My talk to CEDA about making change happen, dreaming about a much brighter future, and doing it. About our responsibility to act when the current situation is unacceptable. About being pissed-off and making big changes. About Rabbitohs, Rail and Rivers.

1. transformation in our time peter holmes à court committee for economic development of australia presentation with q & a 17.11.09 webcast: slideshare.net/peterhac

2. “It is the foremost task – and responsibility – of our generation to re-imagine our enterprises and institutions, public and private.” source: tom peters 2003, 2009

3. “It is the foremost task – and responsibility – of our generation to re-imagine these: a 98 year old football club nation’s best transport company remote indigenous communities

4. “It is the foremost task – and responsibility – of our generation to re-imagine these: being pissed-off balancing both/and understanding that “we have to”

5. “It is the foremost task – and responsibility – of our generation to re-imagine these: enterprises and institutions, public and private.” a 98 year old football club nation’s best transport company remote indigenous communities

6. the Rabbitohs play rugby league, and have won a record 20 first-grade premierships since their foundation in 1908 photograph of the 1908 premiership winning team

7. unfortunately, they are all in black and white.

8. in 1999, after nearly 3 decades of underperformance, the National Rugby League excluded the Rabbitohs from the competition. They did not play in the 2000 or 2001 seasons.

9. in two marches through the streets of Sydney 100,000 people protested the decision in July 2001, a federal court decision found that the Rabbitohs were wrongfully excluded, and the club was reinstated in 2002.

10. however, in 2006 some were comfortable just ‘being back’, the team was running last and was financially fragile and club’s voting members were asked to approve a proposal to sell control of the club to Russell Crowe and me:

11. however, in 2006 somewere comfortable just ‘being back’, the team was running last and was financially fragile “innovation comes from pissed-off people.” source: tom peters 2003, 2009

12. however, in 2006 some were comfortable just ‘being back’, the team was running last and was financially fragileand the club’s voting members were asked to approve a proposal to sell control of the club to Russell Crowe and me: date of EGM: location: number of speeches: number of eligible voters: votes required: march 19 2006 Sydney Olympic Stadium 42 over 5 hours 3942 2957 – 75.0% required

13. however, in 2006 some were comfortable just ‘being back’, the team was running last and was financially fragile and the club’s voting members were asked to approve a proposal to sell control of the club to Russell Crowe and me: date of EGM: location: number of speeches: number of eligible voters: votes required: votes received: march 19 2006 Sydney Olympic Stadium 42 over 5 hours 3942 2957 – 75.0% required 2988 – 75.8% or by 31 votes

14. re-imagine everything (2006-09) a winning culture strong membership quality sponsors community engaged first class players, well paid, well treated challenging for #1 every year

15. re-imagine everything (2006-09) a winning culture strong membership quality sponsors community engaged first class players, well paid, well treated challenging for #1 every year “there is no better motivator than you have to”

16. In 2007, the Rabbitohs qualified for the semi-finals for the first time in 18 years

17. In 2007, the Rabbitohs qualified for the semi finals for the first time in 18 years Membership has risen from 8,000 to 15,000

18. In 2007, the Rabbitohs qualified for the semi finals for the first time in 18 years Membership has risen from 8,000 to 15,000 In 2009, the Rabbitohs, for the first time, made a small profit.

19. in 2010 the Rabbitohs will have: premiership-winning coach plus quality assistant coaches squad of first grade players on the right money the same 3 major sponsors as last year the same office staff first class training facilities 10,000 season ticket holders ©11/09 www.isfm.com.au

20. in 2010 the Rabbitohs will have: premiership-winning coach plus quality assistant coaches squad of first grade players on the right money the same 3 major sponsors as last year the same office staff first class training facilities 10,000 season ticket holders lots of queenslanders ©11/09 www.isfm.com.au

21. “It is the foremost task – and responsibility – of our generation to re-imagine these: enterprises and institutions, public and private.” a 98 year old football club nation’s best transport company remote indigenous communities

22. {disclaimer: one director’s view as OK’d by the company} former monopoly rail operator entrenched in queensland regulated returns utilising state’s capital white and blue-collar workforce traditional approach to safety

23. {disclaimer: one director’s view as OK’d by the company} former monopoly rail operator entrenched in queensland regulated returns utilising state’s capital white and blue-collar workforce traditional approach to safety re-imagine

24. “if there’s one legacy I will leave this business, it will be a dramatic improvement in safety performance” source: lance hockeridge, QR CEO 2008

25. {disclaimer: one director’s view as OK’d by the company} QR’s transformation at high speed for last 18 months safety program into dna national reach achieved tier-one rail company by international standards an operating philosophy around meeting customer demands sale announced.

