The document provides signs that indicate someone should not be doing social media, including having no social skills or sense of humor, being closed off, only using social media to sell things, needing to be in control, viewing social media as just numbers, being dismissive of others, thinking Twitter is a complete strategy, lacking a social culture, and not being passionate about social media.

1. Signs You Shouldn't Be Doing Social Media (seriously) Robin Smail (aka Robin2go) Disruptive Technologist, ETS Rich Anderson, flickr

2. You have no social skills. (and don't want to fake them) slacker13 , flickr

3. You have no sense of humor. (and can't handle criticism) Funchys , flickr Funchye, flickr

4. You think they'll come if you build it. ConanTheLibrarian , flickr

5. Openness is a problem for you. LaValle PDX , flickr

6. You're only there to sell. Ben Beiske , flickr

7. You need to be in control. See-ming Lee , flickr

8. You view social media as a numbers game. the waving cat , flickr

9. You're inclined to be dismissive of others. (or worse, insulting) bill barber (back later this month) , flickr

10. You think Twitter is a social media strategy. jphilipg , flickr

11. You don't have a 'social' culture. BarelyFitz , flickr

12. You don't have the passion.

13. Find Robin2go everywhere. Education Technology Services 210 Rider Building The Pennsylvania State University University Park, PA 16802 Robin Bradford Smail Disruptive Technologist http://tr.im/robin2go