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Why Choose a Startup?
(and tips for how to get in if you do)




             http://bit.ly/whychooseastartup


        Rand Fishkin | @randfish | moz.com/rand
4 Dangerous Myths About
     Startup Jobs
#1: Startups Do Not Compress Your Wealth Horizon


   “If a fairly good hacker is worth $80,000 a year at a big
   company, then a smart hacker working very hard without
   any corporate bullshit to slow him down should be able to
   do work worth about $3 million a year.”

  “For example, one way to make a million dollars would be to
  work for the Post Office your whole life, and save every
  penny of your salary. Imagine the stress of working for the
  Post Office for fifty years. In a startup you compress all this
  stress into three or four years.”



http://www.paulgraham.com/wealth.html
#1: Startups Do Not Compress Your Wealth Horizon


   “If a fairly good hacker is worth $80,000 a year at a big
   company, then a smart hacker working very hard without
   any corporate bullshit to slow him down should be able to
   do work worth about $3 million a year.”

  “For example, one way to make a million dollars would be to
  work for the Post Office your whole life, and save every
  penny of your salary. Imagine the stress of working for the
  Post Office for fifty years. In a startup you compress all this
  stress into three or four years.”



http://www.paulgraham.com/wealth.html
#2: Startups Are Always 80+ Hour Weeks




http://dilbert.com/strips/comic/2007-05-19/
#3: At Least You’ll Always Love What You Do




http://poorlydrawnlines.com/comic/startup-ideas/
#4: The Culture/Environment is Always Better




http://www.flickr.com/photos/whitehouse/8191317327/
3 Powerful Truths About
     Startup Jobs
#1: Less Red Tape, Fewer Politics, More GSD
#2: Your Career Can Leapfrog Intermediate Roles
#3: The Impact of Your Efforts Will Be Far More Visible




http://themetapicture.com/if-my-thoughts-were-visible/
Startups vs.
Established Companies
Structured vs. Unstructured




 At an established company, your                 At a startup, your tasks and
work/role is likely to fit a relatively   responsibilities will change regularly, and
          stable pattern                   progress will feel more like a scatterplot
Big Team vs. Small Team




http://37signals.com/svn/posts/995-if-youre-working-in-a-big-group-youre-fighting-human-nature
Repeatable Model vs. Discoverable Model




                                       Startups find themselves with lots of false
Established companies usually have a   “eureka” moments, followed by periods of
repeatable model for income/growth       fast change to find a repeatable model.
Risk vs. Reward




 Established companies are often           Startups are perceived to have
 perceived to have less risk. This is       tremendous risk, but startup
 true in some areas, e.g. benefits,       founders and high-skill-demand
higher comp, cash balance, etc, but          employees (e.g. engineers,
   has some big holes, too, e.g.        designers, marketers, product folks)
 obsolescence of skills, layoff risk,    usually don’t have a difficult time
    negative associations, etc.                  finding new roles.
5 Tips for
Earning a Startup Job
#1: Research the Company, Product, & Market




From the SEOmoz Facebook page and Rand’s personal blog
CAVEAT: Be Careful About External Sources




            Whole Bunches of Wrong Info
#2: Show That You Are Metrics Driven




                        http://followerwonk.com




http://gmailmeter.com
How Obsessed With Metrics? VERY!!
#3: Be A Culture Fit BEFORE You Ever Interview




            Even if you don’t know people there, you
                 know people who know them!

http://linkedin.com
#4: Creative Resumes & Messages WORK




http://www.behance.net/gallery/Facebook-New-Look-Concept/6504647
#5:Turned Down? Do The Work Anyway*.




                             * Only do this if you’re
                             confident that the
                             culture/personality fit was
                             excellent. Otherwise, it
                             gets creepy and weird.
                             No one likes creepy and
                             weird.
Why Choose a Startup?
 (and tips for how to get in if you do)




http://bit.ly/whychooseastartup

         Rand Fishkin | @randfish | moz.com/rand

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Why Choose A Startup?

