AWS Community Day CPH - Three problems of Terraform
Managing onlineidentity
1. Managing Your
Online Identity
Text
Dr.
Mihaela
Vorvoreanu
Computer
Graphics
Technology
Monday, April 25, 2011
2. Qualitative
About Dr. V Research
Methods
User
Social Media
Experience
Online Identity
User Experience Analysis
Management
Usability research &
In Education
testing
User-centered interface
Research networks
design
CGT 256, 512: Human
TECH 621: Research focus:
Factors in Computer
The social Internet
Interface Design
Monday, April 25, 2011
3. The
Facebook
fairy
http://valleywag.gawker.com/tech/your-privacy-is-an-illusion/bank-intern-busted-by-facebook-321802.php
Monday, April 25, 2011
6. Survey
of
HR
managers
70% have rejected an applicant
because of Internet behavior
http://www.microsoft.com/privacy/dpd/research.aspx
Monday, April 25, 2011
7. Reasons
for
rejec:ng
candidates
56%
inappropriate text / comments
written by candidate
http://www.microsoft.com/privacy/dpd/research.aspx
Monday, April 25, 2011
8. Reasons
for
rejec:ng
candidates
55%
unsuitable photos / videos
information
http://www.microsoft.com/privacy/dpd/research.aspx
Monday, April 25, 2011
9. Reasons
for
rejec:ng
candidates
58%
concerns about candidate’s
lifestyle
http://www.microsoft.com/privacy/dpd/research.aspx
Monday, April 25, 2011
10. Reasons
for
rejec:ng
candidates
40%
comments criticizing previous
employers / coworkers / clients
http://www.microsoft.com/privacy/dpd/research.aspx
Monday, April 25, 2011
11. Reasons
for
rejec:ng
candidates
43%
inappropriate comments / text
written by others
http://www.microsoft.com/privacy/dpd/research.aspx
Monday, April 25, 2011
12. Reasons
for
rejec:ng
candidates
27%
poor communication skills
displayed online
http://www.microsoft.com/privacy/dpd/research.aspx
Monday, April 25, 2011
13. Survey
of
HR
managers
86% say good online reputation
has a good impact on a
candidate’s chances
http://www.microsoft.com/privacy/dpd/research.aspx
Monday, April 25, 2011
14. ‣Do you cultivate the online
reputation you would like
an employer to see?
Monday, April 25, 2011
15. The
root
of
the
problem
‣ Social
groups,
social
contexts
&
the
self
‣ Online
audiences
‣ Unintended
audiences
Monday, April 25, 2011
16. The
root
of
the
problem
Monday, April 25, 2011
19. Solu:ons
‣ Keep
personal/professional
lives
enDrely
separate
‣ Create
a
less
judgmental
society
‣ Manage
your
online
idenDty
Monday, April 25, 2011
20. Managing
Your
Online
Iden:ty
‣ SaniDze?
‣ Safeguard
your
personal
informaDon
‣ Create
a
professional
presence
Monday, April 25, 2011
25. But...
‣Do
you
TRUST
Facebook?
Monday, April 25, 2011
26. The
mother
(in
law)
check
‣ Do
I
mind
if
my...
‣ mother
‣ mother-‐in-‐law
‣ boss
sees
this?
Monday, April 25, 2011
27. Managing
Your
Online
Iden:ty
‣ Safeguard
your
personal
informaDon
‣ Create
a
professional
presence
Monday, April 25, 2011
28. Create
a
professional
presence
‣ LinkedIn
‣ Google
profile
‣ TwiPer
account
‣ Professional
/
Learning
blog
‣ Online
porRolio
Monday, April 25, 2011
29. Create
a
professional
presence
‣ LinkedIn
‣ Google
profile
‣ TwiPer
account
‣ Professional
/
Learning
blog
‣ Online
porRolio Brand them
consistently &
link them
Monday, April 25, 2011
30. What
to
Tweet
about
links: industry news, social observations
analysis, etc.
@ replies: engage
links: entertaining others!
personal/work RT’s
updates
good questions
your interesting/
unique/funny take on
things
Monday, April 25, 2011
31. Google
yourself
‣ Improve
your
search
rankings
‣ Monitor
what
others
post
about
you
Monday, April 25, 2011
32. 4
strategies
‣ Protect
personal
informaDon
‣ Post
carefully
‣ Create
professional
content
‣ Monitor
your
online
idenDty
Monday, April 25, 2011
33. Ques:ons?
‣ Contact
Dr.
V:
mihaela@purdue.edu
@mihaela_v
Monday, April 25, 2011