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40 ideas & tips
for facebook
product pages


fabio annovazzi (fabio.annovazzi@gmail.com)   1
design a nice page (with 600x200 pixel photo)2
post interesting & original comments   3
tell your story 4
use the page as a “viral” corporate blog   5
link the page to your “suggest ideas” blog   6
connect the page to your corporate newsroom7
pull your news-feed into facebook   8
offer your fans something special
                                    9
use a nice call-to-action to recruit fans   10
ask fans to invite their
friends to become fans 11
your info: short (or at least interesting)
                                         12
link to your twitter and youtube channels   13
push your twitter & youtube
     channels into facebook 14
use an events page15
promote charity events   16
promote your events also using wall posts   17
re-post to remind18
use applications & tie them into your e-shop 19
let customers buy from inside facebook   20
offer contests, coupons and sweepstakes   21
engage your fans with a poll page…   22
…or with a poll application   23
create fun applications on facebook
                                      24
send fans to play on your website, and publish
the output back into facebook




                                             25
ask fans to create your next product
                                       26
ask fans to take a picture “with” your product27
produce a “personalised trailer” using data
and pictures pulled from facebook             28
show the buzz in the press…   29
…by date of publication and by media…   30
…and let fans click & buy “that” product   31
create events on ebay   32
show your videos   33
let fans upload their own (short) videos   34
show your pictures   35
let fans publish their pictures   36
feed your facebook page
with your flickr photostream 37
show links to web articles about your brand   38
ask customers what they would like…   39
…and what they don’t like   40
allow fans to update their status while
watching your event live                  41

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40 ideas and tips for facebook product pages