Presentation Used at the Region 2 Idaho Library Association Conference, May 8, 2009

1. Results YouTube Studies Overview of Project Theory Implications Perceptions of a Profession: YouTube Videos Created by Librarians and Non-Librarians A Presentation for Region 2 Spring Idaho Librarian Association Conference, May 8, 2009 Ramirose Attebury University of Idaho

4. Results YouTube Studies Theory Overview of Project Implications

5. Results YouTube Studies Theory Overview of Project Implications

8. Overview of Project YouTube Studies Theory Results Implications

10. Overview of Project YouTube Studies Theory Results Implications

12. Overview of Project YouTube Studies Theory Results Implications

13. Overview of Project YouTube Studies Theory Results Implications Results Old Maid Police Parody Inept Hero/ine Librarian (8.8% contained no stereotype) 0 5.9 17.6 7.4 70.6 Lib/Part (8.5% contained no stereotype) 0 12.2 17.6 7.3 63.4 Non-Lib 4.5% contained no stereotype 13.6 22.7 29.5 25 4.5

14. Overview of Project YouTube Studies Theory Results Implications Results

15. Overview of Project YouTube Studies Theory Results Implications Results Positive/ Fun/Cool Sexy Psycho Librarian 26.4 (66.7 of those w/2 stereotypes) 1.5 (3.7 of those w/2 stereotypes) 0 Lib/Part 26.4 (52.9 of those w/2 stereotypes) 4.9 (11.8 of those w/2 stereotypes) 4.9 (11.8 of those w/2 stereotypes) Non-Lib 2.3 (3.2 of those w/2 stereotypes) 18.2 (25.8 of those w/2 stereotypes) 34 (41.9 of those w/2 stereotypes)

16. Overview of Project YouTube Studies Theory Results Implications Results