The document discusses how the internet has changed journalism and the consumption of news. It notes that ordinary people can now participate as citizen journalists by uploading photos and videos from events. Major news sites now get much of their web traffic from aggregating and linking to external blogs and websites. While newspapers are declining in circulation, many have seen increases in their online readership as people access news through various digital platforms. The future of journalism lies in a more conversational model where readers engage in two-way interactions with both professional and citizen journalists online.

1. Journalism and the Internet MAC129 robert.jewitt@sunderland.ac.uk

20. The newspaper industry: business trends in the last 2 decades

21. Newspaper trends

32. National newspaper website traffic October 2007 Source: Audit Bureau of Circulations

33. National newspaper website traffic September 2008 Source: Audit Bureau of Circulations