Rough Draft of PPT , which will be used for raising money. Needs a hell lot of professional touch.

1. Start up In the
Area to improve
governance

2. » How to tell the story
» Lets start with a typical situation , most of time
we notice things , we wish to report to but
don’t want to get caught in govt. machinery
» Like poor quality of road in some neighborhood
, municipality water supply issue , rise of goons
in our area , poor electricity , sewages spraying
here and there .

3. » With thought of getting caught up in machinery ,
they give it up, we have been hearing be
responsible, some one should be doing, other wise
things will not work blah blah, in india speeches like
this go unnoticed ,,
» People generally question, its not only my problem
,everybody uses that road then why only me ,
everybody should come together , in this
everybody thing, nobody comes forward .
» What we are left with is Poor quality of things and
Goons thrive.

4. » There are Practically reason for such attitude :
» Nobody wants to be singled out ( fair enough)
» Don’t have time to go through messy process (
fair enough)
» Its reporter job , its govt. job they should do it
with perfection, why the fuck I need to tell
them all the time, I already have enough to do
in my office ( fair enough)

5. » Then how to solve ,, this problem ,, until now all
attempt failed to have an active community
engagement ,, only few well to do people and
movie star ( bore out of their career) were
actively participating , masses were still at bay ,,
» but with information technology advancement
and arrival of cheaper cellphone ,, we are ready
to witness a new era of community
engagement …

6. » Power of people , combined with RTI and
upcoming election will do the magic for you ,,,
» Each one with its distributed responsibility ,,,
makes the community ticks like never before.

7. » Tell about the human settlement in India
» Village, towns , cities and megacities
» Tell about ( legislature , executive and judiciary)
components of government.
» Tell concept of government :
» If not resource constraint ,, if mass delivery
possible , benefit goes to all ( Sarvodaya).

8. » Explain the life in a typical village , town , city
and megacity .
» Then start telling about our idea.

9. » Better citizen participation
» Making use of current communication
/information technology
» Making everybody a stake holder
» Easy to Use Interface
» Data Can be used for upcoming general election

10. IDEA

11. » Make every citizen a reporter/tweeter.
» Where ever you find problem related to
road,electricity,water,sewage&waste
management , transportation , and law & order
.
» Just tweet via simple app .
» News out in 2 taps.

12. » Believe in law of large numbers , if from certain
area large tweet comes this means problem is
there in that area .
» reason can be corruption or bad governance .
» Daily Newspaper reporters , Can then formally
cover that area and get the details out.
» Metric on performance of area can be used in
upcoming election .

13. » Crying baby gets the milk
» First step to solve a problem is to recognize one.
» Things works in democracy if citizens actively
participate , medium of participation should be
very easy .

14. » Divide metro as per MLA constituency
» MP constituency = SumOf(MLA constituencies)
» Such division for the reason of accountability.
» Example : take a case of Bangalore

18. » BBMP
» BCP
» BTP
» BDA
» BMRDA
» BWSSB
» BESCOM
» BMTC
» KHB
» KSPCB(polutnctrlBrd)
» KFSCA(foodSplyPDA)
» KSFES(fireEmergServi)

19. » As per the data we have 10% people in metro have
smartphone , for bangalore ~ 8lakh smartphone
» So where you find anything wrong with service
quality of road, water , transportation, solid &
liquid waste management , electricity and law &
order ,, just tweet
» With following law of large number if large tweet
comes from an area it means , service quality is
poor reason being corruption or bad governance .

20. » Parallelly tweets go to a web portal , portal is
divided as per constituency with lot of extra
feature ,, focus is to keep GUI simple .
» Via commenting community members can
participate ,, bringing community solidarity.
» Daily New reporter can cover the issue in detail
later
» Additionally Activist can register themselves to
receive compiled report on health of the area.

21. » Commercial::
» Analytics can be used to make decision where
to move into an area or not .
» Fellow MLA/MP performances can be
compared .

22. » Govt staff:
» Population : 88 lakh
» Police :: 5,000
» Municipality officer & workers :: 10000
» MLA : 28
» MP : 4
» People with smartphone: 10lakh
» New era of community participation enabled by
smartphone and internet

23. » Prepare a 5 minute video on each of major
public utilities :
» Road, electricity, water , transportation , Law &
order , and Solid & liquid waste management
» In simple terms, so that even a common man
understands how these are extracted from
nature and delivered to them
» Once you know stuff , you can find the fault.

24. » Name & shame , lets get away with chalta hain
attitude .
» Local media ,plays their roles of highlighting
local villains etc.

25. Data to Support this
platform Can be
reaching

29. Marketing Strategy

30. Most active individuals
» school students ( Secondary & Hr Secondary)
+ 3~4 lakh per metro
» College Students
+ 4-5 lakh per metro
» IT companies employee , peers and other
sources to reach to them .
+ Around 2 lakh in Bangalore
− DataSource:: Department of
Education

32. Finance &
Revenue
Generation

33. » Once we have successfully able to build a platform ,
where most people of city will come .
» Ad revenue opportunity
» If successfully able to integrate this tool in people
lives can think of charging Rs. 20 as month of this
service .
» Service always keeps you connected to the
community .
» Expected User base 30% household (30 lakh)
» Total household in metro 10 million ( 1 crore)
» 6crore per month income opportunity

34. » Cash on upcoming election :
» Build a platform that felicitate debate across
candidates of constituency
» Most people don’t vote ::
˃ They don’t know who is the guy , how he thinks
˃ They don’t know issue , by which they should be judging MP’s/MLA’s
performance

35. » Debate platform will serve second purpose
» MicroNews platform will help in getting the
issue and performance of previous MP and
social participation of current candidates in
place .

36. » If successful will acts us most democratic platform , for
community life
» All we need ,, active citizen with smartphone
» Just actively reporting issue with few tap of button ,
basically generating leads .
» Later issue covered in detail by News reporter
» Activists unearth the corruption
» We promote peaceful weekend protest as part of our
culture
» EveryOne is aware of community problems in general
» New found army of lakhs of civil policemen , enter the
era of community policing .

37. » Every three months or so have , virtual community
town hall ( platforms allows massive participation) ,
thus asking the MLA what he has done to resolve
the pressing issue of the constituency.
» Effective tool to motivate our people representative
, he in turn marshall up his reporting staff ( the
government machinery ) , to up the service quality.
» Platform : will be basis to implement right to recall ,
achieving governance decentralization ,
government/natural resource are spent in the area
where people want rather than misuse of
resources.

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