Presentation from La Red Innova. Focusing on a New News Ecosystem with a case study on how Al Jazeera covered the Egyptian Revolution using Social Media. (A video should play after the #jan25 slide, you can watch it here: http://www.youtube.com/watch?v=ThvBJMzmSZI)

1. Riyaad Minty ( riyaadm.com) Head of Social Media, Al Jazeera @riy on twitter gtalk: [email_address]

2. Al Jazeera Network 1. Al Jazeera Arabic 2. Al Jazeera English 3. Al Jazeera Turk 4. Al Jazeera Balkans 5. Al Jazeera Kiswahili 6. Al Jazeera Mubashr (Mubashr Misr) 7. Al Jazeera Documentary 8. Al Jazeera Sports 9. Al Jazeera Training Center 10. Al Jazeera Research Center 11. Al Jazeera …… Flickr: Mohamed Nanabhay

3. How do we begin to deal with this?

4. Relevance

5. People Trust People Flickr: Thomas Hawk Trust

6. New(s) Ecosystem

7. A Virtuous Circle Participatory Culture

8. Arab Uprisings Case Study

10. # sidibouzid

11. # Tunisia

12. The Revolution was televised…. …You were just watching the wrong channel

14. # jan25

15. Revolution Sound Track (YouTube) http://bit.ly/faAGfK

16. Peoples Revolution

17. Views from the ground …

18. Making Sense of it All … ( information – noise ) + context = accurate reporting

21. It ’s not only about taking - sometimes you have to give a little... @mohamed

22. “ Micro Reporting”

23. Live Blog

24. Promoted Tweets

25. Driving the conversation...

26. http://aje.me/ajelive Most tweeted link

27. Live Streaming…

28. Going to our audience

29. Facebook Livestream

30. YouTube Livestream

31. Driving traffic….

32. Listening to our audience…

33. Building a community….

34. Building Trust & Credibility

35. # demandAlJazeera

36. Call to Action

37. Grass Roots Involvement….

38. Becoming the news….

39. but ...

42. even if its only 140 characters at a time.

43. Questions? Riyaad Minty ( riyaadm.com) Head of Social Media, Al Jazeera @riy on twitter gtalk: [email_address]