing and the Internet Effective social media marketing #CIMchat Mobile Phones on Silent
Social Media ,[object Object],[object Object]
Business Benefits ,[object Object],[object Object],[object Object],[object Object],[object Object]
Print on Demand ISSUU
What can it do? ,[object Object],[object Object],[object Object],[object Object],[object Object]
What is it? Social Media Social Networking Web 2.0 Enterprise 2.0 Social Web 3D Web Rich Media
Social Media ,[object Object],[object Object],[object Object]
Web 2.0 ,[object Object],[object Object],[object Object]
 
Social media in Plain English Common Craft
Resource Availability http://www.slideshare.net/pcmcreative
The 7 Roads of Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Networking ,[object Object],[object Object],[object Object]
Facebook ,[object Object],[object Object],Information from crunchbase Official statistic from Facebook
Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook Groups 6 Scotland Arts Groups – Nov 2008 1,623 members 1141 1119 140 414 193 532 August 2009 3,539 members
Niche Targeting ,[object Object],[object Object],[object Object],[object Object],[object Object],www.shifthappens.ning.com Shift Happens
Global Business Two-thirds of the world’s Internet population visit social networking or blogging sites, accounting for almost 10% of all internet time. Nielsen report “ Global Faces and Networked Places .”
The current buzz ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Image Draw the Line
What makes you different? Identity Brand Personality Product Philosophy Ethics
Digital Footprint ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Digital Footprint ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],The 5 steps
Be curious
Making it Work ,[object Object],[object Object],[object Object],[object Object]
All roads lead home Audience Agents Clients Funders, Investors Customers Stakeholders Staff, Team, Employees Suppliers Press
Resource Availability http://www.slideshare.net/pcmcreative
Questions
Online Tools & Services
Voice to Text
Mobile Media
Stay Connected 3G smart phone JOIKUSPOT premium Notebook PC or Mac
Old Media meets New Media ,[object Object],QR code to Hoipolloi.org.uk QR code to… Equity's New Media booklet Where to start creating your own QR codes message
Contact me www.pcmcreative.co.uk

Recomendados

Social Media Talk to Shropshire Rural Hub
Social Media Talk to Shropshire Rural HubSocial Media Talk to Shropshire Rural Hub
Social Media Talk to Shropshire Rural HubOutserveWeb
 
Using Social Media For Non Profits Vv
Using Social Media For Non Profits VvUsing Social Media For Non Profits Vv
Using Social Media For Non Profits VvCatherine Novak
 
UKITA Social Media for Business Presentation Wolverhampton 2010
UKITA Social Media for Business Presentation Wolverhampton 2010UKITA Social Media for Business Presentation Wolverhampton 2010
UKITA Social Media for Business Presentation Wolverhampton 2010OutserveWeb
 
Social Media & tools workshop
Social Media & tools workshopSocial Media & tools workshop
Social Media & tools workshopAdriana Lukas
 
Becoming a Social Business
Becoming a Social BusinessBecoming a Social Business
Becoming a Social BusinessKristie Wells
 
Houston BMA presentation - Ed Schipul
Houston BMA presentation - Ed SchipulHouston BMA presentation - Ed Schipul
Houston BMA presentation - Ed SchipulEd Schipul
 
SlideShare for OzonAction
SlideShare for OzonActionSlideShare for OzonAction
SlideShare for OzonActionAmit Ranjan
 
Introduction to web 2
Introduction to web 2Introduction to web 2
Introduction to web 2Nick Hodge
 

Recomendados

Social Media Talk to Shropshire Rural Hub
Social Media Talk to Shropshire Rural HubSocial Media Talk to Shropshire Rural Hub
Social Media Talk to Shropshire Rural HubOutserveWeb
 
Using Social Media For Non Profits Vv
Using Social Media For Non Profits VvUsing Social Media For Non Profits Vv
Using Social Media For Non Profits VvCatherine Novak
 
UKITA Social Media for Business Presentation Wolverhampton 2010
UKITA Social Media for Business Presentation Wolverhampton 2010UKITA Social Media for Business Presentation Wolverhampton 2010
UKITA Social Media for Business Presentation Wolverhampton 2010OutserveWeb
 
Social Media & tools workshop
Social Media & tools workshopSocial Media & tools workshop
Social Media & tools workshopAdriana Lukas
 
Becoming a Social Business
Becoming a Social BusinessBecoming a Social Business
Becoming a Social BusinessKristie Wells
 
Houston BMA presentation - Ed Schipul
Houston BMA presentation - Ed SchipulHouston BMA presentation - Ed Schipul
Houston BMA presentation - Ed SchipulEd Schipul
 
SlideShare for OzonAction
SlideShare for OzonActionSlideShare for OzonAction
SlideShare for OzonActionAmit Ranjan
 
Introduction to web 2
Introduction to web 2Introduction to web 2
Introduction to web 2Nick Hodge
 
