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Welcome

                 My name is

      Reuben Rail
          and I’ll be your tour guide.


      Innovator / Marketer / Idea Igniter



            www.reubenrail.com
Snapshot
Name: Reuben Rail

Speaks: English, rusty Spanish

Personal Statement:

“I help people awaken possibilities, enhance
capacities, and act on what matters.”
From: Arcata, Humboldt County
aka “The Lost Coast”




We have really big trees
(Redwoods), craft beer, and the
people are “creative” or “weird”
depending on who you ask.
I went to Humboldt State University for Psychology .
First a BA, and then MA in Counseling Psychology (all but thesis).




2006
During my MA program I got to provide therapy services to a variety
    of people. I learned a lot about uncovering people’s stories,
     empathy, and seeing the world from others’ perspectives.
I then came to San Diego after
spending the summer in Mexico.
*South Oaxaca is the best.
Reuben Rail - Visual Resume
In Carlsbad I worked at a coaching company
                               helping small businesses and professionals
                             experience annual profit gains from 50-200%.




   I also went back to
school, and got my MBA
  at National University.




   2009
Since then I have worked with San Diego small
   businesses, professionals and non-profits in two areas:




Innovation                                      Marketing




   Check out the next few pages for some specific examples.
Ideation Sessions
Brand Identity + Story
  *Creation and Rebranding
Business Model Design
Strategic Marketing




Word of Mouth Rules.       Lead with Value.




                          Design the Experience.
Plus, I’ve kept my skills up to date.

•Blogging for Business                •Email Marketing

•SEO – Getting Found                  •PR for Inbound Marketing

•Facebook + LinkedIn                  •Twitter for Business

•Viral Marketing                      •Marketing Analytics

•Landing Pages                        •Video + Content Creation

•Lead Nurturing                       •Big Business + Social Media
And people have said some things along the way.

         “We were having a hard time defining the customer, and how we were going to
         go about approaching them.
         The models and insight Reuben brought to Student Empowered Education has
         clarified for me the directions I should move, and how I should go about doing it
         at both the strategic and tactical level.
         He sees connections and processes that we would never have picked up on. Our
         discussions together have proven extremely valuable in discovering directions,
         concepts, and models that we would have missed otherwise. If you want to know
         more I’d be happy to talk to you personally.”

         Dr. Scott Kunkel, PhD
         President, Student Empowered Education



         “If you’re in a place where you need to take your ideas and make them
         concrete there is nobody better.
         Reuben has an intuitive and genuine ability to come beside somebody, ask the
         right questions, and have them tell him their story, and more often than naught
         he tells it back to you in a way that expresses what you were trying to say all
         along in a more clear and concise manner.
         Working with him we created a concrete foundation to create consistency and
         confidence in my business, and a system and brand identity that feels
         authentically me.

         Matt Davis
         Founder, Third Strategy

                                             They were nice to hear.
If you’re interested in working together it’s easy to connect.



 Site:
www.reubenrail.com


Twitter:
@reubenrail


LinkedIn:                            Thank You!
www.linkedin.com/in/reubenrail
That’s all for the show. Good night, and good luck.

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Reuben Rail - Visual Resume

  • 1. Welcome My name is Reuben Rail and I’ll be your tour guide. Innovator / Marketer / Idea Igniter www.reubenrail.com
  • 2. Snapshot Name: Reuben Rail Speaks: English, rusty Spanish Personal Statement: “I help people awaken possibilities, enhance capacities, and act on what matters.”
  • 3. From: Arcata, Humboldt County aka “The Lost Coast” We have really big trees (Redwoods), craft beer, and the people are “creative” or “weird” depending on who you ask.
  • 4. I went to Humboldt State University for Psychology . First a BA, and then MA in Counseling Psychology (all but thesis). 2006
  • 5. During my MA program I got to provide therapy services to a variety of people. I learned a lot about uncovering people’s stories, empathy, and seeing the world from others’ perspectives.
  • 6. I then came to San Diego after spending the summer in Mexico. *South Oaxaca is the best.
  • 8. In Carlsbad I worked at a coaching company helping small businesses and professionals experience annual profit gains from 50-200%. I also went back to school, and got my MBA at National University. 2009
  • 9. Since then I have worked with San Diego small businesses, professionals and non-profits in two areas: Innovation Marketing Check out the next few pages for some specific examples.
  • 11. Brand Identity + Story *Creation and Rebranding
  • 13. Strategic Marketing Word of Mouth Rules. Lead with Value. Design the Experience.
  • 14. Plus, I’ve kept my skills up to date. •Blogging for Business •Email Marketing •SEO – Getting Found •PR for Inbound Marketing •Facebook + LinkedIn •Twitter for Business •Viral Marketing •Marketing Analytics •Landing Pages •Video + Content Creation •Lead Nurturing •Big Business + Social Media
  • 15. And people have said some things along the way. “We were having a hard time defining the customer, and how we were going to go about approaching them. The models and insight Reuben brought to Student Empowered Education has clarified for me the directions I should move, and how I should go about doing it at both the strategic and tactical level. He sees connections and processes that we would never have picked up on. Our discussions together have proven extremely valuable in discovering directions, concepts, and models that we would have missed otherwise. If you want to know more I’d be happy to talk to you personally.” Dr. Scott Kunkel, PhD President, Student Empowered Education “If you’re in a place where you need to take your ideas and make them concrete there is nobody better. Reuben has an intuitive and genuine ability to come beside somebody, ask the right questions, and have them tell him their story, and more often than naught he tells it back to you in a way that expresses what you were trying to say all along in a more clear and concise manner. Working with him we created a concrete foundation to create consistency and confidence in my business, and a system and brand identity that feels authentically me. Matt Davis Founder, Third Strategy They were nice to hear.
  • 16. If you’re interested in working together it’s easy to connect. Site: www.reubenrail.com Twitter: @reubenrail LinkedIn: Thank You! www.linkedin.com/in/reubenrail
  • 17. That’s all for the show. Good night, and good luck.