SlideShare una empresa de Scribd logo
1 de 8
Descargar para leer sin conexión
Tweview
                                   Introducing




          paul@tweview.com
           joe@tweview.com
       facebook.com/tweview
              0845 805 7345
              @tweview_joe
             @tweview_paul

Tuesday, 12 March 13
What do people think
                              about that film you’re
                                thinking about?


          paul@tweview.com
           joe@tweview.com
       facebook.com/tweview
              0845 805 7345
              @tweview_joe
             @tweview_paul

Tuesday, 12 March 13
Introduction
                              Tweview analyses million of tweets about movies
                              It filters out the irrelevant and emotionally neutral tweets..
                              ...leaving just the positive and negative tweets
                              Tweview then compiles a ‘tweview score’ based on the results
                              Tests have shown the tweview score to correlate closely with

                              • IMDB
                              • Rotten Tomatoes
                              • Flixster



          paul@tweview.com
           joe@tweview.com
       facebook.com/tweview
              0845 805 7345
              @tweview_joe
             @tweview_paul

Tuesday, 12 March 13
Tweview Score
                              Cinema goers can use the tweview score...
                              To decide which film they’d like to see
                              The tweview score can be embedded into...

                               •   movies blogs
                               •   cinema websites
                               •   online movie review sites
                               •   ...or shared across social networks

                              It can be styled to match any of these sites too
                              Here’s how it looks on tweview.com


          paul@tweview.com
           joe@tweview.com
       facebook.com/tweview
              0845 805 7345
              @tweview_joe
             @tweview_paul

Tuesday, 12 March 13
What’s the difference?
                              Contributors to movie review sites...
                              aren’t representative of the wider movie going public
                              But that’s what IMDB, Rotten Tomatoes and Flixster measure
                              Tweview is different as it captures filmgoer’s raw reactions
                              Tweviewers don’t know they’re contributing to a score...
                              ...and they are acting within their ‘natural’ online environment
                              That gives the tweview score more relevance than any other




          paul@tweview.com
           joe@tweview.com
       facebook.com/tweview
              0845 805 7345
              @tweview_joe
             @tweview_paul

Tuesday, 12 March 13
What’s next?
                              Tweview.com is a consumer facing site (see over)
                              We are keen to work more closely with cinemas, film
                              advertisers and industry experts...
                              To help understand audience behaviours and trends
                              We are also keen to prove any correlation between...
                              sentiment and box office takings
                              We hope to see the tweview score adopted as the de facto
                              metric for public film reviews




          paul@tweview.com
           joe@tweview.com
       facebook.com/tweview
              0845 805 7345
              @tweview_joe
             @tweview_paul

Tuesday, 12 March 13
tweview.com




          paul@tweview.com
           joe@tweview.com
       facebook.com/tweview
              0845 805 7345
              @tweview_joe
             @tweview_paul

Tuesday, 12 March 13
Thanks!!




            paul@tweview.com
             joe@tweview.com
         facebook.com/tweview
                0845 805 7345
                @tweview_joe
               @tweview_paul
Tuesday, 12 March 13

Más contenido relacionado

Destacado

Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at WorkGetSmarter
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
 
Barbie - Brand Strategy Presentation
Barbie - Brand Strategy PresentationBarbie - Brand Strategy Presentation
Barbie - Brand Strategy PresentationErica Santiago
 
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellGood Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellSaba Software
 

Destacado (20)

Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
 
ChatGPT webinar slides
ChatGPT webinar slidesChatGPT webinar slides
ChatGPT webinar slides
 
More than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike RoutesMore than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike Routes
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
 
Barbie - Brand Strategy Presentation
Barbie - Brand Strategy PresentationBarbie - Brand Strategy Presentation
Barbie - Brand Strategy Presentation
 
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellGood Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
 

Tweview intro

  • 1. Tweview Introducing paul@tweview.com joe@tweview.com facebook.com/tweview 0845 805 7345 @tweview_joe @tweview_paul Tuesday, 12 March 13
  • 2. What do people think about that film you’re thinking about? paul@tweview.com joe@tweview.com facebook.com/tweview 0845 805 7345 @tweview_joe @tweview_paul Tuesday, 12 March 13
  • 3. Introduction Tweview analyses million of tweets about movies It filters out the irrelevant and emotionally neutral tweets.. ...leaving just the positive and negative tweets Tweview then compiles a ‘tweview score’ based on the results Tests have shown the tweview score to correlate closely with • IMDB • Rotten Tomatoes • Flixster paul@tweview.com joe@tweview.com facebook.com/tweview 0845 805 7345 @tweview_joe @tweview_paul Tuesday, 12 March 13
  • 4. Tweview Score Cinema goers can use the tweview score... To decide which film they’d like to see The tweview score can be embedded into... • movies blogs • cinema websites • online movie review sites • ...or shared across social networks It can be styled to match any of these sites too Here’s how it looks on tweview.com paul@tweview.com joe@tweview.com facebook.com/tweview 0845 805 7345 @tweview_joe @tweview_paul Tuesday, 12 March 13
  • 5. What’s the difference? Contributors to movie review sites... aren’t representative of the wider movie going public But that’s what IMDB, Rotten Tomatoes and Flixster measure Tweview is different as it captures filmgoer’s raw reactions Tweviewers don’t know they’re contributing to a score... ...and they are acting within their ‘natural’ online environment That gives the tweview score more relevance than any other paul@tweview.com joe@tweview.com facebook.com/tweview 0845 805 7345 @tweview_joe @tweview_paul Tuesday, 12 March 13
  • 6. What’s next? Tweview.com is a consumer facing site (see over) We are keen to work more closely with cinemas, film advertisers and industry experts... To help understand audience behaviours and trends We are also keen to prove any correlation between... sentiment and box office takings We hope to see the tweview score adopted as the de facto metric for public film reviews paul@tweview.com joe@tweview.com facebook.com/tweview 0845 805 7345 @tweview_joe @tweview_paul Tuesday, 12 March 13
  • 7. tweview.com paul@tweview.com joe@tweview.com facebook.com/tweview 0845 805 7345 @tweview_joe @tweview_paul Tuesday, 12 March 13
  • 8. Thanks!! paul@tweview.com joe@tweview.com facebook.com/tweview 0845 805 7345 @tweview_joe @tweview_paul Tuesday, 12 March 13