How's it Done? MI SA Conference Workshop
How's it Done? MI SA Conference WorkshopHow's it Done? MI SA Conference Workshop
How's it Done? MI SA Conference WorkshopLaDonna Coy
 
What Is Social Media
What Is Social MediaWhat Is Social Media
What Is Social MediaJason Peck
 
Social Media: Perspectives from the Trenches
Social Media: Perspectives from the TrenchesSocial Media: Perspectives from the Trenches
Social Media: Perspectives from the TrenchesJim Cahill
 
Imkt120 u1 ip_burnsed_melanie
Imkt120 u1 ip_burnsed_melanieImkt120 u1 ip_burnsed_melanie
Imkt120 u1 ip_burnsed_melanieMelanieBurnsed
 
Web 2 0 Presentation
Web 2 0 PresentationWeb 2 0 Presentation
Web 2 0 PresentationEnnova Inc.
 
Social Media for Process Automation - Why?
Social Media for Process Automation - Why?Social Media for Process Automation - Why?
Social Media for Process Automation - Why?Jim Cahill
 
Introduction to Social Media
Introduction to Social MediaIntroduction to Social Media
Introduction to Social MediaMichele Martin
 
CIO's Web 2 0 In The Enterprise
CIO's Web 2 0 In The EnterpriseCIO's Web 2 0 In The Enterprise
CIO's Web 2 0 In The EnterpriseAbbie Lundberg
 
Social Media For Communication
Social Media For CommunicationSocial Media For Communication
Social Media For Communicationguest9f11d9
 
Chapter 5 Digital Interpersonal Skills
Chapter 5 Digital Interpersonal SkillsChapter 5 Digital Interpersonal Skills
Chapter 5 Digital Interpersonal SkillsRay Brannon
 
Social media presentation
Social media presentationSocial media presentation
Social media presentationJ.D. Skaggs, CIR, CDR
 
Maximizing Knowledge-Sharing
Maximizing Knowledge-SharingMaximizing Knowledge-Sharing
Maximizing Knowledge-SharingNeville Hobson
 
SCORE Social Media Presentation - 2011
SCORE Social Media Presentation - 2011SCORE Social Media Presentation - 2011
SCORE Social Media Presentation - 2011Florida State College at Jacksonville - Open Campus
 
SlideShare & Infographics
SlideShare & InfographicsSlideShare & Infographics
SlideShare & InfographicsRyan Faulkner
 
How to Use Facebook Pages for Your Non-Profit Group
How to Use Facebook Pages for Your Non-Profit GroupHow to Use Facebook Pages for Your Non-Profit Group
How to Use Facebook Pages for Your Non-Profit GroupMatt Quinn
 
Introducing Ideas For Social Media Strategy
Introducing Ideas For Social Media StrategyIntroducing Ideas For Social Media Strategy
Introducing Ideas For Social Media StrategyAnne Adrian
 
Effective Organisational Comms (updated)
Effective Organisational Comms (updated)Effective Organisational Comms (updated)
Effective Organisational Comms (updated)Keith De La Rue
 
OU as e-business
OU as e-businessOU as e-business
OU as e-businessIan Roddis
 
Get To Grips & Get Immersed
Get To Grips & Get ImmersedGet To Grips & Get Immersed
Get To Grips & Get ImmersedPCM creative
 
Woamtec Top 7 Tips for Building Personal Brand Through Social Media
Woamtec Top 7 Tips for Building Personal Brand Through Social MediaWoamtec Top 7 Tips for Building Personal Brand Through Social Media
Woamtec Top 7 Tips for Building Personal Brand Through Social MediaDawn Raquel Jensen, EMBA
 
Unleashing the Power of Social Media - Social Marketing Strategies
Unleashing the Power of Social Media - Social Marketing StrategiesUnleashing the Power of Social Media - Social Marketing Strategies
Unleashing the Power of Social Media - Social Marketing StrategiesPedro Laboy
 
Monologue to Dialogue Social Media And Digital Marketing MWalsh
Monologue to Dialogue Social Media And Digital Marketing MWalshMonologue to Dialogue Social Media And Digital Marketing MWalsh
Monologue to Dialogue Social Media And Digital Marketing MWalshMartin Walsh
 

Más contenido relacionado

La actualidad más candente

How's it Done? MI SA Conference Workshop
How's it Done? MI SA Conference WorkshopHow's it Done? MI SA Conference Workshop
How's it Done? MI SA Conference WorkshopLaDonna Coy
 
What Is Social Media
What Is Social MediaWhat Is Social Media
What Is Social MediaJason Peck
 
Social Media: Perspectives from the Trenches
Social Media: Perspectives from the TrenchesSocial Media: Perspectives from the Trenches
Social Media: Perspectives from the TrenchesJim Cahill
 
Imkt120 u1 ip_burnsed_melanie
Imkt120 u1 ip_burnsed_melanieImkt120 u1 ip_burnsed_melanie
Imkt120 u1 ip_burnsed_melanieMelanieBurnsed
 
Web 2 0 Presentation
Web 2 0 PresentationWeb 2 0 Presentation
Web 2 0 PresentationEnnova Inc.
 
