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LayZee Bean Bags
Setting Up a Business?

Renzil D’cruz
http://RenzilDe.com
http://about.me/renzilde
http://linkedin.com/in/renzilde
Index
• Introduction information about Bean Bags
• General Company Description: LazzyBean
Bags
• Products and Services
• Productions and Manufacturing Process
• Operations Plan
• Utilizing Human Resource
• Marketing strategies and Sales Plan
• Financial Plan

• SWOT Analysis
Introduction information about Bean Bags
• What is Bean bag?
• Who uses it?
• Why to use it?
• Where to use it?
• How to use it?

Renzil D’cruz
http://RenzilDe.com
http://about.me/renzilde
http://linkedin.com/in/renzilde
About Lazzy Bean
• Mission : To provide the Comfort to
ordinary folk and chance to buy the
same thing as rich people.
• A LayZeeBeanBags dedicated to
showing products designed,
developed, manufactured and
marketed at LayZeeBags.com.
• So if you're looking for a high quality,
hand made, well designed and fun
bean bag then look no further than
LayZeeBags.com
Products and Services
I. Materials/Cloths
/Leather Used:
• Velvet
• Leather
• Cotton twill

• Denim
• Suede
• Nylon
• Vinyl
•

II. Filling Material

III. Support(Additional)

• Polystyrene pellets

• Sponge Back

• PVC pellets
• Thermocol balls (Confities)

• Settle back

• Foam/Wool

• Bottom sand

• Water Slabs

• Handles and Support

• Sponge

• Sit backs and covers
Services
Custom Design
• Based on color
• Based on style
• Based on type
• Based on design
• Based on other features
Main Types
Sacks:
•

3.5 ft: One child or one small teenager

•

5 ft: One adult or two children

•

6 ft: OUR MOST POPULAR PRODUCT - One adult , two adults sitting
closely, one adult and two small children

•

7 ft: Two adults or three small children

•

8 ft: Four adults or whole family…this product is MASSIVE!

•

Huge Pillow

•

One adult or two small children

•

Comfy Pad

•

Two adults or two children

•

** Pets also love the Comfy Sacks so don't leave them out!

Loungers:
• 5 ft: One child lying down,
two children or one adult
• 6 ft: STAFF FAVORITE - One
adult lying down, two adults
sitting comfortably side by
side, two adults and a child,
three children
• 7.5ft: two adults lying down,
three adults sitting side by
side, four children sitting side
by side.
Various Sizes and Pattern
Attractive Color and Attractive Design
Customizable and Adjustable
Services
• bean bag fillings are mostly comprised of
polystyrene pellets or PVC pellets.
Customized Style and Design
Embroidery bean bags and other styles
General Preference
Size Sack

Dimensions*

Weight

3.5 ft Sack

3.5ft x 3.5ft x 2.5ft

7Kg

5 ft Sack

5ft x 5ft x 2.5ft

10Kg

6 ft Sack

6ft x 6ft x 3ft

12Kg

7 ft Sack

7ft x 7ft x 3ft

15Kg

8 ft Sack

8ft x 8ft x 3ft

18Kg

5 ft Lounger

5ft x 3ft x 3ft

7.5Kg

6 ft Lounger

6ft x 3.5ft x 3.5ft

10Kg

7.5 ft Lounger

7.5ft x 3.5ft x 3.5ft

15Kg

3 in 1 Sack (Comfy Pad)

6ft x 6 ft x 1ft

12Kg

Pillow Sack

4.5ft x 5.5ft x 1ft

9Kg
Website
Web Presence

Renzil D’cruz
http://RenzilDe.com
http://about.me/renzilde
http://linkedin.com/in/renzilde
Operations :Supply Chain Manangement
Making a Bean Bag:Process
• Fabric Relaxing
• Spreading, Form Layout, and
Cutting

• Embroidery and Screen Printing
and designing
• Sewing

• Spot Cleaning and Laundry
• Filling and Testing
• Packaging and Shipping

Renzil D’cruz
http://RenzilDe.com
http://about.me/renzilde
http://linkedin.com/in/renzilde
Human Resource
• Requirement (Need?)
• Recruitment
• Training
• Retention and Motivation
• Education and Provision
• Additional Skills
Renzil D’cruz
http://RenzilDe.com
http://about.me/renzilde
http://linkedin.com/in/renzilde
Salaries Roughly (Per Month)
• Marketing/Sales/Finance Executive : Rs.10,000 to Rs.15,000
• Labour(Cutting/ sewing/Other) : Rs.3,500 to Rs.10,000
• Delivery and cleaner : Rs.5,000 to Rs.10,000
Production Cost: (Bean bag beds qt.10000 approx)
• Schedule of Cost of Goods Manufactured Direct Materials:

• Supplies

• Beginning raw materials inventory

• Depreciation, factory

Rs.2 lakh

• Add: Purchases of raw materials

• Property taxes, factory
Rs.10000/-

• Raw materials available for use

• Less: Ending raw materials inventory

• Total overhead costs
Rs.1,50,000/-

• Raw materials used in production
•

Direct Labour

Rs. 1 lakh

• Add: Beginning work in process

• Manufacturing overhead:
• Indirect labour
• Machine rental

• Utilities factory

• Total manufacturing cost

Rs.50000/Rs.1 lakh

Rs.75000/-

•
• Less: Ending work-in-process
• Cost of goods manufactured
Rs. 6.85 lacs.
Product Cost:
• Type Price (In ₹)
• Small chair

800-1500

• Extra large chair

1500 & above

• High quality leather 5000 & above
• Comfortable sofa

4000 & above
SWOT Analysis
• Strengths:

• Opportunity:

• Unique Product

• Customization

• Line Extension

• Color and shapes variation

• Online Presence

• Bed extension

• Comparative Less Pricing

• Threats:

• Weakness:

• Strong Competitor

• Low Finance

• International Competition

• Competitive Pricing

• Fancy Furniture in market

• Not suitable for long use

Renzil D’cruz
http://RenzilDe.com
http://about.me/renzilde
http://linkedin.com/in/renzilde
Thank You.
• Questions ???

• Comments #@$%
• Concerns !!!
facebook.com/renzilde
twitter.com/renzilde
linkedin.com/in/renzilde

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Starting a Bean Bag Business

