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PeekAnalytics social audience report for @abonde

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Social Audience Report Key Metrics: @abonde | Mar - 24 - 2012 Total Followers Total Followers @abonde has 2,017 total followers and we've mapped the digital footprints of every 2,017 one of them. We then segment the audience into Consumers, Businesses, Private, and Unknown (which is a mix of anonymous and spam). Identified Audience Identified Audience Is the percentage of the audience that could be identified as Consumers, Businesses or Private accounts; the higher the ratio the healthier the audience. 1,418 70% Consumers are defined as individuals who are publicly identifiable, determined by Allen Bonde over 30 factors. @abonde | Mar 10 2009 Social Pull Social Pull CMO at The Pulse Network and co-founder at Pull is an audience-based metric that measures an audience's transparency, level Offerpop, proud dad, bass player and digital of social participation and their total consumer reach, as compared to the average media guy; fan of indie rock, craft beer, QPR, cars and travel 34x social audience. In calculating a Pull score, we value quality above mere quantity and include active and passive audience members. The more transparent, active and connected the audience the larger the social Pull. Social Audience Breakdown Tweets 2,210 Insights: Followers 2,030 @abonde has a average consumer ratio compared Following 763 to other accounts. AUDIENCE BREAKDOWN
Audience Crossover Insights: @abonde and @abonde-friends share 615 followers. Audience Crossover Audience Reach Insights Allen Bonde Insights: @abonde | Mar 10 2009 On average each of @abonde fans/followers can potentially reach CMO at The Pulse Network and co-founder at 13,935 people Offerpop, proud dad, bass player and digital media guy; fan of indie rock, craft beer, QPR, cars and travel Average Network Size Tweets 2,210 Insights: - 48% of @abonde's Followers 2,030 consumer audience have 501 - 5k connections. Following 763 Network Size Breakdown
Audience Social Insights Insights: @abonde's 1185 consumer audience is active on atleast 7,358 social profiles and/or blogs. Social Media Use Insights: 47% of @abonde's consumer audience has Allen Bonde been matched to a Facebook profile. @abonde | Mar 10 2009 @abonde's consumer audience uses Quora more than the average. CMO at The Pulse Network and co-founder at Offerpop, proud dad, bass player and digital media guy; fan of indie rock, craft beer, QPR, cars and travel Social Memberships Tweets 2,210 Insights: Followers 2,030 36% of @abonde's consumer audience have Following 763 been identified as a Geo Location. Online Activities
Audience Demographics Insights Insights: @abonde's audience is 69% male and 31% female. Allen Bonde GENDER @abonde | Mar 10 2009 CMO at The Pulse Network and co-founder at Offerpop, proud dad, bass player and digital media guy; fan of indie rock, craft beer, QPR, cars Insights: and travel 40% of @abonde's audience is between 36 - 45. Tweets 2,210 Followers 2,030 Following 763 AGE RANGE
Audience Demographics Insights Insights: Compared to the average, @abonde's female audience is more in the age range of 36 - 45. AGE BY GENDER Allen Bonde FEMALE @abonde | Mar 10 2009 CMO at The Pulse Network and co-founder at Offerpop, proud dad, bass player and digital media guy; fan of indie rock, craft beer, QPR, cars and travel Insights: Compared to the average, @abonde's male audience is more in the age range of 46 - 55. Tweets 2,210 Followers 2,030 AGE BY GENDER Following 763 MALE
Audience Geographic Insights Insights: @abonde has more people from Boston, Massachusetts, USA than average. TOP 10 CITIES Allen Bonde @abonde | Mar 10 2009 CMO at The Pulse Network and co-founder at Offerpop, proud dad, bass player and digital media guy; fan of indie rock, craft beer, QPR, cars and travel Insights: @abonde has more people from Massachusetts, USA than average. Tweets 2,210 Followers 2,030 Following 763 STATES
Audience Geographic Insights Insights: @abonde has more people from USA than average. COUNTRY Allen Bonde @abonde | Mar 10 2009 CMO at The Pulse Network and co-founder at Offerpop, proud dad, bass player and digital media guy; fan of indie rock, craft beer, QPR, cars and travel Tweets 2,210 Followers 2,030 Following 763
Audience Interests Insights Insights: Compared to the averge audience, @abonde's top three interests are Business, Technology, and Politics. INTEREST Allen Bonde AFFINITY @abonde | Mar 10 2009 CMO at The Pulse Network and co-founder at Offerpop, proud dad, bass player and digital media guy; fan of indie rock, craft beer, QPR, cars and travel Tweets 2,210 Followers 2,030 Audience Education Insights Following 763 Insights: @abonde's followers attended 'Ivy League college's more than average. EDUCATION TYPE
Audience Career Insights Insights: @abonde'sconsumer audience has a high level of income compared to the average. INCOME LEVEL Insights: Compare to average audience @abonde's top three industries are Hardware, Software, and Technology. Allen Bonde @abonde | Mar 10 2009 CMO at The Pulse Network and co-founder at Offerpop, proud dad, bass player and digital media guy; fan of indie rock, craft beer, QPR, cars and travel Tweets 2,210 INDUSTRY Followers 2,030 Following 763

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PeekAnalytics social audience report for @abonde

