Delivered at Ignite Spatial, March 24, 2011. More: http://georgycohen.com or http://bit.ly/checking-in @radiofreegeorgy on Twitter

1. Experience is the New Place: The Next Evolution of Check-Ins Georgy Cohen Ignite Spatial March 24, 2011 @radiofreegeorgy So, we’re used to these…

2. …but what about these?

4. To organize

5. To be part of a collective experience

6. To enable serendipity

8. Online life ↕ Offline life

9. Location… …Experience

10. A TV show is an experience So is a blog.

11. Check-ins are the grappling hooks for social experiences

12. CONTEXT ↑ What makes something an experience

13. Proactive Context

14. Dynamic Context

15. Multichannel Lives

16. Checking in turns the key on an engine of information

17. Underlying framework -> Rich network and well-connected community

18. Making data meaningful ↓ Realizing the latent power of the data we generate from our everyday web transactions

19. The Physical World Web “The check-in converts location to place, which is far more semantically rich than simple location, and it is real-time — it means ‘I’m here now.’” Jeff Holden, Pelago (makers of Whrrl), Oct. 2010

20. Footstream: the history of an individual’s check-ins (As defined by Jeff Holden of Pelago)

21. “People are giving us one or two or three pieces of data everyday about the places they go to. … This is a new way to look at your neighborhood based on the places you’ve been, and your friends have been to. … The next big thing to figure out is what is the contextual relevance of all that? Are you moving? Are you with friends? Where are you? Where have you been? Where are you headed?” GigaOM, Dec. 27, 2010

23. The ability to connect with people more easily (a la Whrrl’s “Societies”)

24. The importance of delivering valuable content in context

25. More intuitive systems (e.g. near-field communication, QR 2.0)