![Chapter 9 ,[object Object],SDM- Ch 9 Tata McGraw Hill Publishing](https://image.slidesharecdn.com/distribution2-120117080720-phpapp02/85/Distribution-2-1-320.jpg)
![Learning Objectives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],SDM- Ch 9 Tata McGraw Hill Publishing](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
Recomendados
Más contenido relacionado
La actualidad más candente
La actualidad más candente (20)
Similar a Distribution 2
Similar a Distribution 2 (20)
Último
Último (20)
Distribution 2
- 4. Role of Intermediaries SDM- Ch 9 Tata McGraw Hill Publishing Company 1 Company 2 Company 3 Intermediary Large number of CONSUMERS Direct and Indirect….
- 24. Three Flows Recognized SDM- Ch 9 Tata McGraw Hill Publishing FORWARD BOTH WAYS BACKWARD Goods and Services Information Payment for goods / returns Company Customers
- 27. Degree of Involvement SDM- Ch 9 Tata McGraw Hill Publishing Channel formats… Manufacturer C&FA or Distribution Center Distributor, dealers Wholesaler or retailer Physical Title / ownership Information Risk sharing Promotions Physical Title Information Payment Order processing Physical Title / ownership Information Payment Order placement Negotiation Risk sharing Promotions Physical Title / ownership Information Payment Order placement Negotiation Risk sharing Promotions
- 35. Channel Levels SDM- Ch 9 Tata McGraw Hill Publishing Manufacturer Manufacturer Manufacturer End User Retailer End User Retailer End User Distributor/ wholesaler Zero level Two level One level Summarize Expectations…