Posh Concepts Our philosophy is to provide our clients with creative, innovative concepts, in a sleek, professional manner, Posh Concepts is what we do, who we are and what we create. ~
1. October 1
Posh
Concepts
Company
Profile
Posh Concepts is a strategic marketing and
consulting firm serving clients on a platform of
professionalism, creativity and innovation. Our core
competencies in the areas of Public Relations,
Marketing and Event Planning allow us to
differentiate ourselves from our competitors by
using a multidisciplinary approach to come from all
angles of communication and strategy. By doing so
Consulting Services
we take our clients overall goals a couple notches
higher than their expectations. Our philosophy is to
and Descriptions
provide our clients with creative, innovative
concepts, in a sleek, professional manner, Posh
Concepts is what we do, who we are and what we
create. Enclosed you will find detailed descriptions of
our service offering and pricing strategy.
2. cynthiac@poshconcepts.net
www.poshconcepts.net
678-600-4316
COMPANY PROFILE
Posh Concepts is a strategic management and consulting firm providing practical assistance to
businesses, non-government agencies, non-profit organizations and individuals by creating and
implementing strategies in the areas of Strategic Communications, Marketing, Public Relations,
Event Planning, Image consulting, Lifestyle Management and other services upon request. The
firm is lead by Founder and Creative Visionary Cynthia Crosby.
With a wide array of experience in multiple industries our consulting firm service clients on a
platform of professionalism, creativity and innovation. Our core competencies in the areas of
Public Relations, Marketing and Event Planning allow us to differentiate ourselves from our
competitors by using a multidisciplinary approach to come from all angles of communication
and strategy. By doing so we take our clients overall goals a couple notches higher than their
expectations. Our philosophy is to provide our clients with creative, innovative concepts, in a
sleek, professional manner. Posh Concepts is what we do, who we are and what we create.
Posh Concepts Divisions
Public Relations
Marketing
Event Planning
Lifestyle Management and Image Consulting
Posh Concepts Family of Companies
Posh Life Lifestyle Company Live a Posh Life
Posh Life Non-Profit Live Free, Live Focused, Live Happy
3. cynthiac@poshconcepts.net
www.poshconcepts.net
678-600-4316
COMPANY DIVISIONS
BREAKDOWN OF SERVICES
Management and Administration
Management Function-Plan Organize Direct Control Motivate
Operational Function- Policy Compliance, Stakeholder Relations, Promotional Program Initiation and
Implementation, Internal Communications Strategy and Development, Administration, Event
Management and Implementation
Consulting and Advisor-To Top management, To Department Heads, down through various levels of
Organizational Chart
Stakeholder Relations- Investor Relations, Community Relations, Employee Relations, Government
Relations
Strategic Management and Communications
Strategic Planning and Positioning- strategy development, differentiation and positioning
Strategic Management-strategy management, oversee development and implementation
Crisis Management-developing strategies and tools to deal with unexpected developments
Writing Services
Feature Articles- by and about the company help explain specific projects industry tools, etc. while
positioning the organization
News Releases-keep target market, editors and readers up to date on positive developments, business
news, technological advances, promotions, new hires, special events etc.
Company Profile-Present the Company’s achievements in a positive light
Brochures/Flyers-Content Creation, explain client offering in more detail
Newsletters-valuable ongoing channel of communication to bring the client’s message to current and
potential customers
4. cynthiac@poshconcepts.net
www.poshconcepts.net
678-600-4316
Public Relations (PR) Traditional Services
Stakeholder Relations-Media Relations, Investor Relations, Community Relations, Employee Relations,
Government Relations, Donor Relations, Relationship Management
PR Writing Services-Press Releases, Pitch Letters, Website Copy, Press Kits, Biographies, Look Books,
Media Alerts, Fact Sheets
Public Relations Campaigns
Media Outreach-press release and press kit distribution, press worthy topics out on the wire to network
of tailored contacts In print radio and broadcast
Editorial Outreach-Targeted pitches, seasonal stories, new product launches, event promotions,
features, business profiles, TV appearances and more
Contact Management- contacting and maintaining relationships with relevant commentaries for client’s
business goals.
Non-Traditional Exposure-Our specialty at Posh Concepts is finding unconventional ways of creativity to
get clients exposure and visibility in the marketplace.
Marketing Services
Branding Corporate Identity
Creative Design Services-Logos, Graphic Layout, Design of Press Kits, Design and Look Book Layout,
Letter Head Business and Press Materials, Websites
Social Media-Social Networking on relevant social media sites geared toward clients, target market and
industry.
World Wide Web Services-Establish early presence within the powerful communication tool of the
internet
Strategic Planning and Positioning- strategy development, differentiation and positioning
Strategic Management-strategy management, oversee development and implementation
5. cynthiac@poshconcepts.net
www.poshconcepts.net
678-600-4316
Video Services-Take advantage of opportunities to gain exposure in broadcast and desktop media
Marketing Collateral-brochures, flyers, booklets, promotional material highlighting client service and
programs
Advertising-branding exposure in publications and mediums that reach target audience
Cause Marketing-Community outreach to causes firm supports, partner organizations for social
responsibility.
Special Event Planning Services
Professional Services-association meetings, corporate events, stakeholder meetings, allow firm to
highlight latest achievements and innovators share information with colleagues
Business Services-Explain new developments trends services and products in detail in a setting where
the client is in charge.
Event Production-creation and development of press worthy event concepts
Production-for fashion shows, dinner parties, new product launches, preferences special events and
tradeshows.
Pre Production Services-site inspections, negotiation rates, vendor recommendations, music and
catering
Planning- timeline, logistics, staffing, branding, coordination, invitations, design distribution and guest
list management, VIP invites and procurement.
Press Coverage- including photographs, print, press and broadcast media.
Gift Bag Fulfillment-acquiring, compiling, promotional items for gifting
Securing Sponsorships-to assist with funding
Event Execution-bringing the event concept from paper to life
Trade Shows-sales force meet face to face with purchasing decision makers, organizing industry specific
groups and presentations.
6. cynthiac@poshconcepts.net
www.poshconcepts.net
678-600-4316
Pricing Strategy
~Consultation
~Needs Assessment
~Budget Assessment
~Initial Business Jumpstart Fee
~Monthly Retainer Pricing
~Itemized Pricing
~One-time Project Pricing
~Per Project Pricing %
Experience in Multiple Industries * Pricing Based On Consultation and Budget
Assessment Business Size, Scope of Work, and Customized Service Offering.