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• American Red Cross study:
• Public use of Social Media
  related to Emergency
  Responders.
    Survey representatives of American Pop.
    Volunteered for the online survey
    Over 18 y/o
• NEJM 8/2011
 – Harnessing social media could help
   emergencies to be handled in a quicker,
   more coordinated, effective way.
 – The technology allowed officials to
   "push" information to the public while at
   the same time "pulling" in valuable data
   from bystanders.
Immediate

Decentralized

 Ubiquitous

Multiformat
Detect Emergencies and Calls for Help

Rapid, Coordinated Response

Maintain Situational Awareness

Provide Directions and Information

Organize and Aid in Recovery
DETECTION
RESPONSE
INFORMATICS
BROADCAST
RECOVERY
D Block Allocation
Popularity
Influence
Engagement
Trust
TERA

  Medic Mobile

  Ushahidi

  Frontline SMS

OpenMRS
Strengths               Weaknesses
• Popularity            • Stakeholder Buy-In
• Public, Private and   • Change Resistance
  Government Support    • Logistics
• Rapidly evolving      • Few Standards
  Technology            • Local S/M Access &
• D Block                 Use
                        • Over-sharing Dangers
                        • Records Retention

Opportunities           Threats
• Public Interest       • Authenticity
• “Where they Live”     • Veracity
• $7b: First Net        • Privacy
• Infrastructure        • Ownership
  already in place.     • Infrastructure Failure
                        • Technology Failure
Leveraging Tech. for Emergency Services
          (P486) Pilot Program
Social Media in Emergency Management
        (IS-042) Online Program
Detection
  • NG 911
  • 911 Apps
  • VOST

Response
  • Vol Coordination
  • Incident Specific Recruitment
  • Situational Awareness

Informatics
  • Reference Apps
  • ICE Apps
  • Mapping
  • CommunitySourcing

Broadcast
  • IPAWS
  • Google Alerts

Recovery
  • Blog
  • #RUOK
  • CommunitySourcing
Blog
Practice Accounts
Official Accounts
Secondary Accounts
Questions, comments, feedback and to find
additional resources on this and other topics:

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Field Use of Social / Mobile Technology: Examples and Ideas for Emergency Service Delivery

  • 1.
  • 2.
  • 3.
  • 4. • American Red Cross study: • Public use of Social Media related to Emergency Responders.  Survey representatives of American Pop.  Volunteered for the online survey  Over 18 y/o
  • 5. • NEJM 8/2011 – Harnessing social media could help emergencies to be handled in a quicker, more coordinated, effective way. – The technology allowed officials to "push" information to the public while at the same time "pulling" in valuable data from bystanders.
  • 7. Detect Emergencies and Calls for Help Rapid, Coordinated Response Maintain Situational Awareness Provide Directions and Information Organize and Aid in Recovery
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 29.
  • 30.
  • 31.
  • 32.
  • 33.
  • 34.
  • 35.
  • 36.
  • 37.
  • 38.
  • 39.
  • 40.
  • 41.
  • 42.
  • 43.
  • 44.
  • 45.
  • 47.
  • 48. TERA Medic Mobile Ushahidi Frontline SMS OpenMRS
  • 49.
  • 50.
  • 51.
  • 52.
  • 53.
  • 54. Strengths Weaknesses • Popularity • Stakeholder Buy-In • Public, Private and • Change Resistance Government Support • Logistics • Rapidly evolving • Few Standards Technology • Local S/M Access & • D Block Use • Over-sharing Dangers • Records Retention Opportunities Threats • Public Interest • Authenticity • “Where they Live” • Veracity • $7b: First Net • Privacy • Infrastructure • Ownership already in place. • Infrastructure Failure • Technology Failure
  • 55. Leveraging Tech. for Emergency Services (P486) Pilot Program Social Media in Emergency Management (IS-042) Online Program
  • 56. Detection • NG 911 • 911 Apps • VOST Response • Vol Coordination • Incident Specific Recruitment • Situational Awareness Informatics • Reference Apps • ICE Apps • Mapping • CommunitySourcing Broadcast • IPAWS • Google Alerts Recovery • Blog • #RUOK • CommunitySourcing
  • 57.
  • 58.
  • 60.
  • 61.
  • 62.
  • 63.
  • 64. Questions, comments, feedback and to find additional resources on this and other topics:

