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Create Great Search Experiences
          with SharePoint 2013
                    October 17, 2012
About Perficient




Perficient is a leading information technology consulting firm serving clients
throughout North America.



We help clients implement business-driven technology solutions that integrate
business processes, improve worker productivity, increase customer loyalty and
create a more agile enterprise to better respond to new business opportunities.
Perficient Profile

   Founded in 1997
   Public, NASDAQ: PRFT
   2011 Revenue of $260 million

   Major market locations throughout North America
     — Atlanta, Austin, Charlotte, Chicago, Cincinnati, Cleveland, Columbus,
       Dallas, Denver, Detroit, Fairfax, Houston, Indianapolis, Los Angeles,
       Minneapolis, New Orleans, Philadelphia, San Francisco, San Jose,
       Southern California, St. Louis and Toronto

   Global delivery centers in China, Europe and India

   2,000+ colleagues

   Dedicated solution practices

   87% repeat business rate

   Alliance partnerships with major technology vendors

   Multiple vendor/industry technology and growth awards


                                                                               3
Our Solutions Expertise & Services

Business-Driven Solutions                        Perficient Services
•   Enterprise Portals                            End-to-End Solution Delivery
•   SOA and Business Process Mgmt                 IT Strategic Consulting
•   Business Intelligence                         IT Architecture Planning
•   User-Centered Custom Applications             Business Process & Workflow Consulting
•   Interactive Design                            Usability and UI Consulting
•   CRM Solutions                                 Custom Application Development
•   Enterprise Performance Management             Offshore Development
•   Customer Self-Service                         Package Selection, Implementation and
•   eCommerce & Product Information Management     Integration
•   Enterprise Content Management                 Architecture & Application Migrations
•   Enterprise Resource Planning                  Education
•   Management Consulting                         Interactive Design
•   Industry-Specific Solutions
•   Mobile Technology
                                                 Perficient brings deep solutions expertise and offers a
•   Security Assessments
                                                 complete set of flexible services to help clients implement
                                                 business-driven IT solutions
Our SharePoint Expertise is #1

SharePoint is HOT!
Perficient is one of the strongest, largest, most trusted SharePoint partners in the
United States.

   400+ professionals in the SharePoint practice area
   Leader in cloud-based SharePoint Online implementations
   500+ SharePoint projects
   One of 20 companies worldwide on Microsoft Partner Advisory Council for
    SharePoint
   Hired by Microsoft to build SharePoint 2010 demo for Microsoft Technology
    Centers (MTC)
   Early access to software and training via Product Group relationships
   Defined competencies in infrastructure, development, design, and strategy
   Strong partnerships with Nintex, NewsGator, AvePoint, Telligent, Metalogix, and
    Yammer

                                                                                       5
Experience Design Practice



Our Experience Design Team
Drives Customer Engagement
• We combine proven user research methods along
  with cutting edge design and implementation
  techniques to create holistic experiences.
• We are a team of World-renowned UX speakers,
  human factors professionals and user-centered
  design specialists.
• Award-winning results featured in publications
  such as Discovery Magazine and Christian Science
  Monitor. Selected for Yahoo! Picks.
• We’ve conducted 100’s of usability studies with
  1000’s of participants.




                                                     6
Our Speakers



Brian Flanagan, Director, Experience Design
Brian has 16 years of experience in creative design and has creative
oversight of Perficient’s user experience design team. As the team’s
core technology innovator, Brian keeps Perficient on the cutting edge
of new design strategies that consistently exceed client expectations.




Matt Morse, Director, SharePoint
Matt has more than 15 years of experience working with clients to
define and execute on strategies for collaborating and communicating
more effectively by using Microsoft technologies. Matt is a Microsoft
Certified Professional Developer and a Microsoft Certified Technology
Specialist in SharePoint Server 2010 and Microsoft Office SharePoint
Server 2007.


                                                                                    7
What will we cover?




               Search Factors      Search
About Us        to Consider       Playbook
 Search in SharePoint 2013

  Microsoft       What’s         Q&A
Search Recap      Next?