Social Media for Process Automation - Why?
Social Media for Process Automation - Why?Social Media for Process Automation - Why?
Social Media for Process Automation - Why?Jim Cahill
 
Introduction to Social Media
Introduction to Social MediaIntroduction to Social Media
Introduction to Social MediaMichele Martin
 
CIO's Web 2 0 In The Enterprise
CIO's Web 2 0 In The EnterpriseCIO's Web 2 0 In The Enterprise
CIO's Web 2 0 In The EnterpriseAbbie Lundberg
 
Social Media For Communication
Social Media For CommunicationSocial Media For Communication
Social Media For Communicationguest9f11d9
 
Chapter 5 Digital Interpersonal Skills
Chapter 5 Digital Interpersonal SkillsChapter 5 Digital Interpersonal Skills
Chapter 5 Digital Interpersonal SkillsRay Brannon
 
Maximizing Knowledge-Sharing
Maximizing Knowledge-SharingMaximizing Knowledge-Sharing
Maximizing Knowledge-SharingNeville Hobson
 
SlideShare & Infographics
SlideShare & InfographicsSlideShare & Infographics
SlideShare & InfographicsRyan Faulkner
 
How to Use Facebook Pages for Your Non-Profit Group
How to Use Facebook Pages for Your Non-Profit GroupHow to Use Facebook Pages for Your Non-Profit Group
How to Use Facebook Pages for Your Non-Profit GroupMatt Quinn
 
Introducing Ideas For Social Media Strategy
Introducing Ideas For Social Media StrategyIntroducing Ideas For Social Media Strategy
Introducing Ideas For Social Media StrategyAnne Adrian
 
Effective Organisational Comms (updated)
Effective Organisational Comms (updated)Effective Organisational Comms (updated)
Effective Organisational Comms (updated)Keith De La Rue
 
OU as e-business
OU as e-businessOU as e-business
OU as e-businessIan Roddis
 
Get To Grips & Get Immersed
Get To Grips & Get ImmersedGet To Grips & Get Immersed
Get To Grips & Get ImmersedPCM creative
 
Woamtec Top 7 Tips for Building Personal Brand Through Social Media
Woamtec Top 7 Tips for Building Personal Brand Through Social MediaWoamtec Top 7 Tips for Building Personal Brand Through Social Media
Woamtec Top 7 Tips for Building Personal Brand Through Social MediaDawn Raquel Jensen, EMBA
 

La actualidad más candente (20)

How's it Done? MI SA Conference Workshop
How's it Done? MI SA Conference WorkshopHow's it Done? MI SA Conference Workshop
How's it Done? MI SA Conference Workshop
 
What Is Social Media
What Is Social MediaWhat Is Social Media
What Is Social Media
 
Social Media: Perspectives from the Trenches
Social Media: Perspectives from the TrenchesSocial Media: Perspectives from the Trenches
Social Media: Perspectives from the Trenches
 
Imkt120 u1 ip_burnsed_melanie
Imkt120 u1 ip_burnsed_melanieImkt120 u1 ip_burnsed_melanie
Imkt120 u1 ip_burnsed_melanie
 
Web 2 0 Presentation
Web 2 0 PresentationWeb 2 0 Presentation
Web 2 0 Presentation
 
Social Media for Process Automation - Why?
Social Media for Process Automation - Why?Social Media for Process Automation - Why?
Social Media for Process Automation - Why?
 
Introduction to Social Media
Introduction to Social MediaIntroduction to Social Media
Introduction to Social Media
 
CIO's Web 2 0 In The Enterprise
CIO's Web 2 0 In The EnterpriseCIO's Web 2 0 In The Enterprise
CIO's Web 2 0 In The Enterprise
 
Social Media For Communication
Social Media For CommunicationSocial Media For Communication
Social Media For Communication
 
Chapter 5 Digital Interpersonal Skills
Chapter 5 Digital Interpersonal SkillsChapter 5 Digital Interpersonal Skills
Chapter 5 Digital Interpersonal Skills
 
Social media presentation
Social media presentationSocial media presentation
Social media presentation
 
Maximizing Knowledge-Sharing
Maximizing Knowledge-SharingMaximizing Knowledge-Sharing
Maximizing Knowledge-Sharing
 
SCORE Social Media Presentation - 2011
SCORE Social Media Presentation - 2011SCORE Social Media Presentation - 2011
SCORE Social Media Presentation - 2011
 
SlideShare & Infographics
SlideShare & InfographicsSlideShare & Infographics
SlideShare & Infographics
 
How to Use Facebook Pages for Your Non-Profit Group
How to Use Facebook Pages for Your Non-Profit GroupHow to Use Facebook Pages for Your Non-Profit Group
How to Use Facebook Pages for Your Non-Profit Group
 
