MyndPlay is an interactive media platform that uses EEG brain-computer interface technology to allow viewers to influence and direct videos and movies using their brainwaves. Viewers can choose outcomes, decide who lives or dies, and control the plot. MyndPlay has been designed for use in movies, videos, games, and training applications in fields like education, healthcare, sports, and advertising to immerse and engage viewers.

1. Emotionally Controlled Media Solutions
MyndPlay Intro
The World’s First Mind Controlled Interactive Movie and Video Training Platform
“Our core missions is to inspire change, innovation and the utilization of the powers of imagination and the mind”

2. Emotionally Controlled Media Solutions
MyndPlay is a multi platform, multiplayer media system that connects with EEG (Electroencephalography) BCI (Brain–Computer
Interface )Technology to allow viewers the ability to influence, interact with and direct the plot and outcome of a video, training
video, or movie using only their minds. (Brainwaves relative to Relaxation & Focus/Attention states). It is available on Mac, Linux,
Windows and iOS.
MyndPlay has been designed to allow creatives, writers, advertisers, directors and independent film makers to create a new
genre of interactive content which combines video with gaming mechanics to engage and connect with the viewer/s like never
before. Using the MyndCreator we have put the power of production into the hands of each talented individual.
This new media platform will revolutionise interactive training, movies and video content by truly immersing the viewer into the
storyline and the characters by getting them emotionally involved with the content, they choose who lives and dies, whether the
bad guy or the good guy wins, or whether or not the hero is able to make that all important save.
Whether they want to or not, their mind will determine what happens!

3. Emotionally Controlled Media Solutions
MyndPlay Player
MyndPlay Overview –The Ultimate Emotional Stimulas/Response Training System
MyndPlay was conceived to provide brain training through entertainment using revolutionary EEG
technology; with MyndPlay the viewer not only has control over the content and a lot of fun, but
also develops control over their own mind which transfer into everyday life. This allows MyndPlay
to work with not just movies and films, but applications ranging from peak performance in sports
and business to fun interactive video based neurofeedback gaming for children; MyndPlay has been
designed to be as flexible as possible allowing the greatest amount of content to be produced both
professionally and by enthusiasts.
MyndPlay is not just a media player but a platform designed to create custom video based
applications making them more cost and time effective than software based apps; we can create
custom biofeedback solutions for schools, corporate environments, sports peak performance as
well as movies, entertainment, mental health and advertising.

4. Emotionally Controlled Media Solutions
MyndPlay BrainBand
MyndPlay BrainBand EEG Headset
The Bluetooth MyndPlay BrainBand is a consumer EEG headset which picks up the tiny electrical
signals from the front of the brain (Brainwaves) and displays them onto your device allowing you to
gain direct access into your mind and emotions; you can then train your brain whilst controlling
movies, games, sports training apps and much more.
The MyndPlay BrainBand uses 2 dry sensors to detect raw brainwave activity as well as a user’s
level of concentration (focus) and relaxation (meditation), the B3 unit then transmits that
information to the computer allowing you to control compatible applications.
The MyndPlay BrainBand has been designed for constant contact and comfort as well as to offer
the option to customise; with 2 dry sensor contact points and an ear hook to sit behind the ear. The
unit can be removed and place inside a visor, cap or a custom headset or headband.
The new BrainBand 2.0 is in production and will allow iOS capabilities, offer a 10 hour battery and
also come with fabric sensor option.

5. Emotionally Controlled Media Solutions
MyndPlay Pro & 2 Play
MyndPlay Pro Research & MultiPlayer
MyndPlay Pro is an all in one EEG neurofeedback recording, reporting and analysis tool which also
includes the revolutionary MyndPlay media player so you can now watch any video or listen to
audio and record/view your brains reactions in real-time.
It was developed with the education and research world in mind, traditionally it has been an
expensive and arduous process, with MP Pro we can automate the reporting and management to
make recording, analysing and measuring the effectiveness media ad external stimuli more
efficient and cost effective.
With the new 2 player option we can also create a fun interactive brain to brain experiences which
allow viewers to play against each other whether it be a drag race, a game of tug of war or a virtual
mental arm wrestle.
The 2 player adds a dimension of competition ideal for events.

6. Emotionally Controlled Media Solutions
MyndPlay Applications
Myndplay applications provide the viewer with instant gratification as they interact with live video
and in turn become emotionally involved and attached to the experience or character. Myndplay
movies provide replay value as the viewer can watch the clip over and over again trying to change
the outcome of the movie. Never before have viewers had such a good reason to revisit a movie or
video a second and third, maybe fourth time.
Below are some of the different types of application ideas:
Short interactive POV films
Sports Training Games and Applications
Mental well being and stress management videos
Interactive POV experiences i.e. Parkour app
Interactive trailers and adverts: i.e Red Bull
Mind navigated mazes and puzzles
Multi Player films and games
Choose your own adventure films
Corporate training and workplace conflict management
Interactive educational videos for learning

7. Emotionally Controlled Media Solutions
MyndHacks
Hacking into new Ideas….
At MyndPlay we are geeks when it comes to new technology and could not resist the urge to get
involved in some decent MyndHacks, we are open to ideas for new concepts and have worked on some
of our own with partners…
Mynd Scalextrics:
We worked with one of our partners to create the worlds first multiplayer mind controlled slot car racing
set which allows up to 4 people to go head to head in a race which is more about controlling your focus
then your trigger finger…using nothing but your mind and blinks you need to get the cars around as fast
and controlled as possible.
We can create any item, all you need to do is task us with a challenge or provide an idea or concept to
work with and we will create a completely unique experience, hack or app to engage and connect with
your audience in an innovative way.

8. Emotionally Controlled Media Solutions
Partners & Projects
Ogilvy, JWT, HSBC, PGA
UCLA Semel Institute - Well being project for students to test remote therapy apps and brain
performance enhancement, this would be extended to the whole campus.
Golf & Coaching – performance enhancement through scenario based training
BirkBeck University research Project
MCFC – Working with youth and reserve footballers to improve on and off pitch behaviour
Museum in Barcelona – Installation of MyndPlay Kiosk for Interactive sports gaming
Interactive Emotionally Controlled film course at Ravensbourne College

9. Emotionally Controlled Media Solutions
Getting Involved
Why get involved?
MyndPlay offers companies and brands an opportunity to be at the forefront of cutting edge
technologies and the latest immersive media solutions. This new innovative entertainment
platform allows the viewer to be part of an experience above and beyond the standard video
format as they connect with the content in an emotional and engaging way. MyndPlay is the future
of interactive video technology and always draws a crowd at live events.
How?
We can offer a one stop solution for EEG BCI hardware, software, platforms , apps and custom
development. We also offer customised cobranded headsets, a customised version of the media
player or we can work together to create a “MyndPod” enclosure which offers visitors a place to
immerse themselves fully into this new technology and with the content.

10. Emotionally Controlled Media Solutions
Thank You
Tre Azam
Managing Director
Tre.azam@myndplay.com
http://www.myndplay.com
M: 07878 946 094
L: 0844 357 9725