The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
Tips for running an effective and safe seo calgary strategy
1. Google Panda and Penguin are two of the more notorious terms that rocked the SEO world recently and SEO experts and web designers no longer view search engine optimization the same way. What are the best SEO Calgary strategies that you can implement and ensure that your website doesn’t fall in search rankings in the future? Here are 4 tips that you must stick to.
1. Write and Post High Quality, Unique Content
Content is at the core of SEO and your goal should be to create content that can help you establish yourself as an expert in your field. Google wants you to deliver to the needs of its searchers. In simple terms, your website should provide only relevant, fresh and original content that brings value to your target audience. Traditionally, SEO companies used to target audience for poor quality and irrelevant content. Such grey hat techniques were responsible for delivering very poor results on search engines.
You should avoid any type of “manipulation” in SEO and focus solely on creating high quality and relevant content on your website, blogs and other sites. Make sure that every time your audience reads your content they get something of value in return.
2. Promote your Business on Social Media
Google cannot ignore social media and you too shouldn’t. Promote your business in every possible way on social sites like Facebook, Twitter, Pinterest, and LinkedIn, stumbleupon, reddit etc. Share all your important content and latest news, products with the detail description if you have the product base website, you can also post offers, best deals on social sites it will really help you to hold visitor’s attention and force customer to act on this. People will like, share and comment on your posts and search engines will notice those social signals. More and more SEO services are including social media optimization as a part of search engine optimization. Because now a days google is not only considering the on page and off page factors because social signal is also one of the important factors that will give you more benefit so the SEO trend has changed now people are moving forward with the latest trend and try to do everything that Google suggest
3. Research your Competition
Research which keywords your competitors are targeting. This should typically be done by your SEO Calgary service. You should choose and focus on keywords which are rarely used. Also learn about the SEO strategies being used by them and the kind and quality of content they have developed. How often the content is published? The topics they are covering and the kind of
2. users who respond to them through comments. Also check the meta data and title tags on their websites. All this information can help you create your more effective SEO strategies.
4. Create and Implement Mobile SEO Strategy
Ask your SEO Calgary service to create and implement a mobile SEO strategy for your business. Some of the key aspects of this plan include the following: Use proper redirects so that your users land your mobile site and not any incorrect/irrelevant page Implement responsive design Address the problem of slow page load for mobile Eliminate all irrelevant cross linking Maximize the visibility of your mobile content
These are some of the most important SEO Calgary strategies that can help you improve your search engine rankings and protect you from future downgrades by Google updates.