Introducing Ideas For Social Media Strategy
Introducing Ideas For Social Media StrategyIntroducing Ideas For Social Media Strategy
Introducing Ideas For Social Media Strategy
 
Effective Organisational Comms (updated)
Effective Organisational Comms (updated)Effective Organisational Comms (updated)
Effective Organisational Comms (updated)
 
OU as e-business
OU as e-businessOU as e-business
OU as e-business
 
Get To Grips & Get Immersed
Get To Grips & Get ImmersedGet To Grips & Get Immersed
Get To Grips & Get Immersed
 
Woamtec Top 7 Tips for Building Personal Brand Through Social Media
Woamtec Top 7 Tips for Building Personal Brand Through Social MediaWoamtec Top 7 Tips for Building Personal Brand Through Social Media
Woamtec Top 7 Tips for Building Personal Brand Through Social Media
 

Destacado

Unleashing the Power of Social Media - Social Marketing Strategies
Unleashing the Power of Social Media - Social Marketing StrategiesUnleashing the Power of Social Media - Social Marketing Strategies
Unleashing the Power of Social Media - Social Marketing StrategiesPedro Laboy
 
Monologue to Dialogue Social Media And Digital Marketing MWalsh
Monologue to Dialogue Social Media And Digital Marketing MWalshMonologue to Dialogue Social Media And Digital Marketing MWalsh
Monologue to Dialogue Social Media And Digital Marketing MWalshMartin Walsh
 
A Guide to Social Media Marketing Measurement
A Guide to Social Media Marketing MeasurementA Guide to Social Media Marketing Measurement
A Guide to Social Media Marketing MeasurementMark Schaefer
 
10 Steps to a Successful Social Media Marketing Strategy
10 Steps to a Successful Social Media Marketing Strategy10 Steps to a Successful Social Media Marketing Strategy
10 Steps to a Successful Social Media Marketing StrategyJeff Bullas
 
12 Small Businesses That Found Success on Social Media
12 Small Businesses That Found Success on Social Media12 Small Businesses That Found Success on Social Media
12 Small Businesses That Found Success on Social MediaHootsuite
 
Social Media
Social MediaSocial Media
Social MediaAlex Wong
 

Destacado (7)

Unleashing the Power of Social Media - Social Marketing Strategies
Unleashing the Power of Social Media - Social Marketing StrategiesUnleashing the Power of Social Media - Social Marketing Strategies
Unleashing the Power of Social Media - Social Marketing Strategies
 
Monologue to Dialogue Social Media And Digital Marketing MWalsh
Monologue to Dialogue Social Media And Digital Marketing MWalshMonologue to Dialogue Social Media And Digital Marketing MWalsh
Monologue to Dialogue Social Media And Digital Marketing MWalsh
 
A Guide to Social Media Marketing Measurement
A Guide to Social Media Marketing MeasurementA Guide to Social Media Marketing Measurement
A Guide to Social Media Marketing Measurement
 
10 Steps to a Successful Social Media Marketing Strategy
10 Steps to a Successful Social Media Marketing Strategy10 Steps to a Successful Social Media Marketing Strategy
10 Steps to a Successful Social Media Marketing Strategy
 
12 Small Businesses That Found Success on Social Media
12 Small Businesses That Found Success on Social Media12 Small Businesses That Found Success on Social Media
12 Small Businesses That Found Success on Social Media
 
Social Media
Social MediaSocial Media
Social Media
 
Digital in 2016
Digital in 2016Digital in 2016
Digital in 2016
 

Similar a Introduction to effective social media marketing

Migraine Action - Leicester - Oct 2009
Migraine Action - Leicester - Oct 2009Migraine Action - Leicester - Oct 2009
Migraine Action - Leicester - Oct 2009PCM creative
 
Let's start a conversation
Let's start a conversationLet's start a conversation
Let's start a conversationPCM creative
 
Business Network East Midlands - Let's start a conversation
Business Network East Midlands - Let's start a conversationBusiness Network East Midlands - Let's start a conversation
Business Network East Midlands - Let's start a conversationguestc58d2a
 
Social Media Web Marketing Nov 2009 Wk1
Social Media Web Marketing Nov 2009 Wk1Social Media Web Marketing Nov 2009 Wk1
Social Media Web Marketing Nov 2009 Wk1PCM creative
 
091201 Social Media and 3rd Sector
091201 Social Media and 3rd Sector091201 Social Media and 3rd Sector
091201 Social Media and 3rd SectorMark Walker
 
Maximise your Business Potential
Maximise your Business PotentialMaximise your Business Potential
Maximise your Business PotentialPCM creative
 
Social Media: Should We, Should We Not, or Should We Ignore the Whole Thing
Social Media: Should We, Should We Not, or Should We Ignore the Whole ThingSocial Media: Should We, Should We Not, or Should We Ignore the Whole Thing
Social Media: Should We, Should We Not, or Should We Ignore the Whole ThingJim Cahill
 
