For a busy creative department, every project is built from dozens of moving parts, from staff to assets to approvals and beyond. In this session, StubHub Project Manager Dennis Kang shares the story of how his company was able to use QuickBase to replace Microsoft SharePoint for project management. The result was a 1-3 day reduction in the key approvals process. You'll learn best practices for managing stakeholders, resources, and users to get your app delivering huge value sooner than you think.

2. How StubHub Got Its Projects in
Line with QuickBase
Genre: adoption and roll-out
Dennis Kang & Benjamin Buday
Partnerships Project Manager, StubHub.com

3. 1 Introductions

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Benjamin Buday
Sales Engineer, Intuit QuickBase
• From Boston, Massachusetts
• Two years with Intuit QuickBase
• Trains, builds proof-of-concept apps
• May have seen/heard him on QuickBase
webinars!
A few notes from Dennis:
• Benjamin is a QuickBase Ninja
• He is a famous QB Instructor
• After this presentation he’ll be available to take
selfies for just $10

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Benefits
- Automation – Sped up the process,
less time chasing after projects
- 3rd Party Tool integration made QB
more robust
- Different methodology to
prioritization, workload management,
and scoping
- Setting up projects to be efficiently
triaged

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Activity
Introduce You
• Get into groups about 4
and introduce
yourselves
• Name / Company /
Role / Favorite food

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① UC Davis – Sociology
② Crazy Career path
③ 2007 – Found my calling – Project Management
④ 12/12/12 – First day at StubHub
Introductions - Dennis

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① How many of you have bought from StubHub?
② World’s largest ticket marketplace
③ All transactions covered by our FanProtect Guarantee
④ Partnered w/ over 60 teams in the NFL, MLB, NBA, NHL,
MLS, & NCAA. Also includes ESPN, AEG, Tickets.com &
Paciolan

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① Introductions
② Process Challenges
③ Solutions
④ What we built
⑤ Conclusion
Agenda

10. 2 Process Challenges

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Activity
Introduce You
• Describe your process
• Who has the most
dysfunctional process
• Volunteer the worst
process (<30 seconds)
• Prize!!!

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StubHub’s Creative Process/Infrastructure
• Sharepoint…
• No standardized project/file names
• No file storage structure
• No consolidated location for files
• Poor workflow
• Endless revisions
• Could not find anything
• Missed deadlines were the norm
• No insight / transparency
• No workload management
• Scope creep

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Other Challenges
• A LOT of stakeholders
• “not my job” – Partnerships Project Manager
• Required a robust solution in order to get buy-in

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Got to work
• Requirements Gathering
• Features
• Proof of Concept
• Go through the flow

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The search for a perfect PM Solution

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① Approval engine
② Clear annotation
③ APIs
ProofHQ
 56% faster project delivery for quicker speed-
to-market
 Streamlined proofing reduces time spent
managing reviews by an average of 59%
 Rework resulting from proof revisions reduced
by 29%, from 3.9 to 2.8 revisions
 Over 80% of online proofing users indicated
improvement of internal communications
around proofs

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Quick Approvals
Status (Approved or Changes Required) automatically
changes Quickbase Status
API integration through 3rd party developer (Qnect)
Proofing can be done without a PHQ or QB account
The Integration

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The Design Process

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 QB Number (unique
identifier)
 Request Type: Copy only /
Design only / Copy+Design
 FastPath – Indicates <2
week turnaround
The Submission Form

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 Meets bi-weekly (2xs/week)
 Fast Path Projects triaged by dedicated person
 Go over current projects, workload, and assign new projects
 E-mail notifications go out to designers
Prioritization Meeting

21. Demo

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 Priority Score
 Workload
Prioritization / Scoping

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 Priority Score = Business impact * Effort * Feasibility
 Workload - 6 hours per day (2 hours for rework, administrative,
bathroom breaks)
Prioritization / Scoping

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In Summary
Adopted because of:
- QB + Integration with ProofHQ got
buy in
- Ability to create/modify prototypes
often and quickly
- Reporting gave flexibility and insight
- Project Management advantages:
- Automating status changes key
- Birds eye view gave quick
updates
- Scoping / Prioritization helped

25. Q&A

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Lastly
- Contact information for my 3rd party
integrator is claude@qunect.comect.com
- Questions or comments:
denkang@stubhub.com
- Don’t forget, selfies with Ben $10 in the
back denkang@stubhub.com