Penetrating or Expanding Global Markets Via Mtgs

Business of Meetings: Penetrating or Expanding Global Markets through Meetings August 22 1:30 - 2:45pm Content Leaders: Ajay Bhojwani, Director – MCI Middle East Peter Turner, Sr Advisor – Global Dev Strategy Connecting Great Ideas and Great People www.asaecenter.org

Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Business Trends - What you need to know

Is this Happening to You? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Global Growth Trends ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Emerging Markets Driving Growth Emerging markets home to 21,500 multinational firms 62 emerging market firms on the Financial Times 500 list (increase of 47 in just 2 years)

Opportunities for US Medical Societies

Emerging Markets to be on Radar ,[object Object],[object Object],[object Object]

Why Meetings for Global Strategy ? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Where the effort returned results

Common Challenges for International Meetings

Survey - Barriers to Regional Growth ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Emerging Market – Middle East

CTBUH ,[object Object],[object Object],[object Object],[object Object]

Local Partnerships / Endorsements ,[object Object],[object Object],[object Object],[object Object],[object Object]

Attendance Strategy ,[object Object],[object Object],[object Object],[object Object]

Sponsorship Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Regional Marketing Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Results from Congress ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],4 Facilitate interactions between patients, medical doctors, scientists, health professionals and the pharmaceutical industry within Europe and round the world

Attendance Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],12–month free subscription to the EULAR Journal” (12 issues) with the opportunity of renewing the subscription at reduced rate by attending the 2011 Congress Offer not available to PARE and Patient Delegates

Growth Strategy 4 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Sponsors Prefer ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],ffffffffffff ffffffffffff ffffffffffff ffffffffffff ffffffffffff ffffffffffff ffffffffffff ffffffffffffff ffffffffffff ffffffffffffff ffffffffffffff ffffffffffff ffffffffffff ffffffffffff ffffffffffff ffffffffffff ffffffffffff ffffffffffff ffffffffffff ffffffffffff ffffffffffff ffffffffffff ffffffffffff ffffffffffff ffffffffffff ffffffffffff

Sponsorship Level Criteria & Weighting ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Penetrating & Sustaining market presence

Keys to Success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Keys to Success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Table Discussion – What are your hurdles ??

Table Discussion ,[object Object],[object Object],[object Object],[object Object],[object Object]

Lessons Learned ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

For More Information & Case Studies www.mci-group.com/associations www.growglobally.org http://www.asaeannualmeeting.org/

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Penetrating or Expanding Global Markets Via Mtgs

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Editor's Notes