Involve Conference - Social Media Presentation
Involve Conference - Social Media PresentationInvolve Conference - Social Media Presentation
Involve Conference - Social Media PresentationJulie Hawker
 
Social Media To Increase Your Business At The Regional Chamber Of Commerc...
Social Media To Increase Your Business At The Regional Chamber Of Commerc...Social Media To Increase Your Business At The Regional Chamber Of Commerc...
Social Media To Increase Your Business At The Regional Chamber Of Commerc...Shashi Bellamkonda
 
Social Media & Freelancers Seminar
Social Media & Freelancers SeminarSocial Media & Freelancers Seminar
Social Media & Freelancers SeminarShashi Bellamkonda
 
Social Media To Increase Your Business At The Regional Chamber Of Commerc...
Social Media To Increase Your Business At The Regional Chamber Of Commerc...Social Media To Increase Your Business At The Regional Chamber Of Commerc...
Social Media To Increase Your Business At The Regional Chamber Of Commerc...Shashi Bellamkonda
 
Manchester - BAFA - Social Media for Festivals
Manchester - BAFA - Social Media for Festivals Manchester - BAFA - Social Media for Festivals
Manchester - BAFA - Social Media for Festivals PCM creative
 
Realtor And Social Media
Realtor And Social MediaRealtor And Social Media
Realtor And Social MediaMonique Terrell
 
Social Networking Fundamentals
Social Networking FundamentalsSocial Networking Fundamentals
Social Networking FundamentalsAyelet Baron
 
Nottingham Property Face 2 Face
Nottingham Property Face 2 FaceNottingham Property Face 2 Face
Nottingham Property Face 2 FacePCM creative
 
Social media for local government
Social media for local governmentSocial media for local government
Social media for local governmentLara Solomon
 
Social Media and Social Media Marketing
Social Media and Social Media MarketingSocial Media and Social Media Marketing
Social Media and Social Media MarketingUKNetWeb St.Agnes
 

Similar a Introduction to effective social media marketing (20)

Migraine Action - Leicester - Oct 2009
Migraine Action - Leicester - Oct 2009Migraine Action - Leicester - Oct 2009
Migraine Action - Leicester - Oct 2009
 
Let's start a conversation
Let's start a conversationLet's start a conversation
Let's start a conversation
 
Business Network East Midlands - Let's start a conversation
Business Network East Midlands - Let's start a conversationBusiness Network East Midlands - Let's start a conversation
Business Network East Midlands - Let's start a conversation
 
Social Media Web Marketing
Social Media Web MarketingSocial Media Web Marketing
Social Media Web Marketing
 
Social Media Web Marketing Nov 2009 Wk1
Social Media Web Marketing Nov 2009 Wk1Social Media Web Marketing Nov 2009 Wk1
Social Media Web Marketing Nov 2009 Wk1
 
091201 Social Media and 3rd Sector
091201 Social Media and 3rd Sector091201 Social Media and 3rd Sector
091201 Social Media and 3rd Sector
 
Maximise your Business Potential
Maximise your Business PotentialMaximise your Business Potential
Maximise your Business Potential
 
Social Media Taster Course
Social Media Taster CourseSocial Media Taster Course
Social Media Taster Course
 
Social Media: Should We, Should We Not, or Should We Ignore the Whole Thing
Social Media: Should We, Should We Not, or Should We Ignore the Whole ThingSocial Media: Should We, Should We Not, or Should We Ignore the Whole Thing
Social Media: Should We, Should We Not, or Should We Ignore the Whole Thing
 
Involve Conference - Social Media Presentation
Involve Conference - Social Media PresentationInvolve Conference - Social Media Presentation
Involve Conference - Social Media Presentation
 
Social Media To Increase Your Business At The Regional Chamber Of Commerc...
Social Media To Increase Your Business At The Regional Chamber Of Commerc...Social Media To Increase Your Business At The Regional Chamber Of Commerc...
Social Media To Increase Your Business At The Regional Chamber Of Commerc...
 
Social Media & Freelancers Seminar
Social Media & Freelancers SeminarSocial Media & Freelancers Seminar
Social Media & Freelancers Seminar
 
Social Media To Increase Your Business At The Regional Chamber Of Commerc...
Social Media To Increase Your Business At The Regional Chamber Of Commerc...Social Media To Increase Your Business At The Regional Chamber Of Commerc...
Social Media To Increase Your Business At The Regional Chamber Of Commerc...
 
