A presentation about my personal experiences with outsourcing for a group of students of the University of Amsterdam.

1. Copyright © 2009 GOYELLO www.goyello.com
Nearshoring Polen
My own experience
Peter Horsten
Hogeschool van Amsterdam
6 January 2009

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3. Copyright © 2009 GOYELLO www.goyello.com

4. Copyright © 2007 GOYELLO www.goyello.com

5. Copyright © 2009 GOYELLO www.goyello.com
Fortunately you know a different Poland

6. Copyright © 2009 GOYELLO www.goyello.com
You are only visiting us in the wrong time of the year ….

7. A little bit about me
Copyright © 2009 GOYELLO www.goyello.com
Peter Horsten
Owner GOYELLO, locations in The Netherlands and Polen: Gdańsk & Gliwice
Before Consultant en manager P&O at Verdonck, Klooster &
Associates
Sociologist and electrotechnical engineer
Married, father of 3 sons
After work: photography, film, biking
Knowledge areas: Outsourcing/offshoring, Organisational change,
Business/IT alignment, Internet strategy, Social networks, Web 2.0,

8. Copyright © 2009 GOYELLO www.goyello.com
GOYELLO from idea
Into reality

9. Copyright © 2009 GOYELLO www.goyello.com
GOYELLO will design, develop and maintain software applications . Our
primary focus will be website and web application development  based on the
presumption that an increasing amount of business processes will be supported
by web applications .
The sales organization will sell the solutions in The Netherlands , focusing on
the SME market . We plan to participate with advertising agencies / corporate
identity firms  and IT suppliers .
We focus on the timely delivery of high quality solutions for an affordable price .
Once we managed to establish a stable customer base we will extend our services
towards IT Outsourcing (infrastructure management, monitoring) and Business
Process Outsourcing (BPO).
In about 2 up to 3 years we will deliver our services to the Polish local market.
Our idea (business plan January 23, 2008)

10. Steady growing (# employees)
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11. Impression of the Gdańsk office
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12. Growing amount of satisfied clients
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13. Our focus
Copyright © 2009 GOYELLO www.goyello.com
Web application development
More and more “off the shelf” products / parts
Reusing existing knowledge / solutions
Moving towards “licensing”
Current technologies: PHP, MS .NET, C++, Java, Oracle
Professionalizing our processes from consultancy, design, development up
to maintenance
Focus on NL, PL markets
Finding our sector focus

14. Products / services
Copyright © 2009 GOYELLO www.goyello.com
Development and marketing of our own products
YELLOportal / YELLOcms
YELLOad
YELLOimagene (image server)
YELLOerp
YELLOblog
YELLOshop
YELLOmail
Coming soon: