1. Invest in Brazil Semminars - CeBIT 2012
Program Information

2. Invest in Brazil
Opportunities in the Brazilian
Smart Grid Sector
PrelIMInary PrOGraM
March 06th 2012
Location – Deutsch Messe
Hannover, DE
13h30 – 14h00 registration and Welcome
14h00 – 14h15 Welcome remarks
Apex-Brasil – Brazilian Trade and Investment Promotion Agency
Key note address
14h15 – 14h30 Opening Session: new Technologies and national
energy efficiency action Plan
Minister of Mines and Energy
14h30 – 15h00 The Brazilian regulatory environment to developing
energy efficiency and r&D in Brazil
Brazilian Electricity Regulatory Agency - ANEEL
15h00 – 16h00 How the implementation of Smart Grids can impact in
the energy efficiency in Brazil - Trends to the market
• Brazilian Agency for Industrial Development - ABDI
• Brazilian Electricity Regulatory Agency - ANEEL
• Ministry of Communications
16h00 – 16h15 Coffee Break

3. 16h15 – 17h15 Case Study in Brazil: Opportunities and Challenges
• Case # 1: CEMIG
• Case# 2: Eletrobrás
• Case# 3: ELO
17h15 – 17h45 economic Outlook and Financing lines
Brazilian Development Bank - BNDES
17h45 – 18h00 Investment location in Brazil: How can apex support
your company?
Apex-Brasil – Brazilian Trade and Investment
Promotion Agency
March 07th 2012
Location – Deutsch Messe
Hannover, DE
13h30 – 14h00 registration and Welcome reception
14h00 – 14h15 Welcome remarks
Apex-Brasil – Brazilian Trade and Investment Promotion Agency
Keynote address
14h15 – 14h45 Opening Session: “The cloud within the Brazilian
Broadband Plan”
Ministry of Communications
14h45 – 15h15 The Brazilian Government Strategy for The Cloud era
Ministry Science Technology & Innovation
15h15 – 15h45 The Brazilian ICT Market: Trends and Opportunities
Brazilian Association for Promoting the Software Export - Softex
15h45 – 16h15 The IBM Case for Brazil
IBM Brasil
16h15 – 16h30 Coffee Break

4. 16h30 – 17h00 Science & Technology: the Brazilian road map,
achievements and futures
Brazilian Agency for Industrial Development - ABDI
17h00 – 17h30 economic Outlook and Financing lines
Brazilian Development Bank - BNDES
17h30 – 17h45 Investment location in Brazil: How can apex Support
your Company?
Apex-Brasil – Brazilian Trade and Investment Promotion Agency
Invest in Brazil
The Brazilian Semiconductor
landscape
PrelIMInary PrOGraM
March 08th 2012
Location – Deutsch Messe
Hannover, DE
08h30 – 09h00 registration and Welcome reception
09h00 – 09h15 Welcome remarks
Apex-Brasil – Brazilian Trade and Investment Promotion Agency
Keynote address
09h15 – 09h45 Opening Session: “The Brazilian environment
for Semi conductors”
Ministry of Science, Technology & Innovation
09h45 – 10h15 Incentives and Benefits for the Semiconductor Sector
Ministry of Development, Trade and Industry

5. 10h15 – 10h45 The Brazil Semiconductor Technology Center
a Successful experience
Freescale
10h45 – 11h05 Success Case
Design House member of CI Brasil Project
11h05 – 11h20 Coffee Break
11h20 – 11h50 economic Outlook and Financing lines
Brazilian Development Bank - BNDES
12h20 – 12h35 Investment location in Brazil: How can apex support
your company?
Apex-Brasil – Brazilian Trade and Investment Promotion Agency

6. Invest in Brazil
Opportunities for Innovation in Brazil
(Tech Parks and r&D Centers)
PrelIMInary PrOGraM
March 09th 2012
Location – Deutsch Messe
Hannover, DE
08h30 – 09h00 registration and Welcome reception
09h00 – 09h15 Welcome remarks
Apex-Brasil – Brazilian Trade and Investment Promotion Agency
Keynote address
09h15 – 09h45 Opening Session: “Innovation within the Brazilian
Industrial Policy”
Ministry of Development, Trade and Industry
09h45 – 10h15 Innovation Support
The Brazilian Innovation Agency - FINEP
10h15 – 10h40 economic Outlook and Financing lines
Brazilian Development Bank - BNDES
10h40 – 11h30 Brazil as a Hot location for Global reverse Innovation
The Ge Case
• GE
• The IBM Brasil Lab
• IBM Brasil
11h30 – 11h45 Coffee Break

7. 11h45 – 12h15 Innovation within the Brazilian Industrial Policy (PBM)
Brazilian Agency for Industrial Development - ABDI
12h15 – 12h45 Tech Parks In Brazil - Status and Opportunities
Anprotec – Brazilian Association of Science Parks
and Business Incubators
12h45 – 13h00 Investment location in Brazil: How can apex support
your company?
Apex-Brasil – Brazilian Trade and Investment Promotion Agency