Coastal Empire Council 2012 Camp Card Sale

1. 2012
Camp Card Sale
Camp Cards
This is not your
Normal Sale!
Presented By
Richard Bensman
Council Camp Card Chair
&
Matt Spencer
Your 2012 Camp Card
Council Staff Advisor

2. 2012
Camp Card Sale
What’s New?

3. So What Are We Selling?
A great product with great discounts that are
unique to the
Coastal Empire Council Service Area!
Plus Many other sponsors not listed here! (Sponsors subject to change)
Value = hundreds of dollars per Camp Card

4. This Years Card

5. Camp Card
Sale For 2012!
• No More Broken Merchandise
• No Storing of Product
• No Financial Risk to Units
• Great 50% Unit Commission!
• Easy Sales – New Incentives this year!
• Camp Card Value over $500.00 per card!
• Most of the discount offers can be used
over and over.

6. The Camp Card
What is it and who can sell them?
• Discount Card for 21 Retailers in the Coastal Empire
Council.
• 15 coupons can be used multiple times
• Unless noted on Camp Card, Coupons not set to expire
until next March 31, 2013.
• Any BSA unit can sell the cards
– Cub Scouts
– Boy Scouts
– Ventures
– Explorers
– Most outside groups (with Council approval)

7. Commission Rates this Year
How Much?
$2.50 per card
50% of each Camp Card sold goes to the
unit & 50% comes back to the Council

8. REVIEW OF THE SALE

9. Why should the customer BUY!
• Boy in front of them is trying to achieve something
– Go to Scout Camp
– Go to Philmont/ Sea Base/Northern Tier High Adventure
Base
– Pay for Pack, Troop or Explorer supplies/activities
– Pay for the National Jamboree in 2013

10. How is my buying this card going to
help Council?
• Brand NEW Scout Camp just south of Sylvania, GA.
– Programs for Scouting youth in the area
– Programs for at risk youth
– Many facilities at camp still need to be funded
– We are building a Camp for generations, please help

11. Steps to Camp Card “SUCCESS”!
• Generate enthusiasm for the sale with parents, leaders, and Scouts.
• Set a unit sales goal. Think of what the unit or Scouts may need in
terms of equipment and program.
• Host a unit Kick-off event to hand out Sales Kits and create
excitement. Maintain excitement through weekly contact and
encouragement.

12. Why Buy – Win, Win, Win
• The Scout selling the card may get to go to camp,
may get supplies such as a tent, or may help his
Troop/Pack/Post/Crew support activities.
• The BSA/ Coastal Empire Council will get needed
funding to complete the new Camp
• The Customer receives discounts from 21 retailers
in the Coastal Empire Council who support
Scouting values that will in turn save the customer
hundreds of dollars. Value of card is over $500.00.

13. The Value of the Camp Card:
Item Cost to attend Cards to sell
Scout Handbook $10 4 cards
Uniform Hat $13 5 cards
Scout Pants $35 14cards
Scout Rain jacket $45 18 cards
Cub Day Camp $65 30cards
Cub Resident Camp $185 74 cards
Complete Scout Uniform $105 42 cards
Winter Camp $160 64 cards
Boy Scout Summer Camp $225 94 cards
Sea Base (average trip costs) $1,200 480 cards
Jamboree $1,300 520 cards
Philmont (average trip costs) $1,800 720 cards
Troop Trailer $5,000 2000 cards

14. How do you do it?
• Use a combination of proven sales techniques.
 Sell to family, friends, and neighbors.
 Parents sell to co-workers
 Show & Sell at local businesses with high traffic (call
businesses and get permission to sell before selling)
 One Day Blitz- Canvas local neighborhoods and
communities

15. Unsold Camp Cards
• Can We Return Unsold Cards and not be charged for them if we do so
by the end of the sale?
YES!
• Will we be penalized if we do not return lost, stolen, unsold or
misplaced cards?
YES!
You will be charged the $2.50 price for each unreturned card
Note: All prize selections will be final. All prize incentives will be delivered to your June
Roundtables or can be picked up at the Scout Service Center

16. The One Day Sale Blitz Tips
• Just what is the One Day Blitz? It is an organized
way to increase your Camp Card Sales while
making it go faster than ever before! And the kids
have fun!
• Here is why it works:
– The average boy will spend around three hours selling
during the entire sale time, even if the sale lasts for two
or three months.