  • 1. Why Choose a Startup? (and tips for how to get in if you do) http://bit.ly/whychooseastartup Rand Fishkin | @randfish | moz.com/rand
  • 2. 4 Dangerous Myths About Startup Jobs
  • 3. #1: Startups Do Not Compress Your Wealth Horizon “If a fairly good hacker is worth $80,000 a year at a big company, then a smart hacker working very hard without any corporate bullshit to slow him down should be able to do work worth about $3 million a year.” “For example, one way to make a million dollars would be to work for the Post Office your whole life, and save every penny of your salary. Imagine the stress of working for the Post Office for fifty years. In a startup you compress all this stress into three or four years.” http://www.paulgraham.com/wealth.html
  • 4. #1: Startups Do Not Compress Your Wealth Horizon “If a fairly good hacker is worth $80,000 a year at a big company, then a smart hacker working very hard without any corporate bullshit to slow him down should be able to do work worth about $3 million a year.” “For example, one way to make a million dollars would be to work for the Post Office your whole life, and save every penny of your salary. Imagine the stress of working for the Post Office for fifty years. In a startup you compress all this stress into three or four years.” http://www.paulgraham.com/wealth.html
  • 5. #2: Startups Are Always 80+ Hour Weeks http://dilbert.com/strips/comic/2007-05-19/
  • 6. #3: At Least You’ll Always Love What You Do http://poorlydrawnlines.com/comic/startup-ideas/
  • 7. #4: The Culture/Environment is Always Better http://www.flickr.com/photos/whitehouse/8191317327/
  • 8. 3 Powerful Truths About Startup Jobs
  • 9. #1: Less Red Tape, Fewer Politics, More GSD
  • 10. #2: Your Career Can Leapfrog Intermediate Roles
  • 11. #3: The Impact of Your Efforts Will Be Far More Visible http://themetapicture.com/if-my-thoughts-were-visible/
  • 13. Structured vs. Unstructured At an established company, your At a startup, your tasks and work/role is likely to fit a relatively responsibilities will change regularly, and stable pattern progress will feel more like a scatterplot
  • 14. Big Team vs. Small Team http://37signals.com/svn/posts/995-if-youre-working-in-a-big-group-youre-fighting-human-nature
  • 15. Repeatable Model vs. Discoverable Model Startups find themselves with lots of false Established companies usually have a “eureka” moments, followed by periods of repeatable model for income/growth fast change to find a repeatable model.
  • 16. Risk vs. Reward Established companies are often Startups are perceived to have perceived to have less risk. This is tremendous risk, but startup true in some areas, e.g. benefits, founders and high-skill-demand higher comp, cash balance, etc, but employees (e.g. engineers, has some big holes, too, e.g. designers, marketers, product folks) obsolescence of skills, layoff risk, usually don’t have a difficult time negative associations, etc. finding new roles.
  • 17. 5 Tips for Earning a Startup Job
  • 18. #1: Research the Company, Product, & Market From the SEOmoz Facebook page and Rand’s personal blog
  • 19. CAVEAT: Be Careful About External Sources Whole Bunches of Wrong Info
  • 20. #2: Show That You Are Metrics Driven http://followerwonk.com http://gmailmeter.com
  • 21. How Obsessed With Metrics? VERY!!
  • 22. #3: Be A Culture Fit BEFORE You Ever Interview Even if you don’t know people there, you know people who know them! http://linkedin.com
  • 23. #4: Creative Resumes & Messages WORK http://www.behance.net/gallery/Facebook-New-Look-Concept/6504647
  • 24. #5:Turned Down? Do The Work Anyway*. * Only do this if you’re confident that the culture/personality fit was excellent. Otherwise, it gets creepy and weird. No one likes creepy and weird.
  • 25. Why Choose a Startup? (and tips for how to get in if you do) http://bit.ly/whychooseastartup Rand Fishkin | @randfish | moz.com/rand