2. PATRICK MCKEOWN
As the Manager, Digital Marketing and Communications at Public Services Health &
Safety Association, Patrick brings over 15 years’ experience in Web and Online
Reputation Management, Search Engine Optimization, Interactive Marketing and
Social Media Marketing.
A guru in making the complicated simple, Patrick is renowned for his common-sense
and practical approach to translating the best search and social media technologies
into business solutions that solve problems. Fluent in how to leverage
Twitter, Facebook, LinkedIn, Google and other Social Media engines, Patrick helps
clients sort through the clutter and build strategies that drive business results.
patrick@pjmstudios.com
@pjmckeown
linkedin.com/in/patrickmckeown
14. TOOLS, TRIBERR
• Great tool for bloggers
• Tribes “should” be made up of like minded
individuals.
• Your tribes an post your blog postings to Twitter
quickly and easily.
• Automated in that you set your RSS feed to your
Triberr account.
• Posts can then go to all of your tribes followers
across their Twitter network, reaching a broader
audience.
@pjmckeown
15. TOOLS, TWERIOD
• Tweriod is a basic and simple yet
invaluable tool. When are my
followers online, and when do I
get the best engagement?
• With Tweriod I see that the bulk
of my followers are online
between 7am and 3pm (Don’t
any of you have jobs?)
• If you want to reach your
followers, post when they are
online and active!
RT @pjmckeown If you want to reach your followers, post when they are online and active!
#smx
16. TOOLS, IFTTT.COM
(IF THIS, THEN THAT)
• Utilize IFTTT.com to automatically take an action
based on another action.
• When a blog post goes live, Tweet it, Facebook
it, add it to StumbleUpon, Delicious: have
family, coworkers, friends do the same thing for you.
• You can link accounts like
LinkedIn, Twitter, StumbleUpon, etc…
17. TOOLS, BUFFERAPP.COM
• Set a schedule, use Tweriod to determine best
posting times.
• Tie LinkedIn, Facebook, and Twitter to schedules
• Utilize the Buffer Browser Plugins!!!!
• Attach IFTTT.com to Bufferapp
• Always be aware of what’s in your buffer!
RT @pjmckeown Use Tweriod to determine the best time to tweet to your audience! #smx
19. TAKE AWAY
• Tools save time!
• There are always new tools!
• Don’t rely on tools! They will go away!
RT @pjmckeown Don’t rely on tools! They will eventually go away!
High level bioA bit of historyDoing this for 20 yearsMuch Music, Microsoft, Sony, HP, City TVAdd me to LinkedIn today
Time is limited, staff is limited, budgets are limited! Utilizing tools, makes our lives easier and also makes us more efficient!
Scheduling is developing a post and setting a specific time for it to launch at, whether that be a blog post, or a twitter message. Scheduling is important as you can engage a broader audience if you post things at the right time.
Scheduling is developing a post and setting a specific time for it to launch at, whether that be a blog post, or a twitter message. Scheduling is important as you can engage a broader audience if you post things at the right time.
Scheduling is developing a post and setting a specific time for it to launch at, whether that be a blog post, or a twitter message. Scheduling is important as you can engage a broader audience if you post things at the right time.
Scheduling is developing a post and setting a specific time for it to launch at, whether that be a blog post, or a twitter message. Scheduling is important as you can engage a broader audience if you post things at the right time.
Scheduling is developing a post and setting a specific time for it to launch at, whether that be a blog post, or a twitter message. Scheduling is important as you can engage a broader audience if you post things at the right time.
Scheduling is developing a post and setting a specific time for it to launch at, whether that be a blog post, or a twitter message. Scheduling is important as you can engage a broader audience if you post things at the right time.
Scheduling is developing a post and setting a specific time for it to launch at, whether that be a blog post, or a twitter message. Scheduling is important as you can engage a broader audience if you post things at the right time.
Scheduling is developing a post and setting a specific time for it to launch at, whether that be a blog post, or a twitter message. Scheduling is important as you can engage a broader audience if you post things at the right time.
Scheduling is developing a post and setting a specific time for it to launch at, whether that be a blog post, or a twitter message. Scheduling is important as you can engage a broader audience if you post things at the right time.
Scheduling is developing a post and setting a specific time for it to launch at, whether that be a blog post, or a twitter message. Scheduling is important as you can engage a broader audience if you post things at the right time.
My favorite tool of all!Now if you are on a budget a great way to get some automation taking place is to utilize IFTTT.comWhen I first pitched to speak at SMX, this was going to be one of my primary focuses, but due to Twitter limiting what Devs can do, ifttt.com is not “quite” as useful as it wasGet friends/coworkers to automate your posts: (especially if they don’t know better)
My favorite tool of all!Now if you are on a budget a great way to get some automation taking place is to utilize IFTTT.comWhen I first pitched to speak at SMX, this was going to be one of my primary focuses, but due to Twitter limiting what Devs can do, ifttt.com is not “quite” as useful as it wasGet friends/coworkers to automate your posts: (especially if they don’t know better)
My favorite tool of all!Now if you are on a budget a great way to get some automation taking place is to utilize IFTTT.comWhen I first pitched to speak at SMX, this was going to be one of my primary focuses, but due to Twitter limiting what Devs can do, ifttt.com is not “quite” as useful as it wasGet friends/coworkers to automate your posts: (especially if they don’t know better)
Use this slide to highlight statistics/important numbers or percentages.
Talk about the fact that we used to start with Twitter on IFTTT.com and now we cannot.
Talk about the fact that we used to start with Twitter on IFTTT.com and now we cannot.
High level bioA bit of historyDoing this for 20 yearsMuch Music, Microsoft, Sony, HP, City TVAdd me to LinkedIn today