vortrag im rahmen der vorstellung des förderprogrammes »users in focus« der wirtschaftsagentur [http://lisavienna.at/de/events/wirtschaftsagentur-call-users-focus-2016]

1. 7±2 mythen
des userzentrierten design

2. YOU ARE
LIKE
YOUR USERS
MYTHOS
1

5. WilliamHudsonandAlexBrychta.SyntagmLtd.2002

15. »Holding fast to personal
preference by creating a
solution that you like and
failing to address the
user’s needs is a major
ingredient for project fail.«

16. YOU ARE
LIKE
YOUR USERS
MYTHOS
1
NOT
FACT
1

17. MYTHOS
2
AESTHETICS
ARE NOT
IMPORTANT
IF YOU HAVE
GOOD USABILITY

19. »faceted search«

20. »faceted search«

21. »faceted search«

22. Towards an articulation of
interaction aesthetics
Jonas Löwgren
manuscript, June 16, 2009
to appear in
The New Review of Hypermedia and Multimedia
ABSTRACT
Even though the emerging field of user experience generally acknowl-
edges the importance of aesthetic qualities in interactive products and
services, there is a lack of approaches recognizing the fundamentally
temporal nature of interaction aesthetics. By means of interaction criti-
cism, I introduce four concepts that begin to characterize the aesthetic
qualities of interaction. Pliability refers to the sense of malleability and
tightly coupled interaction that makes the use of an interactive visualiza-
tion captivating. Rhythm is an important characteristic of certain types
of interaction, from the sub-second pacing of musical interaction to the
hour-scale ebb and flow of peripheral emotional communication. Drama-
turgical structure is not only a feature of online role-playing games, but
plays an important role in several design genres from the most mundane
to the more intellectually sophisticated. Fluency is a way to articulate the
gracefulness with which we are able to handle multiple demands for our
attention and action in augmented spaces.
interaction aesthetics, aesthetic interaction qualities, expe-
pliability
…refers to the user's sense of
shaping a malleable material in a tight loop
of action and response.
»wirkungserfahrung«

23. MYTHOS
2
AESTHETICS
ARE NOT
IMPORTANT
IF YOU HAVE
GOOD USABILITY
FACT
2
EVEN

24. DESIGN
IS TOO
EXPENSIVE
MYTHOS
3

25. Robert N. Charette:
Why Software Fails, IEEE Spectrum
Abbildung aus https://www.youtube.com/watch?v=O94kYyzqvTc

26. Robert N. Charette:
Why Software Fails, IEEE Spectrum

27. Robert N. Charette:
Why Software Fails, IEEE Spectrum

28. • http://tinyurl.com/poczd46
• User interface is the main source of
frustration
• Change requests slow down
development time
• Developers struggle with user interface
and user experience

29. DESIGN
IS TOO
EXPENSIVE
MYTHOS
3
FACT
3EXTREMELY
COST-EFFECTIVE

30. CHOICES
SHOULD
ALWAYS
BE
LIMITED
TO
7+/–2
MYTHOS
4

32. »These studies on memorizing nonsense then led some interface designers to
conclude that only 7 items belong on a list or a slide, a conclusion which can be
sustained only by not reading the paper. In fact Miller’s paper neither states nor
implies rules for the amount of information to be shown in a presentation.«
Edward Tufte
»I recently re-read the 16-page article, and have concluded that there is
absolutely nothing in his paper that can still help us develop better systems.«
Eric Schaffer

33. Users can only manage a certain amount of
information at a time?
Users don't want to wait for things to
download?
Users don't want to scroll?
et al.

36. http://uxmyths.com