1) Experts were divided on whether dealers should provide specific online pricing, with most dealers providing pricing but leaving room for negotiation.
2) Dealers discussed providing a price for the requested vehicle along with prices for similar vehicles to avoid appearing too focused on one price and to showcase inventory.
3) While online prices were intended to be competitive, dealers saw the showroom appointment as an opportunity to discuss additional factors like trade-ins and financing.
11. Big warehouses.
Bigger parking lots.
Biggest close ratio – in excess of 32%
Tap into one of the most affluent, loyal and motivated customer bases in the world.
• Median Income: $75,000
• 98.4% own or lease a vehicle
• 93.9% are homeowners
Exclusive representation of your franchise at selected warehouse
locations. Multiple franchises and warehouse assignments are considered. We know retail.
Call 1-800-458-1690 today, and find out how the
Costco Auto Program can refer members to your dealership.