26. there is no better motivator than “you have to” source: peter hàc

27. {disclaimer: one director’s view as OK’d by the company} Safety as central metaphor for a well established transformation program internationally privatization done well and done poorly know what has worked: kept together high local ownership employee focus

28. {disclaimer: one director’s view as OK’d by the company} commercial transformation well entrenched international benchmarks are known QLD’ers must demand a world-class outcome

29. {disclaimer: one director’s view as OK’d by the company} commercial transformation well entrenched international benchmarks are known QLD’ers must demand a world-class outcome (remember tom peters: pissed-off people get results)

30. “It is the foremost task – and responsibility – of our generation to re-imagine these: enterprises and institutions, public and private.” a 98 year old football club nation’s best transport company remote indigenous communities

31. “leadership by wandering around” source: many consultants claim it

32. “leadership by driving around and camping” source: peter, robert and george

33. “our social problems are not endemic, they have not always been with us” source: noel pearson, 2007

34. “indigenous workers were amongst the most highly- regarded AAco employees and represented more than 10% of the company’s workforce.” source: peter hàc, when CEO of AAco, 2001

35. “dream big dreams” source: barack obama, 2009

36. “if there were any viable ideas {for indigenous businesses in the cape} they would be evident already” source: QLD minister 23.10.09

37. wild rivers legislation unquestionably makes it harder to build viable businesses in the cape.

38. do indigenous and non-indigenous what do Australians want? different things?

39. what do Australians want?

40. what do Australians want: their own home schools for their kids employment opportunities enabling government health care system retire with security

41. what do Australians want: ability to buy their own home schools for their kids employment opportunities enabling government health care system retire with security don’t want unbridled development or to stuff up the environment safe and engaging that lead somewhere and limited red-tape (that isn’t like America’s) and go fishing.

42. This person is an Australian this person is an Australian.

43. this person is an Australian. so is this person.

44. so are these guys.

45. “this highest priority in the cape should be river protection [through wild rivers legislation]” source: wilderness campaigners

46. “the highest priority in the cape should be poverty reduction through the creation of meaningful employment” source: peter opio otim, CEO lockhardt river, 16.11.09

47. there is no better motivator than “you have to” source: peter hàc

48. re-imagine: “if there were any viable ideas {for indigenous businesses in the cape} they would be evident already” source: qld minister 27.10.2009

49. re-imagine: “…there may be viable ideas {for indigenous businesses in the cape} if we give them a chance to develop them”

50. there may be viable

51. business ideas

52. for people in the cape

53. if we give them a go.

54. re-imagine: hand up, not hand outs jobs for the boys (and girls) no excuses give them a go.

55. “It is the foremost task – and responsibility – of our generation to re-imagine these: enterprises and institutions, public and private.” a 98 year old football club nation’s best transport company remote indigenous communities

56. a 98 year old football club both/and both tough and kind both community focused and business-like both elite and inclusive both heritage and fresh both well planned and highly unpredictable © 11/09 www.isfm.com.au

57. nation’s best transport company both/and both rail giant and people business both faster and safer both uniquely qld and national both more efficient and better service © 11/09 www.isfm.com.au

58. remote indigenous communities both/and both prodevelopment and river protection both own culture and participating in Australia both remote and connected both indigenous and non indigenous both well serviced and service providing © 11/09 www.isfm.com.au

59. “a full consultation process in cape york with the consent of traditional owners … and undertake the work necessary to enable a world heritage nomination …” source: conservation queensland election position 2008

60. re-imagine. re-structure. do. (‘cause we have to)

61. re-imagine. re-structure. do. (‘cause we have to) the end. I look forward to your questions. © 11/09 www.isfm.com.au

62. peter holmes à court peter is the executive chairman of ISFM, a specialist sports industry consultancy, a director of Viocorp International, Australia’s leading internet video technology company, a director of Queensland Rail and the Barangaroo Delivery Authority, and since 2006 he has been the co-owner with Russell Crowe of the South Sydney Rabbitohs. peter was executive chairman of the club from mid-2006 to mid-2008. previously peter was CEO of the Australian Agricultural Company, today the country’s largest cattle company. peter took the 185 year old company public in 2001. prior to that peter founded and ran Back Row Productions, an international producer of theatrical productions, touring shows such as Australia’s highest grossing live theatrical show Tap Dogs, UK comic Eddie Izzard and Jerry Seinfeld, amongst a total of over 20 different productions in 300 cities and 20 countries. peter was born in Perth, lived 14 years in the US and UK, and moved with his wife Divonne and their two sets of twins to live in Sydney in 2000. peter rides a bike and does the odd triathlon, both of which he does slowly.

63. “Innovation comes from pissed-off people.” source: tom peters some rabbitohs accepting mediocrity safety performance at QR injustice of poverty in our country