Manchester - BAFA - Social Media for Festivals
Manchester - BAFA - Social Media for Festivals Manchester - BAFA - Social Media for Festivals
Manchester - BAFA - Social Media for Festivals
 
Realtor And Social Media
Realtor And Social MediaRealtor And Social Media
Realtor And Social Media
 
Social Networking Fundamentals
Social Networking FundamentalsSocial Networking Fundamentals
Social Networking Fundamentals
 
Nottingham Property Face 2 Face
Nottingham Property Face 2 FaceNottingham Property Face 2 Face
Nottingham Property Face 2 Face
 
Social media for local government
Social media for local governmentSocial media for local government
Social media for local government
 
KBB Social Media
KBB Social MediaKBB Social Media
KBB Social Media
 
Social Media and Social Media Marketing
Social Media and Social Media MarketingSocial Media and Social Media Marketing
Social Media and Social Media Marketing
 

Más de PCM creative

Virtually Digital - Blending as we return 'digital2physical'
Virtually Digital - Blending as we return 'digital2physical'Virtually Digital - Blending as we return 'digital2physical'
Virtually Digital - Blending as we return 'digital2physical'PCM creative
 
Projector - Search Engine Optimisation for Creatives
Projector - Search Engine Optimisation for CreativesProjector - Search Engine Optimisation for Creatives
Projector - Search Engine Optimisation for CreativesPCM creative
 
Projector - Social Media Marketing Workshop
Projector - Social Media Marketing WorkshopProjector - Social Media Marketing Workshop
Projector - Social Media Marketing WorkshopPCM creative
 
Crowdfunding - Harnessing the Power of the Crowd
Crowdfunding - Harnessing the Power of the CrowdCrowdfunding - Harnessing the Power of the Crowd
Crowdfunding - Harnessing the Power of the CrowdPCM creative
 
GeoLocation - Gamification & Street Action
GeoLocation - Gamification & Street ActionGeoLocation - Gamification & Street Action
GeoLocation - Gamification & Street ActionPCM creative
 
QR codes - Making and Creating
QR codes - Making and CreatingQR codes - Making and Creating
QR codes - Making and CreatingPCM creative
 
Online Identity - Defining Personal from Professional
Online Identity - Defining Personal from ProfessionalOnline Identity - Defining Personal from Professional
Online Identity - Defining Personal from ProfessionalPCM creative
 
Analogue meets Digital - Ignite Liverpool November 2015
Analogue meets Digital - Ignite Liverpool November 2015Analogue meets Digital - Ignite Liverpool November 2015
Analogue meets Digital - Ignite Liverpool November 2015PCM creative
 
My Analog Life meets the Digital World
My Analog Life meets the Digital WorldMy Analog Life meets the Digital World
My Analog Life meets the Digital WorldPCM creative
 
How technology can help with audience engagement.
How technology can help with audience engagement.How technology can help with audience engagement.
How technology can help with audience engagement.PCM creative
 
Property Face2Face 2012 one year on
Property Face2Face 2012 one year onProperty Face2Face 2012 one year on
Property Face2Face 2012 one year onPCM creative
 
Social Media and the Stage Manager
Social Media and the Stage ManagerSocial Media and the Stage Manager
Social Media and the Stage ManagerPCM creative
 
Social mobile - Arts Management
Social mobile - Arts ManagementSocial mobile - Arts Management
Social mobile - Arts ManagementPCM creative
 
Festivals Ireland - Dublin Nov 2010
Festivals Ireland - Dublin Nov 2010Festivals Ireland - Dublin Nov 2010
Festivals Ireland - Dublin Nov 2010PCM creative
 
Social Media Audience Participation #bafa10
Social Media Audience Participation #bafa10Social Media Audience Participation #bafa10
Social Media Audience Participation #bafa10PCM creative
 
The Benefits of Social Media for Business
The Benefits of Social Media for BusinessThe Benefits of Social Media for Business
The Benefits of Social Media for BusinessPCM creative
 
London - BAFA - Social Media for Festivals
London - BAFA - Social Media for FestivalsLondon - BAFA - Social Media for Festivals
London - BAFA - Social Media for FestivalsPCM creative
 
Getting Started - Hand Out
Getting Started - Hand OutGetting Started - Hand Out
Getting Started - Hand OutPCM creative
 
Insight to Amb:IT:ion - helping organisations develop digitally
Insight to Amb:IT:ion - helping organisations develop digitallyInsight to Amb:IT:ion - helping organisations develop digitally
Insight to Amb:IT:ion - helping organisations develop digitallyPCM creative
 

Más de PCM creative (20)

Virtually Digital - Blending as we return 'digital2physical'
Virtually Digital - Blending as we return 'digital2physical'Virtually Digital - Blending as we return 'digital2physical'
Virtually Digital - Blending as we return 'digital2physical'
 
Projector - Search Engine Optimisation for Creatives
Projector - Search Engine Optimisation for CreativesProjector - Search Engine Optimisation for Creatives
Projector - Search Engine Optimisation for Creatives
 
Projector - Social Media Marketing Workshop
Projector - Social Media Marketing WorkshopProjector - Social Media Marketing Workshop
Projector - Social Media Marketing Workshop
 
