Robots are among us! Online for sure but also offline. Learn how to recognize them, check if you are not infected and what to do about it. 5 Minutes talk given at Ignite Beijing.

1. ROBOTSTAKEOVER
ROBOTSTAKEOVER
ROBOTSTAKEOVER
Benjamin Joffe | Ignite Beijing | 2010.03
ROBOTSTAKEOVER
ROBOTSTAKEOVER
ROBOTSTAKEOVER

2. WARNING!
1. Early signs
2. Are you infected?
3. What to do about it

3. Robots?
Terminator Blade Runner
(The Terminator) (Replicant)
Kill humans Live longer
Then help them

4. Robots?
Terminator Blade Runner Matrix 2001
(The Terminator) (Replicant) (Agent Smith) (HAL 9000)
Kill humans Live longer Maintain the illusion Not sure but…
Then help them still kills humans!

5. Robots
• Online Games
• Virtual Worlds
• Social Media
• Offline too!

6. Games
• Poker “The most sophisticated, undetectable
and accurate poker bot.”
“On the Internet,
nobody knows
• WoW “Plays your World of Warcraft
you’re a bot!” character for you... without you.”
• Farm “Manages your farm, animals and
trees while you are away!”

7. Social Media
• Twitter
• Facebook
• Tencent
• Who knows where!

8. Twitter
• Friend for two years with…
…a ROBOT!

9. Twitter
1. Picture & name
2. Timely responses
Being
3. Connector words
a good
4. Language twists
Robot
5. Random words in phrases
6. Speling mistakes!

10. Me too!
Thanks for following me! What are you working
on these days? Would love to hear it!
Email me at benjamin@plus8star.com
Hi! :)
I'm so glad you answered my invitation
in person, nobody doing it!

11. Direct message from Thomas Crampton
When are you coming down to HK?
Be great to do another interview!
Me: Hehe sounds like a Twitter-bot ;-)
Hope to see you soon~

12. @benjaminjoffe Just accused me of being a
Twitter bot! Didn't realize I was that
predictable/boring.
Wondering whether I was mentioned by the
"real" @benjaminjoffe or his tweet bot.

13. Me too!
1. (Mostly) happy followers
Robot
life 2. Some great contacts
3. Even some business!

14. Robot Alert!
1. UK Furniture store
2. Campaign with Twitter bot
3. Backlash
4. Cover-up
5. Eventually, apology

15. Humans?
Robots being
human? e.g. Daily talk
minus Canned language
NO! minus Repeat of news
Humans are minus Repeat of stories
robotic! =
Not much!

16. Humans?
• Call centers
= Human Interface for scripts?
Robots
Everywhere!

17. Humans?
• Scripts for seduction!
Robots
Everywhere! Mystery
World’s most famous
Pick-up Artist
• “I need a girl’s opinion on
something…”

18. Human?
• This story
I’m a
• You too!
robot
too
All your mind are belong
to me.

19. Now What?
• Override your
default settings!
• “I see you”

20. Thanks!