1. 1
decourcy
@ decourcy | Mar 20 2008
CCO & Founder, Socialistic.
Tweets 1,237
Followers 2,467
Following 616
@decourcy Follower Report
Key Metrics: @decourcy | October - 1 - 2012
Total Followers
2,467
@decourcy has 2,467 Twitter followers and we've classified the ones we could into Consumer, Business,
and Private (i.e. locked) accounts. The rest, which we label Unidentified, are an assortment of anonymous
and spam accounts, which we do not factor into our audience metrics.
Social Pull
21x
Pull is a good measure of how influential @decourcy 's audience is, compared to the average Twitter
account - 1x is average, 2x is twice as much as average, and so on. Influence, for the purposes of this
calculation, is gauged by how well connected @decourcy 's followers are across sixty social sites,
compared to the average consumer. A higher Pull suggests you have important people in your audience,
and are thus better able to spread your message far and wide.
Identified Audience
IDENTIFIED
AUDIENCE

2. 2
decourcy
@ decourcy | Mar 20 2008
CCO & Founder, Socialistic.
Tweets 1,237
Followers 2,467
Following 616
Audience Reach Insights
AVERAGE
NETWORK SIZE
Insights :
- On average, each of
decourcy's followers has
2,780 connections across
all social media platforms.
Therefore, decourcy can
potentially indirectly reach
3,711,124 (1,335 x 2,780)
people.
Audience Demographics
SEX
Insights :
-*Statistics based on 84%
of decourcy's followers,
whose sex we were able to
determine.
AGE RANGE
Insights :
- 39% decourcy's
audience is between 36 -
45.
- *Statistics based on 24%
of decourcy's followers,
whose age we were able to
determine by identifying
through social profile or
public records data.

3. 3
decourcy
@ decourcy | Mar 20 2008
CCO & Founder, Socialistic.
Tweets 1,237
Followers 2,467
Following 616
Audience Demographics [continued]
FEMALE
FOLLOWERS BY
AGE
Insights :
- Compared to the average
decourcy's female followers
tend to be more in the 36 -
45 age range.
MALE
FOLLOWERS BY
AGE
Insights :
- Compared to the average
decourcy's male followers
tend to be more in the 36 -
45 age range.
Audience Geographic Insights
TOP 5 CITIES
Insights :
- decourcy has a higher
percentage of followers
from New York, New York
than the typical Twitter
user.

4. 4
decourcy
@ decourcy | Mar 20 2008
CCO & Founder, Socialistic.
Tweets 1,237
Followers 2,467
Following 616
Audience Geographic Insights [continued]
TOP 5
STATES/PROVINCES
Insights :
- decourcy has a higher
percentage of followers
from New York than the
typical Twitter user.
TOP 5
COUNTRIES
Insights :
- decourcy has a higher
percentage of followers
from USA than the typical
Twitter user.

5. 5
decourcy
@ decourcy | Mar 20 2008
CCO & Founder, Socialistic.
Tweets 1,237
Followers 2,467
Following 616
Audience Interests Insights
INTEREST
AFFINITY
Insights :
- Compared to the average
audience, decourcy's
audience's top three
interests are Business,
Technology, and Home
& Garden.

6. 6
decourcy
@ decourcy | Mar 20 2008
CCO & Founder, Socialistic.
Tweets 1,237
Followers 2,467
Following 616
Audience Career Insights
INCOME LEVEL
Insights :
- decourcy's consumer
audience has a high level of
income compared to the
average.
INDUSTRY
Insights :
- Compared to the average
audience decourcy's top
three industries are
Marketing/PR,
Entertainment, and Media.
Audience Education Insights
EDUCATION
TYPE
Insights :
- decourcy's followers
attend College/University
schools more than the
average Twitter audience.

7. 7
decourcy
@ decourcy | Mar 20 2008
CCO & Founder, Socialistic.
Tweets 1,237
Followers 2,467
Following 616
Audience Social Media Usage
SOCIAL MEDIA
USE
Insights :
- decourcy's consumer
audience is active on at
least 5,858 social profiles
and/or blogs.
SOCIAL
MEMBERSHIPS
Insights :
- 96% of decourcy's
followers have LinkedIn
profiles.
- decourcy's has more
followers who use
Foursquare than does the
typical Twitter user.
ONLINE
ACTIVITIES
Insights :
- 40% of decourcy's
consumer audience has
been identified as a *Geo
Location.