                                                  8
The User Experience
of Search




                      9
“The quarterback is the
LEAST important player on
the team. His job is to get
the ball to someone else
and get out of the way.”
             - Woody Hayes


                              10
A good search experience quickly
guides users to the right content so
 that they can complete their task.




                                       11
12
The Search Process




                13
Domain
Expertise




            14
Search
Experience




             15
Cognitive Style




              16
Goal Type
            17
Mode of Seeking
              18
Current
Situation




            19
The Search Playbook
Speed




01: Make It Fast
                      21
Auto Complete




           22
Auto Suggest




          23
Best Bets




       24
Instant Results




             25
Content Previews




              26
02: Make It Relevant   Speed




                          27
Intent




    28
Filtering




       29
Context




     30
Geo-Location




          31
03: Make It Mine
                   32
Search History




            33
Connections




         34
35
36
Where We’ve Been




2008   2010              2012
Auto Complete
                    Speed

    Best Bets



 Content Previews




01: Make It Fast
                       38
Auto
Best Bets
Result
Blocks




Publishing
Result
Blocks




Publishing
Result Type
Result Type
Result Type
02: Make It Relevant
                       Speed




   Intent



  Filtering




                          58
Term Sets
Refinement
03: Make It Mine
                   64
Intentional
experience
design
              +       capable
                  technology
                    In Conclusion
                     platform




              =
GREAT SEARCH SOLUTIONS
Connect with Perficient




Mobility Matters: Why
Jones Lang LaSalle Is
Using SharePoint 2013 for                                     http://slidesha.re/RmJln5
Their New Website         perficient.com/rockstar




                                                              Visit us at Booth 904!

http://bit.ly/SV4vVf
                            blogs.perficient.com/microsoft
Contact Us




    Thank You!
         Brian Flanagan
brian.flanagan@perficient.com

        Matt Morse
 matt.morse@perficient.com




                                        67

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Create Great Search Experiences with SharePoint 2013 Webinar

  • 1. Create Great Search Experiences with SharePoint 2013 October 17, 2012
  • 2. About Perficient Perficient is a leading information technology consulting firm serving clients throughout North America. We help clients implement business-driven technology solutions that integrate business processes, improve worker productivity, increase customer loyalty and create a more agile enterprise to better respond to new business opportunities.
  • 3. Perficient Profile  Founded in 1997  Public, NASDAQ: PRFT  2011 Revenue of $260 million  Major market locations throughout North America — Atlanta, Austin, Charlotte, Chicago, Cincinnati, Cleveland, Columbus, Dallas, Denver, Detroit, Fairfax, Houston, Indianapolis, Los Angeles, Minneapolis, New Orleans, Philadelphia, San Francisco, San Jose, Southern California, St. Louis and Toronto  Global delivery centers in China, Europe and India  2,000+ colleagues  Dedicated solution practices  87% repeat business rate  Alliance partnerships with major technology vendors  Multiple vendor/industry technology and growth awards 3
  • 4. Our Solutions Expertise & Services Business-Driven Solutions Perficient Services • Enterprise Portals  End-to-End Solution Delivery • SOA and Business Process Mgmt  IT Strategic Consulting • Business Intelligence  IT Architecture Planning • User-Centered Custom Applications  Business Process & Workflow Consulting • Interactive Design  Usability and UI Consulting • CRM Solutions  Custom Application Development • Enterprise Performance Management  Offshore Development • Customer Self-Service  Package Selection, Implementation and • eCommerce & Product Information Management Integration • Enterprise Content Management  Architecture & Application Migrations • Enterprise Resource Planning  Education • Management Consulting  Interactive Design • Industry-Specific Solutions • Mobile Technology Perficient brings deep solutions expertise and offers a • Security Assessments complete set of flexible services to help clients implement business-driven IT solutions
  • 5. Our SharePoint Expertise is #1 SharePoint is HOT! Perficient is one of the strongest, largest, most trusted SharePoint partners in the United States.  400+ professionals in the SharePoint practice area  Leader in cloud-based SharePoint Online implementations  500+ SharePoint projects  One of 20 companies worldwide on Microsoft Partner Advisory Council for SharePoint  Hired by Microsoft to build SharePoint 2010 demo for Microsoft Technology Centers (MTC)  Early access to software and training via Product Group relationships  Defined competencies in infrastructure, development, design, and strategy  Strong partnerships with Nintex, NewsGator, AvePoint, Telligent, Metalogix, and Yammer 5
  • 6. Experience Design Practice Our Experience Design Team Drives Customer Engagement • We combine proven user research methods along with cutting edge design and implementation techniques to create holistic experiences. • We are a team of World-renowned UX speakers, human factors professionals and user-centered design specialists. • Award-winning results featured in publications such as Discovery Magazine and Christian Science Monitor. Selected for Yahoo! Picks. • We’ve conducted 100’s of usability studies with 1000’s of participants. 6
  • 7. Our Speakers Brian Flanagan, Director, Experience Design Brian has 16 years of experience in creative design and has creative oversight of Perficient’s user experience design team. As the team’s core technology innovator, Brian keeps Perficient on the cutting edge of new design strategies that consistently exceed client expectations. Matt Morse, Director, SharePoint Matt has more than 15 years of experience working with clients to define and execute on strategies for collaborating and communicating more effectively by using Microsoft technologies. Matt is a Microsoft Certified Professional Developer and a Microsoft Certified Technology Specialist in SharePoint Server 2010 and Microsoft Office SharePoint Server 2007. 7
  • 8. What will we cover? Search Factors Search About Us to Consider Playbook Search in SharePoint 2013 Microsoft What’s Q&A Search Recap Next? 8
  • 10. “The quarterback is the LEAST important player on the team. His job is to get the ball to someone else and get out of the way.” - Woody Hayes 10
  • 11. A good search experience quickly guides users to the right content so that they can complete their task. 11
  • 12. 12
  • 17. Goal Type 17
  • 21. Speed 01: Make It Fast 21
  • 24. Best Bets 24
  • 27. 02: Make It Relevant Speed 27
  • 28. Intent 28
  • 29. Filtering 29
  • 30. Context 30
  • 32. 03: Make It Mine 32
  • 35. 35
  • 36. 36
  • 38. Auto Complete Speed Best Bets Content Previews 01: Make It Fast 38
  • 39.
  • 40. Auto
  • 41.
  • 42.
  • 44.
  • 45.
  • 46.
  • 47.
  • 50.
  • 51.
  • 53.
  • 54.
  • 55.
  • 58. 02: Make It Relevant Speed Intent Filtering 58
  • 59.
  • 61.
  • 63.
  • 64. 03: Make It Mine 64
  • 65. Intentional experience design + capable technology In Conclusion platform = GREAT SEARCH SOLUTIONS
  • 66. Connect with Perficient Mobility Matters: Why Jones Lang LaSalle Is Using SharePoint 2013 for http://slidesha.re/RmJln5 Their New Website perficient.com/rockstar Visit us at Booth 904! http://bit.ly/SV4vVf blogs.perficient.com/microsoft
  • 67. Contact Us Thank You! Brian Flanagan brian.flanagan@perficient.com Matt Morse matt.morse@perficient.com 67

