Digital Branding Strategy (Part 3) - All about strategy using social conversion
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At the final part of Digital Branding Strategy series (part 3) it will explained how to execute the strategy by using the social conversion principle. Social is the most effective way how we could change the behavior of customers. Changing customers behavior by directly change the person is nearly impossible, but change the social environment to change the customers behavior is awesome.
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Digital Branding Strategy (Part 3) - All about strategy using social conversion
- 5. Lead the flock Create social conformity #properties of @hubspot
- 6. Kurt Lewin, Founder of Modern Psychology
- 7. B = f (P, E) Behavior is a function of Person and Environment
- 8. Change people BEHAVIIOR by changing the PERSON is almost IMPOSSIBLE
- 9. The only make sense option to change people BEHAVIOR is by changing the surrounding ENVIRONMENT (esp. the SOCIAL environment)
- 13. Social Proof #properties of @hubspot
- 14. People want to feel safe. #properties of @hubspot
- 16. Strong Ties #properties of @hubspot
- 17. Interaction, Affection and Time #properties of @hubspot
- 18. The 3 Applications Of Social Conversion SharingLead Conversion Sales #properties of @hubspot
- 19. Ignoring conversions for community. #properties of @hubspot
- 21. “Social Conversion is about improving lead conversion metrics with social content” - @KippBodnar #DublinTalkSeries
- 22. get people to share. #properties of @hubspot
- 23. The half-life of a social media link is 3 hours. BITLY, 9/2011 #properties of @hubspot
- 25. THE 10:4:1 RULE Links to third- party articles #properties of @hubspot
- 26. THE 10:4:1 RULE Links to company blog posts #properties of @hubspot
- 27. THE 10:4:1 RULE Link to a company landing page #properties of @hubspot
- 28. Follow us Share this Vs. #properties of @hubspot
- 29. Share This Follow Me 3,200 Followers 256 Followers #properties of @hubspot
- 30. The 3 Applications Of Social Conversion SharingLead Conversion Sales
- 32. Lead the flock. Can be realized #properties of @hubspot
- 40. We don’t see the world as the world is, we see the world as we are Stephen R. Covey
- 46. Grab audiences and start to lead them
- 49. And the GENEROSITY is the most Powerful Strategy to START and MAINTAIN the long lasting relationship with customers #brandgenerosity