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Agile Publishing in Practice:

Nature’s Success Story

           Howard Ratner
           CTO, Executive VP
           Nature Publishing Group
           8 November 2007
Monday 12 November 2007
Monday 12 November 2007
Web 2.0



                                 The Perfect
                                   Storm




                                               Net Generation
           Economic Revolution




                                   Social
                                 Revolution

                                                     Inspired by
Monday 12 November 2007                              Don Tapscott, Wikinomics
Key Web 2.0 Tenets

1.   Web as Platform
2.   Beyond Single Device
3.   Data as the Next “Intel Inside”
4.   Lightweight Models
5.   Rich User Experience
6.   Harnessing Collective Intelligence
7.   Leveraging The Long Tail
Agile - Formula for Success?
 Have familiarity ahead of time
 Put together a senior team
 Make sure time overlaps
 Never leave your in-basket full at
  the end of the day
 Leverage technology to the fullest

              David Rubinstein, “Spreading the Agile Practice”,
     http://www.sdtimes.com/article/special-20071015-01.html
Mike Griffiths
leadinganswers.typepad.com
Mike Griffiths
leadinganswers.typepad.com
Mike Griffiths
leadinganswers.typepad.com
It’s no longer just about
       publishing content

  It’s about enabling users to
          communicate

Agile development might just be
           the answer
Thank you!

     Howard Ratner
h.ratner@natureny.com
   www.nature.com

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Ratner Agile Publishing

  • 1. Agile Publishing in Practice: Nature’s Success Story Howard Ratner CTO, Executive VP Nature Publishing Group 8 November 2007
  • 3.
  • 4.
  • 6.
  • 7.
  • 8. Web 2.0 The Perfect Storm Net Generation Economic Revolution Social Revolution Inspired by Monday 12 November 2007 Don Tapscott, Wikinomics
  • 9. Key Web 2.0 Tenets 1. Web as Platform 2. Beyond Single Device 3. Data as the Next “Intel Inside” 4. Lightweight Models 5. Rich User Experience 6. Harnessing Collective Intelligence 7. Leveraging The Long Tail
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18. Agile - Formula for Success?  Have familiarity ahead of time  Put together a senior team  Make sure time overlaps  Never leave your in-basket full at the end of the day  Leverage technology to the fullest David Rubinstein, “Spreading the Agile Practice”, http://www.sdtimes.com/article/special-20071015-01.html
  • 21.
  • 23. It’s no longer just about publishing content It’s about enabling users to communicate Agile development might just be the answer
  • 24. Thank you! Howard Ratner h.ratner@natureny.com www.nature.com