Crowdfunding - Harnessing the Power of the Crowd
Crowdfunding - Harnessing the Power of the CrowdCrowdfunding - Harnessing the Power of the Crowd
Crowdfunding - Harnessing the Power of the Crowd
 
GeoLocation - Gamification & Street Action
GeoLocation - Gamification & Street ActionGeoLocation - Gamification & Street Action
GeoLocation - Gamification & Street Action
 
QR codes - Making and Creating
QR codes - Making and CreatingQR codes - Making and Creating
QR codes - Making and Creating
 
Online Identity - Defining Personal from Professional
Online Identity - Defining Personal from ProfessionalOnline Identity - Defining Personal from Professional
Online Identity - Defining Personal from Professional
 
Analogue meets Digital - Ignite Liverpool November 2015
Analogue meets Digital - Ignite Liverpool November 2015Analogue meets Digital - Ignite Liverpool November 2015
Analogue meets Digital - Ignite Liverpool November 2015
 
MONICA March2014
MONICA March2014MONICA March2014
MONICA March2014
 
My Analog Life meets the Digital World
My Analog Life meets the Digital WorldMy Analog Life meets the Digital World
My Analog Life meets the Digital World
 
How technology can help with audience engagement.
How technology can help with audience engagement.How technology can help with audience engagement.
How technology can help with audience engagement.
 
Property Face2Face 2012 one year on
Property Face2Face 2012 one year onProperty Face2Face 2012 one year on
Property Face2Face 2012 one year on
 
Social Media and the Stage Manager
Social Media and the Stage ManagerSocial Media and the Stage Manager
Social Media and the Stage Manager
 
Social mobile - Arts Management
Social mobile - Arts ManagementSocial mobile - Arts Management
Social mobile - Arts Management
 
Festivals Ireland - Dublin Nov 2010
Festivals Ireland - Dublin Nov 2010Festivals Ireland - Dublin Nov 2010
Festivals Ireland - Dublin Nov 2010
 
Social Media Audience Participation #bafa10
Social Media Audience Participation #bafa10Social Media Audience Participation #bafa10
Social Media Audience Participation #bafa10
 
The Benefits of Social Media for Business
The Benefits of Social Media for BusinessThe Benefits of Social Media for Business
The Benefits of Social Media for Business
 
London - BAFA - Social Media for Festivals
London - BAFA - Social Media for FestivalsLondon - BAFA - Social Media for Festivals
London - BAFA - Social Media for Festivals
 
Getting Started - Hand Out
Getting Started - Hand OutGetting Started - Hand Out
Getting Started - Hand Out
 
Insight to Amb:IT:ion - helping organisations develop digitally
Insight to Amb:IT:ion - helping organisations develop digitallyInsight to Amb:IT:ion - helping organisations develop digitally
Insight to Amb:IT:ion - helping organisations develop digitally
 

Último

南新罕布什尔大学毕业证学位证成绩单-学历认证
南新罕布什尔大学毕业证学位证成绩单-学历认证南新罕布什尔大学毕业证学位证成绩单-学历认证
南新罕布什尔大学毕业证学位证成绩单-学历认证kbdhl05e
 
Inspiring Through Words Power of Inspiration.pptx
Inspiring Through Words Power of Inspiration.pptxInspiring Through Words Power of Inspiration.pptx
Inspiring Through Words Power of Inspiration.pptxShubham Rawat
 
西伦敦大学毕业证学位证成绩单-怎么样做
西伦敦大学毕业证学位证成绩单-怎么样做西伦敦大学毕业证学位证成绩单-怎么样做
西伦敦大学毕业证学位证成绩单-怎么样做j5bzwet6
 
E J Waggoner against Kellogg's Pantheism 8.pptx
E J Waggoner against Kellogg's Pantheism 8.pptxE J Waggoner against Kellogg's Pantheism 8.pptx
E J Waggoner against Kellogg's Pantheism 8.pptxJackieSparrow3
 
Call Girls In Karkardooma 83770 87607 Just-Dial Escorts Service 24X7 Avilable
Call Girls In Karkardooma 83770 87607 Just-Dial Escorts Service 24X7 AvilableCall Girls In Karkardooma 83770 87607 Just-Dial Escorts Service 24X7 Avilable
Call Girls In Karkardooma 83770 87607 Just-Dial Escorts Service 24X7 Avilabledollysharma2066
 
（南达科他州立大学毕业证学位证成绩单-永久存档）
（南达科他州立大学毕业证学位证成绩单-永久存档）（南达科他州立大学毕业证学位证成绩单-永久存档）
（南达科他州立大学毕业证学位证成绩单-永久存档）oannq
 