17. The One Day Sale Blitz Tips
• With a One Day Blitz, the boys will spend about 4-6
hours selling, thus he will generate 2 to 3 times
more what he would usually do and they will have
fun spending time with their buddies.
• That means, that your unit can generate 2 to 3
times what they have done in the past! Think what
a Scout can sell if he does several Blitz Days?

18. The One Day Sale Blitz Tips
• Here is what you do
– Pick a Saturday during the sale that has the fewest
conflicts, and is as close to a high volume traffic area as
possible.
– Sell at locations that have a Discount Coupon on the
card. Get permission from the managers to sell outside
their store before you sell.
– Canvas familiar neighborhood and local communities to
generate higher sales
– Statistics show that approx. 80% of individuals who are
asked to buy will say yes if Scout is in uniform and
comes to their front door (results vary by community)

19. Example
• Troop 400 Richmond Hill results 2011
• January 8 2011
– 8 boys headed to Philmont stood outside Kroger
• 4 hours - 1pm until 5pm
• They sold cards and received donations of 1,319.00
• That was $41 per hour worked
• The rest of the cards roughly took until March to
Sell. We ended the sale making $1,083.98.

20. 2011 STATS
• Stats for 2012 are changing everyday
• Current as of 3/15/12

22. 2012
SALES CALENDAR

23. Camp Card
Money Turn-in Dates
District Early Bird Turn-in Final Turn-in
Liberty May 31 June 15
Tidelands May 31 June 15
Ogeechee May 31 June 15

24. 2012
INCENTIVES

25. Incentives
• Seller Incentives – Top selling Scout in each unit will receive a $5
Wal-Mart Gift Card. Each Scout Must sell a minimum of 25 cards
to qualify. Cards will not be awarded until the unit has
completely closed out their sale with the Scout office.
• “Top Salesman Club”– Top three selling Scouts Council wide will
be eligible for one of three prizes. Scouts Must sell a minimum of
50 cards to qualify. There will be three Council-wide winners. Unit
Must close out their sale before June 15th so prizes can be
awarded to the Scouts.
• Absolutely NO combining of sales with other Scouts allowed.
• Incentives will be awarded at the June Roundtables and or can be
picked up at the Scout Shop. If a unit turns in money late it will not be counted towards the
“Top Salesman Club”, and their unit’s incentives will be delayed along with cash prize winners.

26. Top Sales – Council Wide
• Top Salesman – Receives an “Apple 32 GIG iTouch”
• Second Place – Receives a “Kindle Fire”
• Third Place – Receives a $100 Gift Card from
Wal-Mart

27. Unit Incentives
Any unit that sells 250 cards or more will be
entered into a special $50 Coastal Empire
Council Scout Shop Gift Card drawing. There will
be 3 drawings council wide- one in each District
Your unit must have completely and successfully
closed out their sale by June 15 to be
eligible to win*.
*(This means all unsold cards must be turned into
the office and all monies need to be paid in full)

28. What’s next? March Unit
Kick-off & Training and Office Contacts
• Card order must be placed by March 15th or sooner by mail/e-mail or fax
• We will be calling or emailing you with reminders to participate in the
Camp Card Sale .
• Questions about the sale? Call your DE or Beverly Hill at the Council
Service Center – 912-927-7272
• All forms and materials can be found on the Scout Web page
@ www.bsasavannah.org
• Email-bevehill@bsamail.org. – Fax: 912-920-4030
• Tidelands District –DE-Gavin Albury 912-713-8026
• Ogeechee District- DE-Will Britt 912-687-1766
• Liberty District- DE-Micah Donaldson 912-414-7649
• Scoutreach- DE-Phillip Wright 912-713-9554
• Exploring- DE-Barbara Foley 912-308-7892
All Cards will be distributed at the March 15th Council-wide Camp Card Kick-off and Unit Sales Training

29. t
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Local District Volunteer
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Contact Information
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Council Card Chairmen-Rick Bensman, rbensman@cmscom.net
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Tidelands District Card Chairman- Warren Williams, warren@absc-savannah.com
a
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Ogeechee District Card Chairman-Tim Deloach, deloachxx@windstream.net
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Liberty District Card Chairman- Paulette Parker, paulettesellshomes@yahoo.com
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Exploring Division Card Chairman-Rhonda Bryant, rlbryant@chathamcounty.org
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Scoutreach Card Chairman- Eva Graham- 912-844-9155 (no email)
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30. FORMS
(see handouts)

31. Questions
and Answers