The Medical Tourism Association offers two certification programs to professionals working in the medical tourism industry. The Certified Medical Tourism Professional (CMTP) certification provides training on topics such as medical tourism facilitation, marketing, and the importance of patient experience. The Medical Tourism Marketing Professional certification focuses on developing skills in business to business marketing, healthcare consumer marketing, and online/social media marketing for medical tourism. Certification through the MTA demonstrates knowledge of the industry and can help professionals advance their careers through networking, marketing support, and continuing education opportunities provided by the association.

1. What’s the value of certification in the medical tourism industry?
Jean Rodriguez | Jean@medicaltourismassociation.com

2. Patients
Traveling
For Healthcare
Services
Domestically Internationally

3. --Research by SRI International
How Big is the Industry?

4. Wellness Tourist Spend 130% More Than Average Tourist

5. What certification programs does the
Medical Tourism Association offer?

6. Certified Medical Tourism Professional
Learn
Transparency
Continuing
Education
Network

7. Topics:
Introduction to Medical Tourism
Medical Tourism Facilitation
The importance of the patient experience
Integrating Medical Tourism into you business plan
Creating your marketing plan

8. Medical Tourism
Marketing Professional
The Medical Tourism Marketing Professional™ designation
allows you to develop the skills and practical knowledge to
develop and effectuate medical tourism marketing plans and
strategies.

9. Medical Tourism
Marketing Professional
Course Objectives:
• Build a strategic framework for the student to assess and
implement various medical tourism marketing methods and
strategies
• Allow the student to measure the effectiveness of marketing
initiatives and whether they achieve business objectives
• Learn from real life case studies
• Expand your knowledge base through course material and content.

10. Medical Tourism
Marketing Professional
Business to Business Marketing
Healthcare Consumer Marketing
Online Marketing and Social Media
Word to Mouth Marketing
Intro to Medical Tourism Marketing

11. Why is certification valuable in the industry?

12. Anyone Can Say They Are an Expert
Earning one of our
certifications shows
that you have the
knowledge and
commitment to
the industry

13. Promotions and Advancement…?

14. What MTA Certification Programs Will do for You
• Empower you through training in the industry
• Implement what works, and skip what doesn’t
• Provide valuable information and up dates on
industry trends to our members

15. Exclusive CMTP 2 years Membership Benefits
• Access qualified customer leads through MedicalTourism.com
• “Travel with the MTA” - invitation to conferences, workshops and familiarization trips related to
healthcare, travel and medical tourism at discounted or complimentary registration fees (see
2014 Travel Calendar; travel costs not included)
• Access MTA member platform to connect and network with industry leaders
• MTA Member logo use on website and marketing materials
• Member listing on MedicalTourism.com and MedicalTourismAssociation.com
• Company profile inclusion on MedicalTourism.com
• Brand opportunity via 1-page advertorial on digital version of MedicalTourismMagazine.com
• Visibility via MTA member blog posts
• Presentation to all members via customized introductory email
• Published interview in Medical Tourism Magazine Newsletter
• Published press releases in Medical Tourism Magazine Newsletter or blog post
• Develop Meet-Our-Members announcements

16. We care about your success!
We help promote you through all of our
distribution channels:
• www.medicaltourismassociation.com &
www.medicaltourism.com
• Webinars
• Newsletters
• Member interviews

17. • Group live training or via live webcast
• Keep employees up-to-date with the latest trends
• Certified members are accessible via online search functionality at
www.medicaltourismassociation.com
Group Live Training
Contact us for a customized proposal at 561-791-2000 ext 817

18. Working to Further Your Education with
Continuing Education
Your Designation Doesn’t Stop Here

19. Market yourself as a Certified Professional in
the Medical Tourism Industry
Brand yourself

20. Brand Yourself

21. LinkedIn Profile

22. Immediate Perception is Everything
• You get one chance
to make a first
impression
• How will they
remember you?

23. Platform to Gain Connections
to Succeed in Medical & Wellness Tourism Industry
7th World Medical Tourism & Global Healthcare Congress
Washington D.C
www.MedicalTourismCongress.com
Get certified at the conference or
Online through our education platform

24.  Up to 3,000 attendees
 100 countries
 Over100 expert speakers
 Thousands of one-on-one networking meetings
 Hosted VIP Buyers of Healthcare Program
 Certification Workshops
 Executive Summits
 Ministerial Summit
 Medical Director Summit
 Global Medical Network Directors Summit
 Medical Tourism Research Summit
 Industry Forums
 Facilitator Forum
 Hospitals in Emerging Regions
 Latin American Hospitals
 Emerging Trends in Europe
EVENT HIGHLIGHTS

25. Thank you for joining!
Please feel free to contact me at Jean@medicaltourismassociation.com or by
phone at 561-791-2000 ext: 817 to learn more about our certification programs
and special offers.