Notas del editor

  1. Enterprise PortalsBusiness IntelligenceInteractive Design
  2. Brian will speak first.
  3. Google, which has trained us to show up, type what we want, and hit the search button.Search has become a core navigation method
  4. So whose your quarterback?
  5. Google, which has trained us to show up, type what we want, and hit the search button.Search has become a core navigation method
  6. Domain: Do they know the subject, terminology, etc…
  7. Search Experience: Advanced or Basic
  8. Cognitive Style: Global (broad level of understanding) or Analytical (deep dive into a single topic)
  9. Goal Type: Navigational, Informational, or Transactional
  10. Do they now what they are looking for or have just a loose concept
  11. Situational: Stress, time, environment
  12. Reduces Typing and Typing ErrorsProvides recommendations for additional search terms
  13. The purpose of auto-complete is to resolve a partial query, i.e., to search within a controlled vocabulary for items matching a given character string.The purpose of auto-suggest is to search a virtually unbounded list for related keywords and phrases, which may or may not match the precise query string.Auto-suggest goes beyond simple string matching and throws new ideas into the mix.Can help user construct a more useful query than they would have thought of on their own.
  14. If the user selects one of these, it bypasses the search results page entirely and takes me directly to a product-specific landing page. Rather than suggesting alternative queries, the search box provides instant results in the form of a set of matching “best bets” for products and resources:
  15. The purpose of auto-complete is to resolve a partial query, i.e., to search within a controlled vocabulary for items matching a given character string.The purpose of auto-suggest is to search a virtually unbounded list for related keywords and phrases, which may or may not match the precise query string.Auto-suggest goes beyond simple string matching and throws new ideas into the mix.Can help user construct a more useful query than they would have thought of on their own.
  16. Imagine having a search result set with many 20+ MB PowerPoint documents. Instead of opening each one you can click through the thumbnails now to see if it contains the right content before downloading the whole document.
  17. Interpretation of Keyword typesUnderstanding in the customer’s wordsIf you can understand a user intentions, you can anticipate their needs
  18. Search is personalized to each user. For example, results that the user previously clicked appear in query suggestions and are promoted in the result ranking, so that the user can find documents more quickly.In addition to the default manner in which search results are differentiated, site collection administrators and site owners can create and use result types to customize how results are displayed for important documents. A result type is a rule that identifies a type of result and a way to display it.
  19. Between Brian’s section and Matt’s section.
  20. Next webinar is scheduled for December 5th and will feature a client case study with a “real world” implementation of SharePoint 2013 for a new website.