For those interested in planning their own Kukui Cup energy challenge, some of the issues they will need to consider.

1. How to plan a Kukui Cup
Philip Johnson
Collaborative Software Development Laboratory
Information and Computer Sciences
University of Hawaii
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2. 1. Organize your team
Groups: Skill sets:
• RDs and RAs • Graphics
• Students • Fundraising
• Faculty • Education
• Organizations • Web technology
• Administration • Event planning
• Film club • Videography
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3. 2. Define your schedule
What months? (September, October)
How long (three weeks?)
How many rounds? (one per week?)
What events?
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4. Sample Schedule from 2011
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5. 3. Create Budget (and Fundraise)
Line Item Amount
Workshop/event food $ 750
Swag $1700
Tshirts $2400
Prizes $2000
Marketing $1200
Transportation $ 500
Honorariums $ 500
Total $9000
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6. 4. Decide on incentives
Swag
• T-shirts, ecototes, lanyards, tumblers, water
bottles
Leaderboard prizes/individuals
• iPad, Skateboard, gift certificates
Leaderboard prizes/floors
• mochi balls, pizza, cupcakes, malasadas
Raffle game
• clothing, gift certificates, etc.
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7. Sample incentives
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8. 5. Design your Smart Grid Game
What activities?
What events?
Point system?
Dependencies?
Videos?
Commitments?
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9. 6. Design your Daily Energy Game
What percentage
reduction?
Requires
• IP-addressable
meters
• Baseline data
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10. 7. Create marketing plan/materials
T-shirt design
Logos
Posters
Banners
Flyers
PSAs
Branded swag
Facebook page
YouTube channel
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11. 8. Delegate event logistics
For workshops, events, excursions:
• Each one needs an "owner"
• Create a plan, agenda, budget, materials list
• How to publicize it?
• How many additional people needed to carry it
out?
• Get someone to film the event and make
YouTube video
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12. 9. Create Game Plan Document
Specify all events, location, personnel, equipment
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13. 10. Research and evaluation
student satisfaction
residential life satisfaction
in- and post-competition conservation
pre- vs. post-competition literacy
Second order effects:
• Raised awareness in sustainability
• Higher commitment/involvement in sustainabiilty
• Raised profile of university in sustainability
• Insights into improvements:
-Game, events, videos, marketing, etc.
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14. Example research questions
Do students learn about sustainability?
Do students conserve?
Does the conservation persist after the
challenge?
How effective were the
activities, events, excursions, marketing, prizes,
etc?
What can you do to make it better next year?
What was the adoption rate?
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15. General timing
1 month prior:
• Order all incentives, marketing materials.
• All speakers, events, confirmed
• Transportation reserved.
• Baseline data collected
2 months prior:
• Game Plan Document developed
• Meters installed and running.
4 months prior:
• Team members committed
6 months prior:
• Initiate planning
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16. Hints
RA and RD commitment is very important.
Need "champions" for each floor.
Don't forget marketing.
Food is big draw.
Create virtuous circle:
• After competition is over, solicit players from
this year to become "organizing committee"
for next year.
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17. Questions?
Energy goals.
Start in October?
• Good for collecting baseline data.
• Disadvantage: getting dark earlier.
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