Slides for Ross Dawson's keynote at Crowdsourcing Week, Singapore, June 2013

1. Connecting the Crowd
The Future of
Creativity and Innovation
 Futurist
 Strategy advisor
 Author
@rossdawson

2. Note!
These slides were created to accompany Ross Dawson’s
keynote at Crowdsourcing Week in Singapore, June 4,
2013.
They were NOT designed to be useful for those who did not
attend the keynote. However they may still be of interest.
For more content including keynote videos, frameworks,
and articles, see:
rossdawson.com

3. We are connected
Flickr credit: kainet

5. Humanity
Opportunities
Crowds
Creativity
Structure

6. Flickr credit: AdamSelwood
Humanity

7. Machines overtaking man

8. The man in the machine

10. The dehumanization of work

11. Where do humans excel?

12. Crowds

13. Tapping the minds of many

15. Individual genius

16. Creativity

17. The decline of creativity
0
5
10
15
20
25
1990 1998 2008
Fluency
Originality
Strength
Elaboration
Source: Kyung Hee Kim, The Creativity Crisis: The Decrease in Creative Thinking Scores on the Torrance Tests of Creative Thinking

18. The sexual life of ideas
Flickr credit: notsogoodphotography

19. Networks for innovation

20. Openness and creativity
Flickr credit: Skakerman

21. Flickr credit: Grietje Haitsma
Structure

22. Constraints on crowd innovation
Flickr credit: IrargerichFlickr credit: olga.reznik
Intellectual property Context

23. Domains for innovation
Product or Service
Marketing
Process
Strategy
Structure

24. Clearly defined outcomes
Flickr credit: Skakerman

25. Defined task platforms

26. Bringing many ideas together

27. Distributed idea development

28. Unique value from co-creation

29. Participatory strategy
Flickr credit: tedeytan

30. Opportunities

31. Domains of value creation
Outcome definition
Contribution assessment
Communicating context
Crowd mechanisms
Breadth of participation

32. Extending organizations’ capabilities
Bounded Unbounded

33. Creating the global brain
Flickr credit: ulybug

34. Humanity
Opportunities
Crowds
Creativity
Structure