Social media is so much more than Facebook
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Talk given at Comms by the Coast, July 26th 2013
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Social media is so much more than Facebook
- 1. So much more than hashtags and Facebook Comms by the coast Ross Breadmore July 2013 @rossbreadmore brilliantnoise.com
- 2. Hello
- 5. Facebook isn’t exciting Brands using Facebook isn’t exciting
- 6. Facebook isn’t exciting THIS is exciting image (cc) via Reddit
- 7. And this...
- 8. image (cc) Lorem Ipsum DISRUPTION image (cc) via Reddit
- 9. image (cc) Lorem Ipsum
- 11. “The goal is to become HBO faster than HBO can become us" Netflix CEO, Feb 2013
- 12. image (cc) Lorem Ipsumimage (cc) via Reddit
- 13. “The possibility massive open online classes hold out isn’t replacement. They can expand the audience for education to people ill-served or completely shut out from the current system” Clay Shirky, 2012
- 15. BEHAVIOUR image (cc) via Reddit
- 16. Page 29 | POWERFUL slides | March 2013
- 17. “77% of searches from mobile devices take place at home or work” Google, Mar 2013 77 percent of searches from mobile devices take place at home or
- 18. image (cc) via spin.com
- 21. image (cc) Dave Blazek
- 22. “On average, workers said they would spend $965 out of pocket for their own devices and another $734 annually for the data plans to go with them” 2013 Cisco survey of 2,415 employees in six countries
- 23. Do you behave like your audience?
- 25. image (cc) Lorem Ipsum
- 26. image (cc) Lorem Ipsum
- 27. image (cc) Lorem Ipsum image (cc) BT
- 28. image (cc) Lorem Ipsum image (cc) BT
- 29. image (cc) Lorem Ipsum image (cc) BT
- 30. What people and data do you have that will build trust?
- 31. DISRUPTION BEHAVIOUR TRUST How will these impact you?
- 32. Finally...