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2. By Jay Nguyen
(Seadev Social Media Accounts Manager)

3. Table of
Contents
1 Introduction
2 Installation
3 Usage
4 Conclusion

4. Introduction
“A FREE app”
To share and save the places
you visit
Personalized recommendations
and deals based on where you,
your friends, and people with
your tastes have been.

5. Histor
y
Foursquare co-founders Dennis Crowley and Naveen
Selvadurai met in 2007 while working in the same
office space (at different companies) in New York
City.
Working from Dennis' kitchen table in New York's
East Village, they began building the first version
of foursquare in fall 2008, and launched it at
South by Southwest Interactive in Austin, Texas in
March 2009.

6. Facts and
Figures
Over 20 million users
worldwide
Over 2 billion check-ins, with
millions more every day
Businesses: Over 750,000 using
the Merchant Platform
Employees: Over 100
(last updated April, 2012)

7. Installation
& Usage
Step 1
Download Foursquare App
Step 2
Sign up for Foursquare
Step 3
Log in
Step 4
Check-in!

8. Badges: Badges are
Features earned by checking
into various venues.
Some badges can
"To Do" list for only be earned in a
private use & "Tips" specific city.
to venues that other
users can read,
which serve as
suggestions for
great things to do,
see or eat at the
location.
Mayorship
"Specials" are an extra
incentive for
Foursquare users to go
"check-in" at a new
spot or revisit their
favorite hangout.

10. Scoring
Each time the user checks into a
place, he or she receives points.
Scores break down as follows:
Checking in to a new place – 5
points
Becoming the Mayor of a venue - 5
points
Adding a new venue – 5 points
Being the first of the user's
friends to check into a new
location - 3 points
Checking in to a place the user has
been before – 1 point
Location multiplier for each
place a user goes in a day – 1 point
per location
Points for checking in with the
same friend at multiple locations
- BFF bonus

12. Video

13. Video

14. Q&A

15. Thank you
for listening

16. References
Foursquare. (n.d.). In Wikipedia. Retrieved July 13, 2012, from
http://en.wikipedia.org/wiki/Foursquare
Agent-X comics. (n.d.). To the Batcave. Retrieved July 13, 2012, from
http://www.agent-x.com.au/comic/to-the-batcave/
Movity. (n.d.). Visualize your check-ins. Retrieved July 13, 2012, from
http://www.weeplaces.com/

17. If you have any further questions,
please don’t hesitate to contact me:
Email: jay.nguyen@seadev.com.vn
Facebook: http://www.facebook.com/nguyenvinhphong
Twitter: https://twitter.com/phongv
Tumblr: http://nguyenvinhphong.tumblr.com/