Authentic No 1 Amil Baba In Pakistan Amil Baba In Faisalabad Amil Baba In Kar...
Authentic No 1 Amil Baba In Pakistan Amil Baba In Faisalabad Amil Baba In Kar...Authentic No 1 Amil Baba In Pakistan Amil Baba In Faisalabad Amil Baba In Kar...
Authentic No 1 Amil Baba In Pakistan Amil Baba In Faisalabad Amil Baba In Kar...Authentic No 1 Amil Baba In Pakistan
 
(No.1)↠Young Call Girls in Sikanderpur (Gurgaon) ꧁❤ 9711911712 ❤꧂ Escorts
(No.1)↠Young Call Girls in Sikanderpur (Gurgaon) ꧁❤ 9711911712 ❤꧂ Escorts(No.1)↠Young Call Girls in Sikanderpur (Gurgaon) ꧁❤ 9711911712 ❤꧂ Escorts
(No.1)↠Young Call Girls in Sikanderpur (Gurgaon) ꧁❤ 9711911712 ❤꧂ EscortsDelhi Escorts Service
 

Último (9)

南新罕布什尔大学毕业证学位证成绩单-学历认证
南新罕布什尔大学毕业证学位证成绩单-学历认证南新罕布什尔大学毕业证学位证成绩单-学历认证
南新罕布什尔大学毕业证学位证成绩单-学历认证
 
Model Call Girl in Lado Sarai Delhi reach out to us at 🔝9953056974🔝
Model Call Girl in Lado Sarai Delhi reach out to us at 🔝9953056974🔝Model Call Girl in Lado Sarai Delhi reach out to us at 🔝9953056974🔝
Model Call Girl in Lado Sarai Delhi reach out to us at 🔝9953056974🔝
 
Inspiring Through Words Power of Inspiration.pptx
Inspiring Through Words Power of Inspiration.pptxInspiring Through Words Power of Inspiration.pptx
Inspiring Through Words Power of Inspiration.pptx
 
西伦敦大学毕业证学位证成绩单-怎么样做
西伦敦大学毕业证学位证成绩单-怎么样做西伦敦大学毕业证学位证成绩单-怎么样做
西伦敦大学毕业证学位证成绩单-怎么样做
 
E J Waggoner against Kellogg's Pantheism 8.pptx
E J Waggoner against Kellogg's Pantheism 8.pptxE J Waggoner against Kellogg's Pantheism 8.pptx
E J Waggoner against Kellogg's Pantheism 8.pptx
 
Call Girls In Karkardooma 83770 87607 Just-Dial Escorts Service 24X7 Avilable
Call Girls In Karkardooma 83770 87607 Just-Dial Escorts Service 24X7 AvilableCall Girls In Karkardooma 83770 87607 Just-Dial Escorts Service 24X7 Avilable
Call Girls In Karkardooma 83770 87607 Just-Dial Escorts Service 24X7 Avilable
 
（南达科他州立大学毕业证学位证成绩单-永久存档）
（南达科他州立大学毕业证学位证成绩单-永久存档）（南达科他州立大学毕业证学位证成绩单-永久存档）
（南达科他州立大学毕业证学位证成绩单-永久存档）
 
Authentic No 1 Amil Baba In Pakistan Amil Baba In Faisalabad Amil Baba In Kar...
Authentic No 1 Amil Baba In Pakistan Amil Baba In Faisalabad Amil Baba In Kar...Authentic No 1 Amil Baba In Pakistan Amil Baba In Faisalabad Amil Baba In Kar...
Authentic No 1 Amil Baba In Pakistan Amil Baba In Faisalabad Amil Baba In Kar...
 
(No.1)↠Young Call Girls in Sikanderpur (Gurgaon) ꧁❤ 9711911712 ❤꧂ Escorts
(No.1)↠Young Call Girls in Sikanderpur (Gurgaon) ꧁❤ 9711911712 ❤꧂ Escorts(No.1)↠Young Call Girls in Sikanderpur (Gurgaon) ꧁❤ 9711911712 ❤꧂ Escorts
(No.1)↠Young Call Girls in Sikanderpur (Gurgaon) ꧁❤ 9711911712 ❤꧂ Escorts
 

Introduction to effective social media marketing

Notas del editor

  1. The Internet. Social Technology… the tool, services and application availible. Social Media… the products and results derived from using Social Technology.
  2. Business is always looking for ROI… return on investment. With Social Media and Social Technology it is important to consider ROE… return on engagement.
  3. 'Social Media Evangelist' Christian Payne - a photographic journalist embraced social media technologies a number of years ago and has never looked back. Christian maintains and host blogs and podcasts with readers and listeners in over sixty countries. With a hand in social media, citizen journalism, professional photography and audio and video podcasting, his recent projects have included documenting the plight of Iraqi refugees for the United Nations; expanding the Open University's new media remit; and working alongside Reuters on groundbreaking projects with Gordon Brown and David Cameron.  Christian shows by doing, he helps organisations place themselves on the platforms and devices of their audience and get them engaging. www.OurManInside.com Christian presents a compelling case for embracing social media in your working - as someone who has lived and breathed it.