Friday Factoids February 6, 2014

1. Source: SymphonyAM, 2014
… of consumers used
mobile apps during the
Super Bowl this year.

2. … of Valentine’s Day
shoppers will use a
mobile device to make a
gift purchase.
Source: PriceGrabber, 2014

3. … of consumers say they
would never use an online
currency like Bitcoin.
Source: TheStreet, 2014

4. … of single Americans
spend no money while on
a date.

5. … of consumers want to
increase their in-store
shopping time.

6. …of retail customers
expect a consistent
experience across all
shopping channels.

7. ... of IT budgets for U.S.
stores are spent on
security measures.
Source: IDC Retail Insights,
2014

8. … of retailers have a
Facebook page.

9. … of consumers feel that
retailers should make the
in-store experience a top
priority.

10. … of shoppers would feel
better about a retailer if
they offered mobile deals
and coupons.