Second lecture on writing for composition 101 Spring 2011. Covers a general overview of the importance of writing, introduces Aristotle's rhetoric and ethos.

1. College Board. (2000). Writing a ticket to work...or a ticket out: A survey of business leaders . Retrieved December 3, 2009, from http://www.writingcommission.org/prod_downloads/writingcom/writing-ticket-to-work.pdf

17. Credibility is subject to change over time

21. What will compromise your credibility in the short and long term?

23. Two kinds of credibility

25. Extrinsic: what people know about you before they read your work or hear you speak

26. Intrinsic: what we do within a communication setting through our actions.