Notas del editor

  1. USE FOR NEWS
  2. USE FOR NEWS
  3. Clarify analytics to observe your SM ROI
  4. 2009 Atlanta city councilman Kwanza Hall He’s not positive what got the ambulance to the scene, but Atlanta councilman Kwanza Hall’s use of his Twitter on his Blackberry played a roll in despatching emergency services to a woman in need.“Need a paramedic on corner of John Wesley Dobbs and Jackson st. Woman on the ground unconscious. PlsReTweet,” Hall tweeted, eschewing the use of his cell phone as, well, a phone, to call 911 since his battery was low and he didn’t want to lose contact if it died while he was trying to save a life.Several of Hall’s followers called 911. Hall told CNN the ambulances arrived in 11 minutes, but he isn’t sure whether it was a call from another bystander, one of his followers or even possibly the EMS’s monitoring of social media which got the job done.
  5. May 2007, LAFD Social Media Officer saw people tweeting about flames in an area way ahead of firefighters and contacted them
  6. Griffin Park Wildfires
  7. Trendsmap.comAnimated Matrix?
  8. The survey revealed that currently four out of five respondents use various social media platforms to assist in investigations and found agencies serving smaller populations and with fewer sworn personnel (<50) use social media more, while state agencies tend to use it less (71%) than local (82%) and federal (81%) agencies. 
The research also found that identifying people and locations; discovering criminal activity and locations; and gathering evidence are the top activities, while Facebook and YouTube are the most widely used platforms.  7/19/12
  9. LIKE HAM RADIO OPERATORS
  10. Griffin Park Wildfires
  11. Simple Twitter ScanGeo-located keyword search
  12. Simple Twitter ScanGeo-located keyword search
  13. Simple Twitter ScanGeo-located keyword search
  14. Incident Specific Recruitment
  15. An app that houses all the 12,000 first-aiders in Singapore. Once pressed by someone in distress, it sends out an SOS to all the first-aiders within a 2KM radius. After a first-aider accepts the mission, the app also maps out the shortest route to the First Aid seeker. The app also features a function that allows a First Aid seeker to call an ambulance. And in the event that there are no first-aiders in the vicinity it maps out the nearest hospitals. It also allows new first-aiders to register as a first-aider by entering the necessary details.
  16. Simple Twitter ScanGeo-located keyword search
  17. FIRST Bomb Threat AppFEMA AppsWeather Apps
  18. FIRST Bomb Threat AppFEMA AppsWeather Apps
  19. FIRST Bomb Threat AppFEMA AppsWeather Apps
  20. FIRST Bomb Threat AppFEMA AppsWeather Apps
  21. FIRST Bomb Threat AppFEMA AppsWeather Apps
  22. Predicting not only calls, but employee health sand safety measures
  23. Animated graph?
  24. Griffin Park Wildfires
  25. Aurora Colorado PD went from having 300 twitter followers to over 11,000 in 24 hours
  26. Griffin Park Wildfires
  27. Replace Graphics?Include Globe?Animate?
  28. FIRST Bomb Threat AppFEMA AppsWeather Apps
  29. FIRST Bomb Threat AppFEMA AppsWeather Apps
  30. FIRST Bomb Threat AppFEMA AppsWeather Apps
  31. Kate Starbird developed Twitter Syntax to facilitate Data Analysis
  32. Kate Starbird developed Twitter Syntax to facilitate Data Analysis
  33. FIRST Bomb Threat AppFEMA AppsWeather Apps
  34. Griffin Park Wildfires
  35. FIRST Bomb Threat AppFEMA AppsWeather Apps
  36. Leveraging Technology for the Emergency Services (P486)
  37. DetectionNG 911ResponseVol CoordinationIncident Specific RecruitmentVOSTInformaticsReference AppsICE AppsMappingCommunitySourcingBroadcastIPAWSGoogle AlertsRecoveryBlog#RUOKCommunitySourcing
  38. Griffin Park Wildfires
  39. BlogRSSPractice AccountsFacebook, TwitterMonitorPostInteractOfficial AccountsFacebook, TwitterMonitorPostInteractSecondary AccountsYouTube, Google+, flickrFeed Specific Accounts
  40. Griffin Park Wildfires
  41. Griffin Park Wildfires
  42. Griffin Park Wildfires