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- 3. Appropriate Technologies Training Design In Short-er
- 6. Jo Atamon Jack of All Trades and Master of None
- 7. Collaboration + = +
- 8. Creative industries From Wikipedia, the free encyclopedia ‘ The conceptual and practical convergence of the creative arts (individual talent) with the cultural industries (mass scale), in the context of new media technologies (information and communication technologies) within a new knowledge economy, for the use of newly interactive citizen-consumers’ [Hartley 2005: 5]. http://en.wikipedia.org/wiki/Creative_industries#Alternative_definitions
- 9. Web 2.0 etc. and creative industries? + = ?
- 11. LONG TAILS 80-20 Companies individuals
- 12. Revolution of Collaboration vs Institutions [TED talk Clay Shirky]
- 13. Long tail in the creative industry? How can we use the long tail IT example to tap into industry experts In our creative industries?
- 14. Creative Commons licence Attribution . You must give the original author credit. Non-Commercial . You may not use this work for commercial purposes. No Derivative Works . You may not alter, transform, or build upon this work. Open source is the creative practice of appropriation and free sharing of found and created content. Hoe to deal with issues IP etc. in collaborations?
- 15. Viral and Guerrilla Marketing The term 'viral marketing' describes any strategy that passes a marketing message from one person to another - and goes on to spread 'like a virus'. Guerrilla Marketing as an unconventional system of promotions on a very low budget, by relying on time, energy and imagination instead of big marketing budgets 2 for 1 SALE
- 16. Resource Centre? Databases of experts, resources, colleagues etc. Experts networking Links to resources Sharing experiences Ask questions Services Technology updates Opportunities i.e. tenders, events gigs etc. Social Network Websites Events
- 18. Jo Atamon + Collaboration + Viral marketing + Long tail + Selling it for Free + Web 2 = $
- 19. Collaboration MakersNews Magazine Products Services Supplies Events Information Sources Resources Marketing Training & Education www.makersnews.co.za www.makersnews.ning.com
- 20. www.makersnews.co.za www.makersnews.ning.com [email_address] Jo Jo Jo Jo Jo Jo
Notas del editor
- About Introduction: Studied Product Design Industrial Design Design cars phones palm pilots…… Never really got into it I classical sense…. No to good at it…. TSeries of thoughts you might find as incoherent as website… = evidenced of my “lack of direction”