  • 1. LayZee Bean Bags Setting Up a Business? Renzil D’cruz http://RenzilDe.com http://about.me/renzilde http://linkedin.com/in/renzilde
  • 2. Index • Introduction information about Bean Bags • General Company Description: LazzyBean Bags • Products and Services • Productions and Manufacturing Process • Operations Plan • Utilizing Human Resource • Marketing strategies and Sales Plan • Financial Plan • SWOT Analysis
  • 3. Introduction information about Bean Bags • What is Bean bag? • Who uses it? • Why to use it? • Where to use it? • How to use it? Renzil D’cruz http://RenzilDe.com http://about.me/renzilde http://linkedin.com/in/renzilde
  • 4. About Lazzy Bean • Mission : To provide the Comfort to ordinary folk and chance to buy the same thing as rich people. • A LayZeeBeanBags dedicated to showing products designed, developed, manufactured and marketed at LayZeeBags.com. • So if you're looking for a high quality, hand made, well designed and fun bean bag then look no further than LayZeeBags.com
  • 5. Products and Services I. Materials/Cloths /Leather Used: • Velvet • Leather • Cotton twill • Denim • Suede • Nylon • Vinyl • II. Filling Material III. Support(Additional) • Polystyrene pellets • Sponge Back • PVC pellets • Thermocol balls (Confities) • Settle back • Foam/Wool • Bottom sand • Water Slabs • Handles and Support • Sponge • Sit backs and covers
  • 6. Services Custom Design • Based on color • Based on style • Based on type • Based on design • Based on other features
  • 7. Main Types Sacks: • 3.5 ft: One child or one small teenager • 5 ft: One adult or two children • 6 ft: OUR MOST POPULAR PRODUCT - One adult , two adults sitting closely, one adult and two small children • 7 ft: Two adults or three small children • 8 ft: Four adults or whole family…this product is MASSIVE! • Huge Pillow • One adult or two small children • Comfy Pad • Two adults or two children • ** Pets also love the Comfy Sacks so don't leave them out! Loungers: • 5 ft: One child lying down, two children or one adult • 6 ft: STAFF FAVORITE - One adult lying down, two adults sitting comfortably side by side, two adults and a child, three children • 7.5ft: two adults lying down, three adults sitting side by side, four children sitting side by side.
  • 9. Attractive Color and Attractive Design
  • 11. Services • bean bag fillings are mostly comprised of polystyrene pellets or PVC pellets.
  • 13. Embroidery bean bags and other styles
  • 14. General Preference Size Sack Dimensions* Weight 3.5 ft Sack 3.5ft x 3.5ft x 2.5ft 7Kg 5 ft Sack 5ft x 5ft x 2.5ft 10Kg 6 ft Sack 6ft x 6ft x 3ft 12Kg 7 ft Sack 7ft x 7ft x 3ft 15Kg 8 ft Sack 8ft x 8ft x 3ft 18Kg 5 ft Lounger 5ft x 3ft x 3ft 7.5Kg 6 ft Lounger 6ft x 3.5ft x 3.5ft 10Kg 7.5 ft Lounger 7.5ft x 3.5ft x 3.5ft 15Kg 3 in 1 Sack (Comfy Pad) 6ft x 6 ft x 1ft 12Kg Pillow Sack 4.5ft x 5.5ft x 1ft 9Kg
  • 18. Making a Bean Bag:Process • Fabric Relaxing • Spreading, Form Layout, and Cutting • Embroidery and Screen Printing and designing • Sewing • Spot Cleaning and Laundry • Filling and Testing • Packaging and Shipping Renzil D’cruz http://RenzilDe.com http://about.me/renzilde http://linkedin.com/in/renzilde
  • 19. Human Resource • Requirement (Need?) • Recruitment • Training • Retention and Motivation • Education and Provision • Additional Skills Renzil D’cruz http://RenzilDe.com http://about.me/renzilde http://linkedin.com/in/renzilde
  • 20. Salaries Roughly (Per Month) • Marketing/Sales/Finance Executive : Rs.10,000 to Rs.15,000 • Labour(Cutting/ sewing/Other) : Rs.3,500 to Rs.10,000 • Delivery and cleaner : Rs.5,000 to Rs.10,000
  • 21. Production Cost: (Bean bag beds qt.10000 approx) • Schedule of Cost of Goods Manufactured Direct Materials: • Supplies • Beginning raw materials inventory • Depreciation, factory Rs.2 lakh • Add: Purchases of raw materials • Property taxes, factory Rs.10000/- • Raw materials available for use • Less: Ending raw materials inventory • Total overhead costs Rs.1,50,000/- • Raw materials used in production • Direct Labour Rs. 1 lakh • Add: Beginning work in process • Manufacturing overhead: • Indirect labour • Machine rental • Utilities factory • Total manufacturing cost Rs.50000/Rs.1 lakh Rs.75000/- • • Less: Ending work-in-process • Cost of goods manufactured Rs. 6.85 lacs.
  • 22. Product Cost: • Type Price (In ₹) • Small chair 800-1500 • Extra large chair 1500 & above • High quality leather 5000 & above • Comfortable sofa 4000 & above
  • 23. SWOT Analysis • Strengths: • Opportunity: • Unique Product • Customization • Line Extension • Color and shapes variation • Online Presence • Bed extension • Comparative Less Pricing • Threats: • Weakness: • Strong Competitor • Low Finance • International Competition • Competitive Pricing • Fancy Furniture in market • Not suitable for long use Renzil D’cruz http://RenzilDe.com http://about.me/renzilde http://linkedin.com/in/renzilde
  • 24. Thank You. • Questions ??? • Comments #@$% • Concerns !!! facebook.com/renzilde twitter.com/renzilde linkedin.com/in/renzilde