The Georgian Group is a UK charity established in 1937 that protects Georgian architecture. It reviews over 6,000 planning applications annually and provides advice through 4 caseworkers. Funding comes from English Heritage, room rentals, donations, commercial activities, and memberships which provide a subscription to publications, assistance for homeowners, and exclusive events. The Georgian Group uses marketing strategies like word of mouth, press, advertising, websites, and social media like Twitter, blogs, and Facebook to raise awareness of campaigns, increase members, engage diverse audiences, promote events, and generate income. It aims to further develop social media, update its website, strengthen its brand, and focus on education going forward.