  • 1. Social Audience Report Key Metrics: @abonde | Mar - 24 - 2012 Total Followers Total Followers @abonde has 2,017 total followers and we've mapped the digital footprints of every 2,017 one of them. We then segment the audience into Consumers, Businesses, Private, and Unknown (which is a mix of anonymous and spam). Identified Audience Identified Audience Is the percentage of the audience that could be identified as Consumers, Businesses or Private accounts; the higher the ratio the healthier the audience. 1,418 70% Consumers are defined as individuals who are publicly identifiable, determined by Allen Bonde over 30 factors. @abonde | Mar 10 2009 Social Pull Social Pull CMO at The Pulse Network and co-founder at Pull is an audience-based metric that measures an audience's transparency, level Offerpop, proud dad, bass player and digital of social participation and their total consumer reach, as compared to the average media guy; fan of indie rock, craft beer, QPR, cars and travel 34x social audience. In calculating a Pull score, we value quality above mere quantity and include active and passive audience members. The more transparent, active and connected the audience the larger the social Pull. Social Audience Breakdown Tweets 2,210 Insights: Followers 2,030 @abonde has a average consumer ratio compared Following 763 to other accounts. AUDIENCE BREAKDOWN
  • 2. Audience Crossover Insights: @abonde and @abonde-friends share 615 followers. Audience Crossover Audience Reach Insights Allen Bonde Insights: @abonde | Mar 10 2009 On average each of @abonde fans/followers can potentially reach CMO at The Pulse Network and co-founder at 13,935 people Offerpop, proud dad, bass player and digital media guy; fan of indie rock, craft beer, QPR, cars and travel Average Network Size Tweets 2,210 Insights: - 48% of @abonde's Followers 2,030 consumer audience have 501 - 5k connections. Following 763 Network Size Breakdown
  • 3. Audience Social Insights Insights: @abonde's 1185 consumer audience is active on atleast 7,358 social profiles and/or blogs. Social Media Use Insights: 47% of @abonde's consumer audience has Allen Bonde been matched to a Facebook profile. @abonde | Mar 10 2009 @abonde's consumer audience uses Quora more than the average. CMO at The Pulse Network and co-founder at Offerpop, proud dad, bass player and digital media guy; fan of indie rock, craft beer, QPR, cars and travel Social Memberships Tweets 2,210 Insights: Followers 2,030 36% of @abonde's consumer audience have Following 763 been identified as a Geo Location. Online Activities
  • 4. Audience Demographics Insights Insights: @abonde's audience is 69% male and 31% female. Allen Bonde GENDER @abonde | Mar 10 2009 CMO at The Pulse Network and co-founder at Offerpop, proud dad, bass player and digital media guy; fan of indie rock, craft beer, QPR, cars Insights: and travel 40% of @abonde's audience is between 36 - 45. Tweets 2,210 Followers 2,030 Following 763 AGE RANGE
  • 5. Audience Demographics Insights Insights: Compared to the average, @abonde's female audience is more in the age range of 36 - 45. AGE BY GENDER Allen Bonde FEMALE @abonde | Mar 10 2009 CMO at The Pulse Network and co-founder at Offerpop, proud dad, bass player and digital media guy; fan of indie rock, craft beer, QPR, cars and travel Insights: Compared to the average, @abonde's male audience is more in the age range of 46 - 55. Tweets 2,210 Followers 2,030 AGE BY GENDER Following 763 MALE
  • 6. Audience Geographic Insights Insights: @abonde has more people from Boston, Massachusetts, USA than average. TOP 10 CITIES Allen Bonde @abonde | Mar 10 2009 CMO at The Pulse Network and co-founder at Offerpop, proud dad, bass player and digital media guy; fan of indie rock, craft beer, QPR, cars and travel Insights: @abonde has more people from Massachusetts, USA than average. Tweets 2,210 Followers 2,030 Following 763 STATES
  • 7. Audience Geographic Insights Insights: @abonde has more people from USA than average. COUNTRY Allen Bonde @abonde | Mar 10 2009 CMO at The Pulse Network and co-founder at Offerpop, proud dad, bass player and digital media guy; fan of indie rock, craft beer, QPR, cars and travel Tweets 2,210 Followers 2,030 Following 763
  • 8. Audience Interests Insights Insights: Compared to the averge audience, @abonde's top three interests are Business, Technology, and Politics. INTEREST Allen Bonde AFFINITY @abonde | Mar 10 2009 CMO at The Pulse Network and co-founder at Offerpop, proud dad, bass player and digital media guy; fan of indie rock, craft beer, QPR, cars and travel Tweets 2,210 Followers 2,030 Audience Education Insights Following 763 Insights: @abonde's followers attended 'Ivy League college's more than average. EDUCATION TYPE
  • 9. Audience Career Insights Insights: @abonde'sconsumer audience has a high level of income compared to the average. INCOME LEVEL Insights: Compare to average audience @abonde's top three industries are Hardware, Software, and Technology. Allen Bonde @abonde | Mar 10 2009 CMO at The Pulse Network and co-founder at Offerpop, proud dad, bass player and digital media guy; fan of indie rock, craft beer, QPR, cars and travel Tweets 2,210 INDUSTRY Followers 2,030 Following 763